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    <pubDate>Fri, 19 Jun 2009 01:57:05 GMT</pubDate>
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      <title>Transforming Museums: Learning from Games and Play</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/wwo-5photos5verbs-tm2-090618205709-phpapp02-thumbnail-2?1245690841" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Ken Eklund, writerguy, gave this talk on what museums can learn from game design and alternate reality games. The talk highlights the groundbreaking ARG &quot;World Without Oil&quot; as a model for generating massively collaborative and participatory engagement with serious real-world issues. Games such as WWO are redefining what we think of as a &quot;game&quot; and expanding the role of &quot;play&quot; in how we shape our future. Alternate reality games establish a fun, democratic way to &quot;play a future before we live it&quot; and thus open up a path for museums and other educational and cultural institutions to become leaders in social change.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/wwo-5photos5verbs-tm2-090618205709-phpapp02-thumbnail-2?1245690841" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Ken Eklund, writerguy, gave this talk on what museums can learn from game design and alternate reality games. The talk highlights the groundbreaking ARG &quot;World Without Oil&quot; as a model for generating massively collaborative and participatory engagement with serious real-world issues. Games such as WWO are redefining what we think of as a &quot;game&quot; and expanding the role of &quot;play&quot; in how we shape our future. Alternate reality games establish a fun, democratic way to &quot;play a future before we live it&quot; and thus open up a path for museums and other educational and cultural institutions to become leaders in social change.]]>
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      <pubDate>Fri, 19 Jun 2009 01:57:05 GMT</pubDate>
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        <media:title>Transforming Museums: Learning from Games and Play</media:title>
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        <media:description type="plain">Ken Eklund, writerguy, gave this talk on what museums can learn from game design and alternate reality games. The talk highlights the groundbreaking ARG &amp;quot;World Without Oil&amp;quot; as a model for generating massively collaborative and participatory engagement with serious real-world issues. Games such as WWO are redefining what we think of as a &amp;quot;game&amp;quot; and expanding the role of &amp;quot;play&amp;quot; in how we shape our future. Alternate reality games establish a fun, democratic way to &amp;quot;play a future before we live it&amp;quot; and thus open up a path for museums and other educational and cultural institutions to become leaders in social change.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/wwo-5photos5verbs-tm2-090618205709-phpapp02-thumbnail-2?1245690841&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; Ken Eklund, writerguy, gave this talk on what museums can learn from game design and alternate reality games. The talk highlights the groundbreaking ARG &amp;quot;World Without Oil&amp;quot; as a model for generating massively collaborative and participatory engagement with serious real-world issues. Games such as WWO are redefining what we think of as a &amp;quot;game&amp;quot; and expanding the role of &amp;quot;play&amp;quot; in how we shape our future. Alternate reality games establish a fun, democratic way to &amp;quot;play a future before we live it&amp;quot; and thus open up a path for museums and other educational and cultural institutions to become leaders in social change.</media:text>
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