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    <pubDate>Tue, 04 Aug 2009 18:03:07 GMT</pubDate>
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      <title>FBI HR Marketing Campaign Report</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/fbifinalreport-090804130321-phpapp02-thumbnail-2?1249409031" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> As a part of Jacob Jacoby&rsquo;s Advertising Management course, my class created an ad agency called AdCats. Our client and focus for the semester was the FBI.

Our challenge was to increase the number of competitive candidates for professional staff positions, and increase awareness and consideration within our target market of these opportunities. By focusing on these specific marketing objectives, we designed and implemented our own unique marketing campaign for the FBI over the course of four months.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/fbifinalreport-090804130321-phpapp02-thumbnail-2?1249409031" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> As a part of Jacob Jacoby&rsquo;s Advertising Management course, my class created an ad agency called AdCats. Our client and focus for the semester was the FBI.

Our challenge was to increase the number of competitive candidates for professional staff positions, and increase awareness and consideration within our target market of these opportunities. By focusing on these specific marketing objectives, we designed and implemented our own unique marketing campaign for the FBI over the course of four months.]]>
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      <pubDate>Tue, 04 Aug 2009 18:03:07 GMT</pubDate>
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        <media:description type="plain">As a part of Jacob Jacoby&amp;rsquo;s Advertising Management course, my class created an ad agency called AdCats. Our client and focus for the semester was the FBI.

Our challenge was to increase the number of competitive candidates for professional staff positions, and increase awareness and consideration within our target market of these opportunities. By focusing on these specific marketing objectives, we designed and implemented our own unique marketing campaign for the FBI over the course of four months.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/fbifinalreport-090804130321-phpapp02-thumbnail-2?1249409031&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; As a part of Jacob Jacoby&amp;rsquo;s Advertising Management course, my class created an ad agency called AdCats. Our client and focus for the semester was the FBI.

Our challenge was to increase the number of competitive candidates for professional staff positions, and increase awareness and consideration within our target market of these opportunities. By focusing on these specific marketing objectives, we designed and implemented our own unique marketing campaign for the FBI over the course of four months.</media:text>
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      <title>Hci 590 Content Management Systems   Week1 090330</title>
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      <pubDate>Tue, 31 Mar 2009 13:32:28 GMT</pubDate>
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        <![CDATA[<div style="width:425px;text-align:left" id="__ss_1227283"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/bhenkel/hci-590-content-management-systems-week1-090330" title="Hci 590 Content Management Systems   Week1 090330">Hci 590 Content Management Systems   Week1 090330</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=hci590contentmanagementsystems-week1090330-090331083234-phpapp02&stripped_title=hci-590-content-management-systems-week1-090330" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=hci590contentmanagementsystems-week1090330-090331083234-phpapp02&stripped_title=hci-590-content-management-systems-week1-090330" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View more <a style="text-decoration:underline;" href="http://www.slideshare.net/">presentations</a> from <a style="text-decoration:underline;" href="http://www.slideshare.net/bhenkel">bhenkel</a>.</div></div>]]>
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      <title>Explorations of Convergence, Jim Jacoby, Manifest Digital</title>
      <link>http://www.slideshare.net/summit08/explorations-of-convergence-jim-jacoby-manifest-digital</link>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/tccbeherenow090122final-090330123844-phpapp01-thumbnail-2?1238434735" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> The Talk: What is it that will set us apart in the coming years as we work to produce the best communication products we can? A balanced sense of business requirements, elegant technical delivery, properly applied creativity, and rigorous accountability.

In this discussion, Jim Jacoby presents a fresh view on integrating these four perspectives in order to not just meet customer expectations, but to get into their moment... an imperative he refers to as &quot;Be Here Now.&quot;

The art of story telling and effective video/animation production are key to a company&rsquo;s/brand&rsquo;s success in reaching their customer--by being in their moment--more than ever before.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/tccbeherenow090122final-090330123844-phpapp01-thumbnail-2?1238434735" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> The Talk: What is it that will set us apart in the coming years as we work to produce the best communication products we can? A balanced sense of business requirements, elegant technical delivery, properly applied creativity, and rigorous accountability.

In this discussion, Jim Jacoby presents a fresh view on integrating these four perspectives in order to not just meet customer expectations, but to get into their moment... an imperative he refers to as &quot;Be Here Now.&quot;

The art of story telling and effective video/animation production are key to a company&rsquo;s/brand&rsquo;s success in reaching their customer--by being in their moment--more than ever before.]]>
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      <pubDate>Mon, 30 Mar 2009 17:38:34 GMT</pubDate>
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        <media:description type="plain">The Talk: What is it that will set us apart in the coming years as we work to produce the best communication products we can? A balanced sense of business requirements, elegant technical delivery, properly applied creativity, and rigorous accountability.

In this discussion, Jim Jacoby presents a fresh view on integrating these four perspectives in order to not just meet customer expectations, but to get into their moment... an imperative he refers to as &amp;quot;Be Here Now.&amp;quot;

The art of story telling and effective video/animation production are key to a company&amp;rsquo;s/brand&amp;rsquo;s success in reaching their customer--by being in their moment--more than ever before.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/tccbeherenow090122final-090330123844-phpapp01-thumbnail-2?1238434735&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; The Talk: What is it that will set us apart in the coming years as we work to produce the best communication products we can? A balanced sense of business requirements, elegant technical delivery, properly applied creativity, and rigorous accountability.

In this discussion, Jim Jacoby presents a fresh view on integrating these four perspectives in order to not just meet customer expectations, but to get into their moment... an imperative he refers to as &amp;quot;Be Here Now.&amp;quot;

The art of story telling and effective video/animation production are key to a company&amp;rsquo;s/brand&amp;rsquo;s success in reaching their customer--by being in their moment--more than ever before.</media:text>
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        <![CDATA[<div style="width:425px;text-align:left" id="__ss_1222586"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/summit08/explorations-of-convergence-jim-jacoby-manifest-digital" title="Explorations of Convergence, Jim Jacoby, Manifest Digital">Explorations of Convergence, Jim Jacoby, Manifest Digital</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=tccbeherenow090122final-090330123844-phpapp01&stripped_title=explorations-of-convergence-jim-jacoby-manifest-digital" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=tccbeherenow090122final-090330123844-phpapp01&stripped_title=explorations-of-convergence-jim-jacoby-manifest-digital" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View more <a style="text-decoration:underline;" href="http://www.slideshare.net/">documents</a> from <a style="text-decoration:underline;" href="http://www.slideshare.net/summit08">John Patterson</a>.</div></div>]]>
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