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    <pubDate>Sun, 28 Jun 2009 12:05:30 GMT</pubDate>
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      <title>The Truth About Digital PR</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/finalpresentation-withbrisbane-090628070535-phpapp01-thumbnail-2?1246192390" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> With all the buzz about social media, is the PR industry at risk of losing sight of what really matters online?

In the context of the key areas of reputation management, community relations and media relations I explore whether even some of the most talked about social media campaigns have left some gaping holes.]]>
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In the context of the key areas of reputation management, community relations and media relations I explore whether even some of the most talked about social media campaigns have left some gaping holes.]]>
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        <media:description type="plain">With all the buzz about social media, is the PR industry at risk of losing sight of what really matters online?

In the context of the key areas of reputation management, community relations and media relations I explore whether even some of the most talked about social media campaigns have left some gaping holes.</media:description>
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In the context of the key areas of reputation management, community relations and media relations I explore whether even some of the most talked about social media campaigns have left some gaping holes.</media:text>
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      <title>The world&amp;rsquo;s biggest.. How social media has changed the world</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/socialmediaworkshop-090529205511-phpapp02-thumbnail-2?1248156889" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> We have all been impacted by social media, even if we don&rsquo;t realise it.

This workshop covers topics from social networking to citizen journalism and looks at what impact it has had on our lives.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/socialmediaworkshop-090529205511-phpapp02-thumbnail-2?1248156889" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> We have all been impacted by social media, even if we don&rsquo;t realise it.

This workshop covers topics from social networking to citizen journalism and looks at what impact it has had on our lives.]]>
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      <pubDate>Sat, 30 May 2009 01:55:04 GMT</pubDate>
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        <media:description type="plain">We have all been impacted by social media, even if we don&amp;rsquo;t realise it.

This workshop covers topics from social networking to citizen journalism and looks at what impact it has had on our lives.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/socialmediaworkshop-090529205511-phpapp02-thumbnail-2?1248156889&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; We have all been impacted by social media, even if we don&amp;rsquo;t realise it.

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      <title>Barking up the wrong tree</title>
      <link>http://www.slideshare.net/davidjamescampbell/barking-up-the-wrong-tree-why-pr-people-should-care-more-about-search-than-social-media</link>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/digitalprslideshare-090529191626-phpapp02-thumbnail-2?1243704266" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> With so much fuss over social media, I argue that the PR industry needs to put their world in perspective.

I delivered this presentation to the Digital PR conference in Brisbane on 28th May 2009.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/digitalprslideshare-090529191626-phpapp02-thumbnail-2?1243704266" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> With so much fuss over social media, I argue that the PR industry needs to put their world in perspective.

I delivered this presentation to the Digital PR conference in Brisbane on 28th May 2009.]]>
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      <pubDate>Sat, 30 May 2009 00:16:23 GMT</pubDate>
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        <media:description type="plain">With so much fuss over social media, I argue that the PR industry needs to put their world in perspective.

I delivered this presentation to the Digital PR conference in Brisbane on 28th May 2009.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/digitalprslideshare-090529191626-phpapp02-thumbnail-2?1243704266&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; With so much fuss over social media, I argue that the PR industry needs to put their world in perspective.

I delivered this presentation to the Digital PR conference in Brisbane on 28th May 2009.</media:text>
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