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    <pubDate>Tue, 24 Nov 2009 10:05:56 GMT</pubDate>
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      <title>&#191;QU&#201; ES CAF&#201;S DE M&#201;XICO ?</title>
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sítio: http://www.cafesdemexico.com]]>
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    * Gain a greater understanding of how investments have been shaping the coffee Industry in Vietnam
    * Join a buyers only panel discussion addressing their requirements, expectations and forecasts for the future
    * Get updates on Africa’s Fine Coffee Market
    * Debate the impact of investment funds on coffee prices and trading
    * Gourmet coffee - branding, marketing and pricing strategies
    * Hear about Indonesia’s crop forecast and the impact on prices
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    * Gain a greater understanding of how investments have been shaping the coffee Industry in Vietnam
    * Join a buyers only panel discussion addressing their requirements, expectations and forecasts for the future
    * Get updates on Africa’s Fine Coffee Market
    * Debate the impact of investment funds on coffee prices and trading
    * Gourmet coffee - branding, marketing and pricing strategies
    * Hear about Indonesia’s crop forecast and the impact on prices
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        <media:description type="plain">What&amp;rsquo;s New This Year

    * Gain a greater understanding of how investments have been shaping the coffee Industry in Vietnam
    * Join a buyers only panel discussion addressing their requirements, expectations and forecasts for the future
    * Get updates on Africa&#8217;s Fine Coffee Market
    * Debate the impact of investment funds on coffee prices and trading
    * Gourmet coffee - branding, marketing and pricing strategies
    * Hear about Indonesia&#8217;s crop forecast and the impact on prices
    * Learn about the storage and warehousing challenges alongside current trends in stockpiling</media:description>
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    * Gain a greater understanding of how investments have been shaping the coffee Industry in Vietnam
    * Join a buyers only panel discussion addressing their requirements, expectations and forecasts for the future
    * Get updates on Africa&#8217;s Fine Coffee Market
    * Debate the impact of investment funds on coffee prices and trading
    * Gourmet coffee - branding, marketing and pricing strategies
    * Hear about Indonesia&#8217;s crop forecast and the impact on prices
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      <title>PALESTRA: Inova&#231;&#227;o Tecnol&#243;gica e Gerencial na Cafeicultura - P&amp;amp;A Marketing - Paulo Henrique Leme</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/90021160b-inovaotecnolgicaegerencialnacafeicultura-paulohenriquelemeamostragrtis-091118080431-phpapp01-thumbnail-2?1258553147" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Palestra sobre inovação e tecnologia no agronegócio café. Crise vs oportunidade. Inovação gerencial e novas tecnologias. Paulo Henrique Leme - P&amp;A Marketing Internacional (phleme@peamarketing.com.br)]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/90021160b-inovaotecnolgicaegerencialnacafeicultura-paulohenriquelemeamostragrtis-091118080431-phpapp01-thumbnail-2?1258553147" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Palestra sobre inovação e tecnologia no agronegócio café. Crise vs oportunidade. Inovação gerencial e novas tecnologias. Paulo Henrique Leme - P&amp;A Marketing Internacional (phleme@peamarketing.com.br)]]>
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      <pubDate>Tue, 27 Oct 2009 11:46:17 GMT</pubDate>
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        <media:description type="plain">Palestra proferida no evento Caf&#233; e Cultura 2009, aborda a cafeicultura familiar no mundo e os desafios para a agricultura familiar no Brasil.</media:description>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/90020180-marketplaceof2020-coffeeclubnetworkmododecompatibilidade-091027061511-phpapp01-thumbnail-2?1256642136" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Presentation on the 2009 India International Coffee Festival about the CoffeeClub Network, connecting the coffee world (www.coffeeclubnetwork.com).]]>
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      <pubDate>Tue, 27 Oct 2009 11:15:02 GMT</pubDate>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/climate-change-impact-on-coffee-production-uganda-1225824588162068-9-thumbnail-2?1225817364" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Study of Oxfam Great-Britain :’Turning up the Heat: Climate Change and Poverty in Uganda’.]]>
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      <pubDate>Tue, 04 Nov 2008 16:49:24 GMT</pubDate>
      <guid>http://www.slideshare.net/lemeph/climate-change-impact-on-coffee-production-uganda-presentation-720936</guid>
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        <media:description type="plain">Study of Oxfam Great-Britain :&#8217;Turning up the Heat: Climate Change and Poverty in Uganda&#8217;.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/climate-change-impact-on-coffee-production-uganda-1225824588162068-9-thumbnail-2?1225817364&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; Study of Oxfam Great-Britain :&#8217;Turning up the Heat: Climate Change and Poverty in Uganda&#8217;.</media:text>
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      <title>Climate Change   Impact On Coffee Production Uganda</title>
      <link>http://www.slideshare.net/lemeph/climate-change-impact-on-coffee-production-uganda-presentation</link>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/climate-change-impact-on-coffee-production-uganda-1225823912329229-9-thumbnail-2?1225816960" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> study of Oxfam Great-Britain :’Turning up the Heat: Climate Change and Poverty in Uganda’]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/climate-change-impact-on-coffee-production-uganda-1225823912329229-9-thumbnail-2?1225816960" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> study of Oxfam Great-Britain :’Turning up the Heat: Climate Change and Poverty in Uganda’]]>
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      <pubDate>Tue, 04 Nov 2008 16:42:39 GMT</pubDate>
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        <media:description type="plain">study of Oxfam Great-Britain :&#8217;Turning up the Heat: Climate Change and Poverty in Uganda&#8217;</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/climate-change-impact-on-coffee-production-uganda-1225823912329229-9-thumbnail-2?1225816960&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; study of Oxfam Great-Britain :&#8217;Turning up the Heat: Climate Change and Poverty in Uganda&#8217;</media:text>
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      <title>Coffees of Brazil Network - in ASIC 2008</title>
      <link>http://www.slideshare.net/lemeph/coffees-of-brazil-network-in-asic-2008-presentation</link>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/asic-2008-coffees-of-brazil-network-1224160107306329-8-thumbnail-2?1224153035" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> The speed of communication in the 21st century requires that institutions constantly modernize their relationship with their target audience, since any investments in science and technology will only yield tangible results if and when they actually reach the fields. In response to the new challenges, the Brazilian Consortium for Coffee Research and Development CBP&amp;D/Café in partnership with the private company P&amp;A Marketing International innovated one more time by participating in the Pearibus virtual social network platform: a collaboration, knowledge and business network known as “Rede Cafés do Brasil” (Coffees of Brazil Network).
Peabirus (www.peabirus.com.br) is a social media platform designed to produce added value gains for production chains of most varied sectors that have among their members agents with common interests. The platform enables the participating virtual networks to organize themselves and articulate among each other in a way as to allow strategic alignment of the players involved. The networks, the communities and their respective members form a new relationship environment which, through collaboration, knowledge and business understanding, promotes continued innovation and economic development.
What differentiates this virtual network is that members participation is guided and moderated. The concept of governance is also applied, with a Managing Group whose mission consists of facilitating the relationships building process, assessing and helping to keep focus on achieving the goals of the network. All actions undertaken within the framework of the Peabirus platform, Coffees of Brazil network, and Coffee Field Management and Coffee Marketing communities - object of the present study -  involve the “ social media” concept.
The objective of this study is to evaluate the use of the social media Peabirus platform by the user-members of the Coffees of Brazil Network and /or participants of the Coffee Field Management and Coffee Marketing communities in finding technical and scientific information related to themes and topics deemed relevant to the coffee-producing and trading sector. An exploratory research approach was used to conduct this study.
The active moderating approach can be regarded as key to the success of each of the communities that are part of the network. Relevant issues to the coffee sector reached an exponential number of readers. This turns Coffees of Brazil Network into a powerful tool to promote sustained and comprehensive interaction between major players in coffee agribusiness.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/asic-2008-coffees-of-brazil-network-1224160107306329-8-thumbnail-2?1224153035" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> The speed of communication in the 21st century requires that institutions constantly modernize their relationship with their target audience, since any investments in science and technology will only yield tangible results if and when they actually reach the fields. In response to the new challenges, the Brazilian Consortium for Coffee Research and Development CBP&amp;D/Café in partnership with the private company P&amp;A Marketing International innovated one more time by participating in the Pearibus virtual social network platform: a collaboration, knowledge and business network known as “Rede Cafés do Brasil” (Coffees of Brazil Network).
Peabirus (www.peabirus.com.br) is a social media platform designed to produce added value gains for production chains of most varied sectors that have among their members agents with common interests. The platform enables the participating virtual networks to organize themselves and articulate among each other in a way as to allow strategic alignment of the players involved. The networks, the communities and their respective members form a new relationship environment which, through collaboration, knowledge and business understanding, promotes continued innovation and economic development.
What differentiates this virtual network is that members participation is guided and moderated. The concept of governance is also applied, with a Managing Group whose mission consists of facilitating the relationships building process, assessing and helping to keep focus on achieving the goals of the network. All actions undertaken within the framework of the Peabirus platform, Coffees of Brazil network, and Coffee Field Management and Coffee Marketing communities - object of the present study -  involve the “ social media” concept.
The objective of this study is to evaluate the use of the social media Peabirus platform by the user-members of the Coffees of Brazil Network and /or participants of the Coffee Field Management and Coffee Marketing communities in finding technical and scientific information related to themes and topics deemed relevant to the coffee-producing and trading sector. An exploratory research approach was used to conduct this study.
The active moderating approach can be regarded as key to the success of each of the communities that are part of the network. Relevant issues to the coffee sector reached an exponential number of readers. This turns Coffees of Brazil Network into a powerful tool to promote sustained and comprehensive interaction between major players in coffee agribusiness.]]>
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      <pubDate>Thu, 16 Oct 2008 10:30:34 GMT</pubDate>
      <guid>http://www.slideshare.net/lemeph/coffees-of-brazil-network-in-asic-2008-presentation</guid>
      <author>lemeph@slideshare.net(lemeph)</author>
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        <media:description type="plain">The speed of communication in the 21st century requires that institutions constantly modernize their relationship with their target audience, since any investments in science and technology will only yield tangible results if and when they actually reach the fields. In response to the new challenges, the Brazilian Consortium for Coffee Research and Development CBP&amp;amp;D/Caf&#233; in partnership with the private company P&amp;amp;A Marketing International innovated one more time by participating in the Pearibus virtual social network platform: a collaboration, knowledge and business network known as &#8220;Rede Caf&#233;s do Brasil&#8221; (Coffees of Brazil Network).
Peabirus (www.peabirus.com.br) is a social media platform designed to produce added value gains for production chains of most varied sectors that have among their members agents with common interests. The platform enables the participating virtual networks to organize themselves and articulate among each other in a way as to allow strategic alignment of the players involved. The networks, the communities and their respective members form a new relationship environment which, through collaboration, knowledge and business understanding, promotes continued innovation and economic development.
What differentiates this virtual network is that members participation is guided and moderated. The concept of governance is also applied, with a Managing Group whose mission consists of facilitating the relationships building process, assessing and helping to keep focus on achieving the goals of the network. All actions undertaken within the framework of the Peabirus platform, Coffees of Brazil network, and Coffee Field Management and Coffee Marketing communities - object of the present study -  involve the &#8220; social media&#8221; concept.
The objective of this study is to evaluate the use of the social media Peabirus platform by the user-members of the Coffees of Brazil Network and /or participants of the Coffee Field Management and Coffee Marketing communities in finding technical and scientific information related to themes and topics deemed relevant to the coffee-producing and trading sector. An exploratory research approach was used to conduct this study.
The active moderating approach can be regarded as key to the success of each of the communities that are part of the network. Relevant issues to the coffee sector reached an exponential number of readers. This turns Coffees of Brazil Network into a powerful tool to promote sustained and comprehensive interaction between major players in coffee agribusiness.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/asic-2008-coffees-of-brazil-network-1224160107306329-8-thumbnail-2?1224153035&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; The speed of communication in the 21st century requires that institutions constantly modernize their relationship with their target audience, since any investments in science and technology will only yield tangible results if and when they actually reach the fields. In response to the new challenges, the Brazilian Consortium for Coffee Research and Development CBP&amp;amp;D/Caf&#233; in partnership with the private company P&amp;amp;A Marketing International innovated one more time by participating in the Pearibus virtual social network platform: a collaboration, knowledge and business network known as &#8220;Rede Caf&#233;s do Brasil&#8221; (Coffees of Brazil Network).
Peabirus (www.peabirus.com.br) is a social media platform designed to produce added value gains for production chains of most varied sectors that have among their members agents with common interests. The platform enables the participating virtual networks to organize themselves and articulate among each other in a way as to allow strategic alignment of the players involved. The networks, the communities and their respective members form a new relationship environment which, through collaboration, knowledge and business understanding, promotes continued innovation and economic development.
What differentiates this virtual network is that members participation is guided and moderated. The concept of governance is also applied, with a Managing Group whose mission consists of facilitating the relationships building process, assessing and helping to keep focus on achieving the goals of the network. All actions undertaken within the framework of the Peabirus platform, Coffees of Brazil network, and Coffee Field Management and Coffee Marketing communities - object of the present study -  involve the &#8220; social media&#8221; concept.
The objective of this study is to evaluate the use of the social media Peabirus platform by the user-members of the Coffees of Brazil Network and /or participants of the Coffee Field Management and Coffee Marketing communities in finding technical and scientific information related to themes and topics deemed relevant to the coffee-producing and trading sector. An exploratory research approach was used to conduct this study.
The active moderating approach can be regarded as key to the success of each of the communities that are part of the network. Relevant issues to the coffee sector reached an exponential number of readers. This turns Coffees of Brazil Network into a powerful tool to promote sustained and comprehensive interaction between major players in coffee agribusiness.</media:text>
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      <title>How to increase internal coffee consumption</title>
      <link>http://www.slideshare.net/lemeph/how-to-increase-internal-coffee-consumption-presentation</link>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/how-to-increase-internal-coffee-consumption-pa-marketing-international-1222861073275425-8-thumbnail-2?1222853873" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> This presentation shows the brazilian experience on how to increase internal coffee consumption in producing countries by P&amp;A Marketing International.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/how-to-increase-internal-coffee-consumption-pa-marketing-international-1222861073275425-8-thumbnail-2?1222853873" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> This presentation shows the brazilian experience on how to increase internal coffee consumption in producing countries by P&amp;A Marketing International.]]>
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      <pubDate>Wed, 01 Oct 2008 09:37:53 GMT</pubDate>
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      <author>lemeph@slideshare.net(lemeph)</author>
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        <media:title>How to increase internal coffee consumption</media:title>
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        <media:description type="plain">This presentation shows the brazilian experience on how to increase internal coffee consumption in producing countries by P&amp;amp;A Marketing International.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/how-to-increase-internal-coffee-consumption-pa-marketing-international-1222861073275425-8-thumbnail-2?1222853873&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; This presentation shows the brazilian experience on how to increase internal coffee consumption in producing countries by P&amp;amp;A Marketing International.</media:text>
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      <title>Paulo Henrique Leme - Marketing Institucional no Caf&#233;</title>
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