dennis.mortensen's presentations.

dennis.mortensen's presentations. http://www.slideshare.net/ http://www.slideshare.net/images/logo.gif dennis.mortensen's presentations. http://www.slideshare.net/ Tue, 25 Aug 2009 13:07:43 GMT SlideShare feed for dennis.mortensen's presentations. Using Web Analytics Insights To Sell More http://www.slideshare.net/dennis.mortensen/using-web-analytics-insights-to-sell-more
Using Web Analytics Insights to Sell More. 2 Simple Tricks; Participation and Alerts.]]>
Using Web Analytics Insights to Sell More. 2 Simple Tricks; Participation and Alerts.]]> Tue, 25 Aug 2009 13:07:43 GMT http://www.slideshare.net/dennis.mortensen/using-web-analytics-insights-to-sell-more dennis.mortensen@slideshare.net(dennis.mortensen) Using Web Analytics Insights To Sell More dennis.mortensen Using Web Analytics Insights to Sell More. 2 Simple Tricks; Participation and Alerts. <img src="http://cdn.slidesharecdn.com/yahoo-store-using-insights-to-sell-more-090825080749-phpapp02-thumbnail-2?1251261025" alt ="" style="border:1px solid #C3E6D8;float:right;" /> Using Web Analytics Insights to Sell More. 2 Simple Tricks; Participation and Alerts. Using Web Analytics Insights To Sell More

View more documents from Dennis Mortensen.

]]> 1221 0 http://cdn.slidesharecdn.com/yahoo-store-using-insights-to-sell-more-090825080749-phpapp02-thumbnail-2?1251261025 presentation http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

Tomorrows Web Analytics Technology and Usage http://www.slideshare.net/dennis.mortensen/tomorrows-web-analytics-technology-and-usage-1465548
What is the current state of web analytics tools and their usage today? - and to what extent should we expect today to provide us comfort for the future.]]>
What is the current state of web analytics tools and their usage today? - and to what extent should we expect today to provide us comfort for the future.]]> Wed, 20 May 2009 16:48:04 GMT http://www.slideshare.net/dennis.mortensen/tomorrows-web-analytics-technology-and-usage-1465548 dennis.mortensen@slideshare.net(dennis.mortensen) Tomorrows Web Analytics Technology and Usage dennis.mortensen What is the current state of web analytics tools and their usage today? - and to what extent should we expect today to provide us comfort for the future. <img src="http://cdn.slidesharecdn.com/tomorrows-web-analytics-technology-and-usage-090520114813-phpapp02-thumbnail-2?1242838213" alt ="" style="border:1px solid #C3E6D8;float:right;" /> What is the current state of web analytics tools and their usage today? - and to what extent should we expect today to provide us comfort for the future. Tomorrows Web Analytics Technology and Usage

View more documents from Dennis Mortensen.

]]> 1930 0 http://cdn.slidesharecdn.com/tomorrows-web-analytics-technology-and-usage-090520114813-phpapp02-thumbnail-2?1242838213 presentation http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

The difference between a KPI and a Metric http://www.slideshare.net/dennis.mortensen/the-difference-between-a-kpi-and-a-metric
How does one decide if a Metric qualifies as a Key Performance Indicator? and if so, what are the characteristics of an excellent online marketing KPI?]]>
How does one decide if a Metric qualifies as a Key Performance Indicator? and if so, what are the characteristics of an excellent online marketing KPI?]]> Tue, 05 Feb 2008 17:36:03 GMT http://www.slideshare.net/dennis.mortensen/the-difference-between-a-kpi-and-a-metric dennis.mortensen@slideshare.net(dennis.mortensen) The difference between a KPI and a Metric dennis.mortensen How does one decide if a Metric qualifies as a Key Performance Indicator? and if so, what are the characteristics of an excellent online marketing KPI? <img src="http://cdn.slidesharecdn.com/the-difference-between-a-kpi-and-a-metric-1202240162965806-3-thumbnail-2?1202232963" alt ="" style="border:1px solid #C3E6D8;float:right;" /> How does one decide if a Metric qualifies as a Key Performance Indicator? and if so, what are the characteristics of an excellent online marketing KPI? The difference between a KPI and a Metric

View more documents from Dennis Mortensen.

]]> 26130 0 http://cdn.slidesharecdn.com/the-difference-between-a-kpi-and-a-metric-1202240162965806-3-thumbnail-2?1202232963 presentation http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

Regional Web Analytics Level of Advancement http://www.slideshare.net/dennis.mortensen/regional-web-analytics-level-of-advancement
This is the first input in a series - about the factual (quantitative researched) state of the web analytics Industry. (source: http://visualrevenue.com/blog/2007/10/web-analytics-industry-international.html)]]>
This is the first input in a series - about the factual (quantitative researched) state of the web analytics Industry. (source: http://visualrevenue.com/blog/2007/10/web-analytics-industry-international.html)]]> Sun, 18 Nov 2007 11:21:35 GMT http://www.slideshare.net/dennis.mortensen/regional-web-analytics-level-of-advancement dennis.mortensen@slideshare.net(dennis.mortensen) Regional Web Analytics Level of Advancement dennis.mortensen This is the first input in a series - about the factual (quantitative researched) state of the web analytics Industry. (source: http://visualrevenue.com/blog/2007/10/web-analytics-industry-international.html) <img src="http://cdn.slidesharecdn.com/regional-web-analytics-level-of-advancement-1195392094364159-1-thumbnail-2?1195384895" alt ="" style="border:1px solid #C3E6D8;float:right;" /> This is the first input in a series - about the factual (quantitative researched) state of the web analytics Industry. (source: http://visualrevenue.com/blog/2007/10/web-analytics-industry-international.html) Regional Web Analytics Level of Advancement

View more presentations from Dennis Mortensen.

]]> 2621 0 http://cdn.slidesharecdn.com/regional-web-analytics-level-of-advancement-1195392094364159-1-thumbnail-2?1195384895 presentation http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

Identify increased organic search traffic opportunities in a drooping tail http://www.slideshare.net/dennis.mortensen/indentify-increased-organic-search-traffic-opportunities-in-a-drooping-tail
Believing in the long tail concept – a plethora of opportunities arise, such as the ability to spot a drooping tail.. and taking advantage of this phenomenon to increase organic search traffic.]]>
Believing in the long tail concept – a plethora of opportunities arise, such as the ability to spot a drooping tail.. and taking advantage of this phenomenon to increase organic search traffic.]]> Sat, 03 Nov 2007 16:13:14 GMT http://www.slideshare.net/dennis.mortensen/indentify-increased-organic-search-traffic-opportunities-in-a-drooping-tail dennis.mortensen@slideshare.net(dennis.mortensen) Identify increased organic search traffic opportunities in a drooping tail dennis.mortensen Believing in the long tail concept – a plethora of opportunities arise, such as the ability to spot a drooping tail.. and taking advantage of this phenomenon to increase organic search traffic. <img src="http://cdn.slidesharecdn.com/indentify-increased-organic-search-traffic-opportunities-in-a-drooping-tail-1194117192959765-3-thumbnail-2?1194106394" alt ="" style="border:1px solid #C3E6D8;float:right;" /> Believing in the long tail concept – a plethora of opportunities arise, such as the ability to spot a drooping tail.. and taking advantage of this phenomenon to increase organic search traffic. Identify increased organic search traffic opportunities in a drooping tail

View more presentations from Dennis Mortensen.

]]> 4316 0 http://cdn.slidesharecdn.com/indentify-increased-organic-search-traffic-opportunities-in-a-drooping-tail-1194117192959765-3-thumbnail-2?1194106394 presentation http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

Web Reporting vs. Web Analysis http://www.slideshare.net/dennis.mortensen/web-reporting-vs-web-analysis
Getting to understand that reporting on any metric at pure face value within a very limited context is unsound and should not be confused with actionable insight from analysis]]>
Getting to understand that reporting on any metric at pure face value within a very limited context is unsound and should not be confused with actionable insight from analysis]]> Sat, 09 Jun 2007 10:49:00 GMT http://www.slideshare.net/dennis.mortensen/web-reporting-vs-web-analysis dennis.mortensen@slideshare.net(dennis.mortensen) Web Reporting vs. Web Analysis dennis.mortensen Getting to understand that reporting on any metric at pure face value within a very limited context is unsound and should not be confused with actionable insight from analysis <img src="http://cdn.slidesharecdn.com/web-reporting-vs-web-analysis1076-thumbnail-2?1181386140" alt ="" style="border:1px solid #C3E6D8;float:right;" /> Getting to understand that reporting on any metric at pure face value within a very limited context is unsound and should not be confused with actionable insight from analysis Web Reporting vs. Web Analysis

View more presentations from Dennis Mortensen.

]]> 5497 0 http://cdn.slidesharecdn.com/web-reporting-vs-web-analysis1076-thumbnail-2?1181386140 presentation http://activitystrea.ms/schema/1.0/post

http://activitystrea.ms/schema/1.0/posted

| Get your SlideShare Playlist

]]>

| Get your SlideShare Playlist

]]>

| Get your Presentation Pack

]]>

| Get your Presentation Pack

]]>

Get your own Widget

]]> http://cdn.slidesharecdn.com/profile-photo-dennis.mortensen?1225975520 I have worked in the Analytics and Online Marketing industry since forever and produced a number of company exits as an entrepreneur. Today I work as the Director of Data Insights at Yahoo! :-) visualrevenue.com/blog http://cdn.slidesharecdn.com/yahoo-store-using-insights-to-sell-more-090825080749-phpapp02-thumbnail?1251261025 dennis.mortensen/using-web-analytics-insights-to-sell-more Using Web Analytics In... http://cdn.slidesharecdn.com/tomorrows-web-analytics-technology-and-usage-090520114813-phpapp02-thumbnail?1242838213 dennis.mortensen/tomorrows-web-analytics-technology-and-usage-1465548 Tomorrows Web Analytic... http://cdn.slidesharecdn.com/the-difference-between-a-kpi-and-a-metric-1202240162965806-3-thumbnail?1202232963 dennis.mortensen/the-difference-between-a-kpi-and-a-metric The difference between...