from: akispicer 1 month ago

Teaser excerpts on "the future" of media. Aki Spicer, strategic planner at Fallon Worldwide, presents the keynote address to University of Minnesota Communicators Forum on June 25, 2008. More info http://www.facebook.com/event.php?eid=18323107084.

Tags: fallonplanningblog social10 media futureofmedia socialmedia

from: akispicer 4 months ago

Fallon strategic planner Aki Spicer, explores 10 Trends Marketers Should Know About Social Networking. Brainfood is a monthly all-agency lunch conducted by Fallon Planners. Wide-ranging topics explore trends, business issues, and actionable opportunities for our brands.

Tags: fallon web2.0 liveweb trends akispicer

from: akispicer 5 months ago

Fallon strategic planners Aki Spicer and Alyson Heller explore the 360° influence that modern design has on the experience of our brands. Brainfood is a monthly all-agency lunch conducted by Fallon Planners. Wide-ranging topics explore trends, business issues, and actionable opportunities for our brands.

Tags: brand design packaging action massive

from: akispicer 8 months ago

Fallon strategic planners Aki Spicer (Aki Octagon) and Avin Narasimhan (Desi Stoneage) have come back from the future to offer their POV about Virtuality and it’s implications for brands. One of the hottest debates in marketing circles today is the viability of virtual worlds like Second Life. What are they? What do people do there Why? What’s in it for me—if anything? We’ve seen companies flooding these worlds, and some are finding it difficult to translate their virtual world presence into real world gains. The truth is, we traverse virtual dimensions every day without even thinking about it. From financial transactions, to games, to our daily Facebook interactions with friends, Virtuality is a new normal and it impacts many facets of our lives. It is through this lens that we explore what Virtuality means now and in the future, and what our agency needs to know to extract the most from it. *Brainfood is an monthly digest of Fallon Planner’s strategic intelligence and bridges the gap between trends, business issues, and actionable opportunities for the agency and clients.

Tags: web3.0 ubiquitouscomputing virtuality secondlife fallonlabs

from: akispicer 11 months ago

Ed Cotton of Butler Shine + Stern/Influx Insights and Aki Spicer of Fallon Planning Blog presented "Blogging the Agency" at AAAA Planning Conference 2007 in San Diego

Tags: aaaa planning influxinsights akispicer edcotton

from: akispicer 1 year ago

Heather LeFevre at Martin Agency brilliantly (and diligently) turns in another Account Planner Survey for 2007. 466 total people took the survey this year (up from 192 last year)

Tags: account planner survey 2007