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    <pubDate>Sat, 19 Dec 2009 14:39:33 GMT</pubDate>
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      <title>Socialemedia en Online Communicatie HHS</title>
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      <pubDate>Sat, 19 Dec 2009 14:39:33 GMT</pubDate>
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      <title>Stitching Marketing Congress: Thriving in Turbulent Times</title>
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      <pubDate>Sat, 05 Dec 2009 11:30:04 GMT</pubDate>
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      <title>Sam Marshall 10 Pitfalls &amp;amp; Lessons In Social Media Distrib</title>
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      <pubDate>Fri, 04 Dec 2009 11:31:49 GMT</pubDate>
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        <media:description type="plain">pitfalls and good practice examples of marketing through social media, including case studies from Unilever, Comcast, United Airlines, Greenpeace and General Mills.</media:description>
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      <title>A Puzzle About Passion</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/apuzzleaboutpassion1-0-091129160318-phpapp02-thumbnail-2?1259532376" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> A Puzzle about Passion: What does we do in the Social Web with my company, my brand and myself. With a short how to start your Social Web activities at the beginning.]]>
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      <pubDate>Sun, 29 Nov 2009 22:02:59 GMT</pubDate>
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        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/apuzzleaboutpassion1-0-091129160318-phpapp02-thumbnail-2?1259532376&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; A Puzzle about Passion: What does we do in the Social Web with my company, my brand and myself. With a short how to start your Social Web activities at the beginning.</media:text>
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      <title>Groundswell Chatter</title>
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The students are working on a case involving and NGO, and their task is to come with suggestions for using the groundswell as an NGO.]]>
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The students are working on a case involving and NGO, and their task is to come with suggestions for using the groundswell as an NGO.]]>
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        <media:description type="plain">Presentation from a lecture on Groundswell Chatter - how to listen to and talk with the groundswell.
The students are working on a case involving and NGO, and their task is to come with suggestions for using the groundswell as an NGO.</media:description>
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The students are working on a case involving and NGO, and their task is to come with suggestions for using the groundswell as an NGO.</media:text>
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      <title>Laura Ramos&amp;rsquo; Presentation October 29, 2009</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/ramosmengnocal-091030113227-phpapp01-thumbnail-2?1256966299" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Marketers want to boost sales through online channels and social media. Yet most start by picking Web 2.0 tools and tactics and then struggle to demonstrate how this social activity builds brand, generates demand, or produces a return on the marketing investment. To help marketers succeed in this groundswell of social activity, Forrester introduced a methodology for setting social strategy, called POST. This presentation will explain POST principles, help you understand how social media fits into the marketing mix and show how to set social strategy that engages buyers who are turning to social media while on the job.]]>
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      <title>Sociale netwerken &amp;amp; Visualiseren</title>
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        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/2009-10-06presentatierotary-091006173606-phpapp01-thumbnail-2?1254935409&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; Presentatie over Sociale netwerken, sociale media en het visualiseren van informatie met behulp van mindmapping voor de Rotary in Hilversum</media:text>
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      <title>Aziende e Social Media secondo Groundswell</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/dml-groundswell-090927114605-phpapp01-thumbnail-2?1254070455" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Una presentazione tratta principalmente dal lavoro di Josh Bernoff e charlene Li che sta alla base del loro recente libro &quot;Groundswell&quot;. Come impostare un&rsquo;iniziativa di Social media marketing, quale  impatto ha sulla nostra struttura organizzativa? Come cambiare e comportarsi per ascoltare i nostri clienti, supportarli, mobilitarli, parlare con loro ed introdurli nei nostri processi aziendali? Tutto questo è spiegato in Groundswell (tradotto in Italia da ETAS con il titolo di &quot;onda anomala&quot;]]>
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        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/dml-groundswell-090927114605-phpapp01-thumbnail-2?1254070455&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; Una presentazione tratta principalmente dal lavoro di Josh Bernoff e charlene Li che sta alla base del loro recente libro &amp;quot;Groundswell&amp;quot;. Come impostare un&amp;rsquo;iniziativa di Social media marketing, quale  impatto ha sulla nostra struttura organizzativa? Come cambiare e comportarsi per ascoltare i nostri clienti, supportarli, mobilitarli, parlare con loro ed introdurli nei nostri processi aziendali? Tutto questo &#232; spiegato in Groundswell (tradotto in Italia da ETAS con il titolo di &amp;quot;onda anomala&amp;quot;</media:text>
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      <title>Man redet &#252;ber Sie - Wie Online-Konversationen die Verbrauchermacht st&#228;rken</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/090924vortragdlg-tagfoodkommunikation-090924103052-phpapp01-thumbnail-2?1253810036" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Vortrag am 24.09.2009 in Darmstadt anlässlich des DLG Forum Foodkommunikation.

Überblick über den Medienwandel und seine Konsequenzen für Kommunikatoren, Kurzerklärung Social Media, Bespiele aus dem Bereich Lebensmittel, sowohl UGC als auch Aktivisten und Unternehmen.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/090924vortragdlg-tagfoodkommunikation-090924103052-phpapp01-thumbnail-2?1253810036" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Vortrag am 24.09.2009 in Darmstadt anlässlich des DLG Forum Foodkommunikation.

Überblick über den Medienwandel und seine Konsequenzen für Kommunikatoren, Kurzerklärung Social Media, Bespiele aus dem Bereich Lebensmittel, sowohl UGC als auch Aktivisten und Unternehmen.]]>
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        <media:description type="plain">Vortrag am 24.09.2009 in Darmstadt anl&#228;sslich des DLG Forum Foodkommunikation.

&#220;berblick &#252;ber den Medienwandel und seine Konsequenzen f&#252;r Kommunikatoren, Kurzerkl&#228;rung Social Media, Bespiele aus dem Bereich Lebensmittel, sowohl UGC als auch Aktivisten und Unternehmen.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/090924vortragdlg-tagfoodkommunikation-090924103052-phpapp01-thumbnail-2?1253810036&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; Vortrag am 24.09.2009 in Darmstadt anl&#228;sslich des DLG Forum Foodkommunikation.

&#220;berblick &#252;ber den Medienwandel und seine Konsequenzen f&#252;r Kommunikatoren, Kurzerkl&#228;rung Social Media, Bespiele aus dem Bereich Lebensmittel, sowohl UGC als auch Aktivisten und Unternehmen.</media:text>
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      <pubDate>Fri, 18 Sep 2009 03:17:28 GMT</pubDate>
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      <title>Twitter &amp;amp; Social Media Trends - part 2/2</title>
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      <pubDate>Fri, 18 Sep 2009 03:05:53 GMT</pubDate>
      <guid>http://www.slideshare.net/jeroenvanderschenk/twitter-social-media-trends-part-22</guid>
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      <title>The Future Of Business by Altimeter Group</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/openhousefinal-090910131701-phpapp01-thumbnail-2?1252614451" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> What will the future of business be? Altimeter Group provides its takes on the ways emerging technologies challenge business, and what they must do to address them from four perspectives.]]>
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      <pubDate>Thu, 10 Sep 2009 18:16:55 GMT</pubDate>
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      <title>Navigating the Social Media Terrain</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/kcdmadeck08-11-09-final-090811153024-phpapp02-thumbnail-2?1250023540" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> A presentation we gave to the Kansas City Direct Marketing Association with some fun facts and stats from Charlene Li and a few others, as well as suggestions on preparing for and approaching social media.]]>
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      <pubDate>Tue, 11 Aug 2009 20:30:17 GMT</pubDate>
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        <media:description type="plain">A presentation we gave to the Kansas City Direct Marketing Association with some fun facts and stats from Charlene Li and a few others, as well as suggestions on preparing for and approaching social media.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/kcdmadeck08-11-09-final-090811153024-phpapp02-thumbnail-2?1250023540&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; A presentation we gave to the Kansas City Direct Marketing Association with some fun facts and stats from Charlene Li and a few others, as well as suggestions on preparing for and approaching social media.</media:text>
        <media:keywords></media:keywords>
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      <title>PRSA: &amp;quot;Social Media - Strategies instead of Tools&amp;quot;</title>
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While my previous talk in February focused on listening in social media (Part 1 &amp; Part 2), this time I’ll be bringing folks on a journey through how social media strategies are created. Along the way, I’ll recommend the use of conversation filtering and analysis tools such as cotweet and JamiQ.

I’ll update this post after the talk. Meanwhile, you should be able to follow along 8am EST today (Aug 5th) via twitter  #PRSAtalk.]]>
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While my previous talk in February focused on listening in social media (Part 1 &amp; Part 2), this time I’ll be bringing folks on a journey through how social media strategies are created. Along the way, I’ll recommend the use of conversation filtering and analysis tools such as cotweet and JamiQ.

I’ll update this post after the talk. Meanwhile, you should be able to follow along 8am EST today (Aug 5th) via twitter  #PRSAtalk.]]>
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        <media:description type="plain">Thanks to  Jess Manocchio, I&#8217;ve been re-invited to speak at PRSA Buffalo, kicking off their Sunrise Seminar series on social media.

While my previous talk in February focused on listening in social media (Part 1 &amp;amp; Part 2), this time I&#8217;ll be bringing folks on a journey through how social media strategies are created. Along the way, I&#8217;ll recommend the use of conversation filtering and analysis tools such as cotweet and JamiQ.

I&#8217;ll update this post after the talk. Meanwhile, you should be able to follow along 8am EST today (Aug 5th) via twitter  #PRSAtalk.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/prsasocialmedia-strategiesinsteadoftools-090805113945-phpapp02-thumbnail-2?1249909980&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; Thanks to  Jess Manocchio, I&#8217;ve been re-invited to speak at PRSA Buffalo, kicking off their Sunrise Seminar series on social media.

While my previous talk in February focused on listening in social media (Part 1 &amp;amp; Part 2), this time I&#8217;ll be bringing folks on a journey through how social media strategies are created. Along the way, I&#8217;ll recommend the use of conversation filtering and analysis tools such as cotweet and JamiQ.

I&#8217;ll update this post after the talk. Meanwhile, you should be able to follow along 8am EST today (Aug 5th) via twitter  #PRSAtalk.</media:text>
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What the future holds
Recommendations and next steps</media:description>
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Goal-oriented strategies for social technologies
What the future holds
Recommendations and next steps</media:text>
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