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    <pubDate>Fri, 18 Dec 2009 18:15:19 GMT</pubDate>
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      <pubDate>Tue, 15 Dec 2009 17:35:51 GMT</pubDate>
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      <title>Ogilvy On: Social Media for Crisis Management</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/wsj-socialmediaforcrisismanagement121final-091202001353-phpapp02-thumbnail-2?1259745688" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> TOPIC: A HOW TO approach to dealing with a crisis with Social Media. This is the third in a series of online trainings brought to you by The Wall Street Journal, Ogilvy and GoToWebinar. Asia Pacific director of Digital Influence Thomas Crampton moderated a presentation by Digital Influence Global Managing John Bell and Managing Director of the Global Public Affairs Practice Jamie Moeller.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/wsj-socialmediaforcrisismanagement121final-091202001353-phpapp02-thumbnail-2?1259745688" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> TOPIC: A HOW TO approach to dealing with a crisis with Social Media. This is the third in a series of online trainings brought to you by The Wall Street Journal, Ogilvy and GoToWebinar. Asia Pacific director of Digital Influence Thomas Crampton moderated a presentation by Digital Influence Global Managing John Bell and Managing Director of the Global Public Affairs Practice Jamie Moeller.]]>
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      <pubDate>Wed, 02 Dec 2009 05:48:36 GMT</pubDate>
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        <media:description type="plain">TOPIC: A HOW TO approach to dealing with a crisis with Social Media. This is the third in a series of online trainings brought to you by The Wall Street Journal, Ogilvy and GoToWebinar. Asia Pacific director of Digital Influence Thomas Crampton moderated a presentation by Digital Influence Global Managing John Bell and Managing Director of the Global Public Affairs Practice Jamie Moeller.</media:description>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/wsjtwitter4bizfinal-091104090108-phpapp01-thumbnail-2?1257472841" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Brian Giesen and Thomas Crampton of Ogilvy PR&rsquo;s Digital Influence team present how companies can use Twitter for Business.]]>
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      <pubDate>Wed, 04 Nov 2009 14:57:35 GMT</pubDate>
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        <media:description type="plain">Brian Giesen and Thomas Crampton of Ogilvy PR&amp;rsquo;s Digital Influence team present how companies can use Twitter for Business.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/wsjtwitter4bizfinal-091104090108-phpapp01-thumbnail-2?1257472841&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; Brian Giesen and Thomas Crampton of Ogilvy PR&amp;rsquo;s Digital Influence team present how companies can use Twitter for Business.</media:text>
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      <title>Ogilvy on: Travel and Social Media</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/101509travellandl-091021014242-phpapp02-thumbnail-2?1256114103" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> This deck is from a recent training done for travel-related clients of Ogilvy PR Worldwide in Hong Kong. This is a &quot;White Belt&quot; level training in the Ogilvy Social Media Belts training system. Please give feedback on asiadigitalmap.com]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/101509travellandl-091021014242-phpapp02-thumbnail-2?1256114103" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> This deck is from a recent training done for travel-related clients of Ogilvy PR Worldwide in Hong Kong. This is a &quot;White Belt&quot; level training in the Ogilvy Social Media Belts training system. Please give feedback on asiadigitalmap.com]]>
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      <pubDate>Wed, 21 Oct 2009 06:42:26 GMT</pubDate>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/360diwsjpresentationv1-091007091947-phpapp02-thumbnail-2?1254997998" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> First in a series of free online Webinars on Social Media presented in partnership by The Wall Street Journal Asia, GoToWebinar and Ogilvy Public Relations Worldwide. Video version here: http://www.vimeo.com/6959190
Join our next event! Next session announced on our blog: www.asiadigitalmap.com or email thomas.crampton@ogilvy.com]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/360diwsjpresentationv1-091007091947-phpapp02-thumbnail-2?1254997998" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> First in a series of free online Webinars on Social Media presented in partnership by The Wall Street Journal Asia, GoToWebinar and Ogilvy Public Relations Worldwide. Video version here: http://www.vimeo.com/6959190
Join our next event! Next session announced on our blog: www.asiadigitalmap.com or email thomas.crampton@ogilvy.com]]>
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        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/360diwsjpresentationv1-091007091947-phpapp02-thumbnail-2?1254997998&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; First in a series of free online Webinars on Social Media presented in partnership by The Wall Street Journal Asia, GoToWebinar and Ogilvy Public Relations Worldwide. Video version here: http://www.vimeo.com/6959190
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/hiltonmeetingplanning2-0forslideshare-090908151144-phpapp02-thumbnail-2?1252592726" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> This presentation gives an introduction to using social media tools for event and conference planning.  It includes 10 easy things you can do to amplify word of mouth around your next event.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/hiltonmeetingplanning2-0forslideshare-090908151144-phpapp02-thumbnail-2?1252592726" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> This presentation gives an introduction to using social media tools for event and conference planning.  It includes 10 easy things you can do to amplify word of mouth around your next event.]]>
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      <pubDate>Tue, 08 Sep 2009 20:11:38 GMT</pubDate>
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      <title>Redefining Teen Health Communications Through Social Media  Trish Eitel, Opr Final</title>
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      <title>Twitter Best Practices For Health Communicators</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/nchcmmtwitterbestpracticesforhealthcommunicators-090820092623-phpapp01-thumbnail-2?1250935463" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Twitte rhas grown to more than 8 million users in the U.S. and companies, non-profits and government organizations are increasingly joining Twitter to interact with their constituents online.  The challenge lies in understanding how to best use Twitter to the benefit of an organization. Twitter can be a powerful tool for health marketers to create community and provide useful information to their supporters, advocates and other constituents. Twitter’s ability to connect people with similar interests can be harnessed for the greater social good if users adhere to a few key best practices. 

After viewing this presentation, you will be able to describe: 1) What Twitter is, the basics of how it works, and why health communicators should be using it; 2) How to follow the three easy steps, Follow, Create Content and Engage to build community on Twitter; and 3) The do’s and don’t’s of participating in the Twitter community.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/nchcmmtwitterbestpracticesforhealthcommunicators-090820092623-phpapp01-thumbnail-2?1250935463" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Twitte rhas grown to more than 8 million users in the U.S. and companies, non-profits and government organizations are increasingly joining Twitter to interact with their constituents online.  The challenge lies in understanding how to best use Twitter to the benefit of an organization. Twitter can be a powerful tool for health marketers to create community and provide useful information to their supporters, advocates and other constituents. Twitter’s ability to connect people with similar interests can be harnessed for the greater social good if users adhere to a few key best practices. 

After viewing this presentation, you will be able to describe: 1) What Twitter is, the basics of how it works, and why health communicators should be using it; 2) How to follow the three easy steps, Follow, Create Content and Engage to build community on Twitter; and 3) The do’s and don’t’s of participating in the Twitter community.]]>
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        <media:description type="plain">Twitte rhas grown to more than 8 million users in the U.S. and companies, non-profits and government organizations are increasingly joining Twitter to interact with their constituents online.  The challenge lies in understanding how to best use Twitter to the benefit of an organization. Twitter can be a powerful tool for health marketers to create community and provide useful information to their supporters, advocates and other constituents. Twitter&#8217;s ability to connect people with similar interests can be harnessed for the greater social good if users adhere to a few key best practices. 

After viewing this presentation, you will be able to describe: 1) What Twitter is, the basics of how it works, and why health communicators should be using it; 2) How to follow the three easy steps, Follow, Create Content and Engage to build community on Twitter; and 3) The do&#8217;s and don&#8217;t&#8217;s of participating in the Twitter community.</media:description>
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After viewing this presentation, you will be able to describe: 1) What Twitter is, the basics of how it works, and why health communicators should be using it; 2) How to follow the three easy steps, Follow, Create Content and Engage to build community on Twitter; and 3) The do&#8217;s and don&#8217;t&#8217;s of participating in the Twitter community.</media:text>
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      <title>European Elections Webinar 0806</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/europeanelectionswebinar0806modedecompatibilit-090617115114-phpapp01-thumbnail-2?1245259367" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> As citizens are increasingly discussing and sharing content online, we decided to take a look with the European Centre for Public Affairs at digital discussion and debate in the weeks leading up to the European elections. Covering English, French, German, Greek and Polish language, we asked the following questions: Was there an EU debate or were conversations limited to national politics? What were the most popular themes and how did the rankings compare? Did online “buzz” translate into votes at the ballot box? We also examined the digital footprint of an MEP using social networks to see how effectively he communicated with voters. And we purposely chose an online seminar format to do share the results with a wider group.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/europeanelectionswebinar0806modedecompatibilit-090617115114-phpapp01-thumbnail-2?1245259367" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> As citizens are increasingly discussing and sharing content online, we decided to take a look with the European Centre for Public Affairs at digital discussion and debate in the weeks leading up to the European elections. Covering English, French, German, Greek and Polish language, we asked the following questions: Was there an EU debate or were conversations limited to national politics? What were the most popular themes and how did the rankings compare? Did online “buzz” translate into votes at the ballot box? We also examined the digital footprint of an MEP using social networks to see how effectively he communicated with voters. And we purposely chose an online seminar format to do share the results with a wider group.]]>
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      <pubDate>Wed, 17 Jun 2009 16:51:08 GMT</pubDate>
      <guid>http://www.slideshare.net/360digitalinfluence/european-elections-webinar-0806-mode-de-compatibilit</guid>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/twitterforbusiness6waysbrandsusetwitter-090617084155-phpapp01-thumbnail-2?1247850793" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> A quick look at how brands are using Twitter for business purposes. Includes an introduction on Twitter, updated statistics, case studies and useful tools.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/twitterforbusiness6waysbrandsusetwitter-090617084155-phpapp01-thumbnail-2?1247850793" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> A quick look at how brands are using Twitter for business purposes. Includes an introduction on Twitter, updated statistics, case studies and useful tools.]]>
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