Slideshows for Tag: ethnographic http://www.slideshare.net/ http://www.slideshare.net/images/logo.gif Slideshows for Tag: ethnographic http://www.slideshare.net/ Tue, 06 Oct 2009 03:07:09 GMT SlideShare feed for Slideshows for Tag: ethnographic Ethnographic Opportunity Analysis (Oct.5,2009) http://www.slideshare.net/theanthrogeek/ethnographic-opportunity-analysis-oct52009
contextualized on my blog at http://theanthrogeek.com/2009/10/05/ethnographic-opportunity-analysis/]]>
contextualized on my blog at http://theanthrogeek.com/2009/10/05/ethnographic-opportunity-analysis/]]> Tue, 06 Oct 2009 03:07:09 GMT http://www.slideshare.net/theanthrogeek/ethnographic-opportunity-analysis-oct52009 theanthrogeek@slideshare.net(theanthrogeek) Ethnographic Opportunity Analysis (Oct.5,2009) theanthrogeek contextualized on my blog at http://theanthrogeek.com/2009/10/05/ethnographic-opportunity-analysis/ <img src="http://cdn.slidesharecdn.com/ethoopportuntiyanalysispart12009-091005220714-phpapp02-thumbnail-2?1254846676" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> contextualized on my blog at http://theanthrogeek.com/2009/10/05/ethnographic-opportunity-analysis/ Ethnographic Opportunity Analysis (Oct.5,2009)
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]]> 419 2 http://cdn.slidesharecdn.com/ethoopportuntiyanalysispart12009-091005220714-phpapp02-thumbnail-2?1254846676 presentation http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted Student&rsquo;s World: Photo Diary Study http://www.slideshare.net/nic221/students-world-photo-diary-study
2006 ethnographic study of student information-seeking at MIT. http://www.hennigweb.com/presentations/cil2007/index.html]]>
2006 ethnographic study of student information-seeking at MIT. http://www.hennigweb.com/presentations/cil2007/index.html]]> Sun, 27 Sep 2009 16:49:56 GMT http://www.slideshare.net/nic221/students-world-photo-diary-study nic221@slideshare.net(nic221) Student&rsquo;s World: Photo Diary Study nic221 2006 ethnographic study of student information-seeking at MIT. http://www.hennigweb.com/presentations/cil2007/index.html <img src="http://cdn.slidesharecdn.com/photo-diary-study-090927115004-phpapp02-thumbnail-2?1254070230" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> 2006 ethnographic study of student information-seeking at MIT. http://www.hennigweb.com/presentations/cil2007/index.html Student's World: Photo Diary Study
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]]> 135 0 http://cdn.slidesharecdn.com/photo-diary-study-090927115004-phpapp02-thumbnail-2?1254070230 presentation http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted P P T T A2 Naessens &amp; Jacobs http://www.slideshare.net/krisnaessens/p-p-t-t-a2-naessens-jacobs
Presentation for Transforming Audiences 2 (Un. of Westminster, London)]]>
Presentation for Transforming Audiences 2 (Un. of Westminster, London)]]> Tue, 22 Sep 2009 07:26:26 GMT http://www.slideshare.net/krisnaessens/p-p-t-t-a2-naessens-jacobs krisnaessens@slideshare.net(krisnaessens) P P T T A2 Naessens &amp; Jacobs krisnaessens Presentation for Transforming Audiences 2 (Un. of Westminster, London) <img src="http://cdn.slidesharecdn.com/pptta2-naessensjacobs-090922022628-phpapp01-thumbnail-2?1253604573" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Presentation for Transforming Audiences 2 (Un. of Westminster, London) P P T T A2 Naessens & Jacobs
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]]> 68 0 http://cdn.slidesharecdn.com/pptta2-naessensjacobs-090922022628-phpapp01-thumbnail-2?1253604573 presentation http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted Religion of the Book, Religion of the Screen http://www.slideshare.net/flourishklink/religion-of-the-book-religion-of-the-screen
A presentation I gave at the Media in Transition 6: Stone and Papyrus, Storage and Transmission conference. Presents my undergraduate thesis research: an ethnographic study of a Catholic Bible study that meets only on Second Life. The notes are the same as the slidecast .mp3.]]>
A presentation I gave at the Media in Transition 6: Stone and Papyrus, Storage and Transmission conference. Presents my undergraduate thesis research: an ethnographic study of a Catholic Bible study that meets only on Second Life. The notes are the same as the slidecast .mp3.]]> Sun, 26 Apr 2009 14:03:30 GMT http://www.slideshare.net/flourishklink/religion-of-the-book-religion-of-the-screen flourishklink@slideshare.net(flourishklink) Religion of the Book, Religion of the Screen flourishklink A presentation I gave at the Media in Transition 6: Stone and Papyrus, Storage and Transmission conference. Presents my undergraduate thesis research: an ethnographic study of a Catholic Bible study that meets only on Second Life. The notes are the same as the slidecast .mp3. <img src="http://cdn.slidesharecdn.com/bookscreenmit6presentation-090426090339-phpapp01-thumbnail-2?1240862087" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> A presentation I gave at the Media in Transition 6: Stone and Papyrus, Storage and Transmission conference. Presents my undergraduate thesis research: an ethnographic study of a Catholic Bible study that meets only on Second Life. The notes are the same as the slidecast .mp3. Religion of the Book, Religion of the Screen
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]]> 423 0 http://cdn.slidesharecdn.com/bookscreenmit6presentation-090426090339-phpapp01-thumbnail-2?1240862087 presentation http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted Steffen Böddeker, Alexandra McIntosh, and Adriana Olmos, Emerging Web Browsing Alternatives http://www.slideshare.net/museumsandtheweb/steffen-bddeker-alexandra-mcintosh-and-adriana-olmos-emerging-web-browsing-alternatives
A presentation from Museums and the Web 2009 With the constant evolution of the Web, different browsing metaphors are expanding from navigation bars, drop-down menus, and sitemaps. More recent mechanisms such as tag-browsing, timelines, calendars, and the presentation of contextualised content are being offered to support general-purpose browsing. This paper addresses how these browsing alternatives can be used to fulfill the needs of the Canadian Centre for Architecture’s (CCA) on-line audience. The new CCA Web site is presented as an innovative case study for the replacement of a traditional navigation menu in favour of browsing tools supported by search and calendar functions, and shows how different Web browsing alternatives can best be used to support goal-oriented tasks. Session: Interface Design [Design]]]>
A presentation from Museums and the Web 2009 With the constant evolution of the Web, different browsing metaphors are expanding from navigation bars, drop-down menus, and sitemaps. More recent mechanisms such as tag-browsing, timelines, calendars, and the presentation of contextualised content are being offered to support general-purpose browsing. This paper addresses how these browsing alternatives can be used to fulfill the needs of the Canadian Centre for Architecture’s (CCA) on-line audience. The new CCA Web site is presented as an innovative case study for the replacement of a traditional navigation menu in favour of browsing tools supported by search and calendar functions, and shows how different Web browsing alternatives can best be used to support goal-oriented tasks. Session: Interface Design [Design]]]> Tue, 21 Apr 2009 18:45:16 GMT http://www.slideshare.net/museumsandtheweb/steffen-bddeker-alexandra-mcintosh-and-adriana-olmos-emerging-web-browsing-alternatives museumsandtheweb@slideshare.net(museumsandtheweb) Steffen Böddeker, Alexandra McIntosh, and Adriana Olmos, Emerging Web Browsing Alternatives museumsandtheweb A presentation from Museums and the Web 2009 With the constant evolution of the Web, different browsing metaphors are expanding from navigation bars, drop-down menus, and sitemaps. More recent mechanisms such as tag-browsing, timelines, calendars, and the presentation of contextualised content are being offered to support general-purpose browsing. This paper addresses how these browsing alternatives can be used to fulfill the needs of the Canadian Centre for Architecture’s (CCA) on-line audience. The new CCA Web site is presented as an innovative case study for the replacement of a traditional navigation menu in favour of browsing tools supported by search and calendar functions, and shows how different Web browsing alternatives can best be used to support goal-oriented tasks. Session: Interface Design [Design] <img src="http://cdn.slidesharecdn.com/webbrowsingalternativesapril14-090421134519-phpapp01-thumbnail-2?1240340245" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> A presentation from Museums and the Web 2009 With the constant evolution of the Web, different browsing metaphors are expanding from navigation bars, drop-down menus, and sitemaps. More recent mechanisms such as tag-browsing, timelines, calendars, and the presentation of contextualised content are being offered to support general-purpose browsing. This paper addresses how these browsing alternatives can be used to fulfill the needs of the Canadian Centre for Architecture’s (CCA) on-line audience. The new CCA Web site is presented as an innovative case study for the replacement of a traditional navigation menu in favour of browsing tools supported by search and calendar functions, and shows how different Web browsing alternatives can best be used to support goal-oriented tasks. Session: Interface Design [Design] Steffen Böddeker, Alexandra McIntosh, and Adriana Olmos, Emerging Web Browsing Alternatives
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]]> 418 0 http://cdn.slidesharecdn.com/webbrowsingalternativesapril14-090421134519-phpapp01-thumbnail-2?1240340245 presentation http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted Lynn Queen http://www.slideshare.net/RiderRose24/lynn-queen-1319561
Interpersonal Communication Ethnographic Study - Queen]]>
Interpersonal Communication Ethnographic Study - Queen]]> Tue, 21 Apr 2009 06:00:52 GMT http://www.slideshare.net/RiderRose24/lynn-queen-1319561 RiderRose24@slideshare.net(RiderRose24) Lynn Queen RiderRose24 Interpersonal Communication Ethnographic Study - Queen <img src="http://cdn.slidesharecdn.com/lynnqueen-090421010054-phpapp01-thumbnail-2?1240330708" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Interpersonal Communication Ethnographic Study - Queen Lynn Queen
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]]> 110 0 http://cdn.slidesharecdn.com/lynnqueen-090421010054-phpapp01-thumbnail-2?1240330708 presentation http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted SXSW09 Old Man Nielsen Vs New Market Research http://www.slideshare.net/dneely40/sxsw09-old-man-nielsen-vs-new-market-research-1185770
Dan Neely From Networked Insights hosted a panel at SXSW09. The title of the panel was "Old Man Nielsen Versus New Market Research". These are the slides from that discussion.]]>
Dan Neely From Networked Insights hosted a panel at SXSW09. The title of the panel was "Old Man Nielsen Versus New Market Research". These are the slides from that discussion.]]> Mon, 23 Mar 2009 18:43:43 GMT http://www.slideshare.net/dneely40/sxsw09-old-man-nielsen-vs-new-market-research-1185770 dneely40@slideshare.net(dneely40) SXSW09 Old Man Nielsen Vs New Market Research dneely40 Dan Neely From Networked Insights hosted a panel at SXSW09. The title of the panel was &quot;Old Man Nielsen Versus New Market Research&quot;. These are the slides from that discussion. <img src="http://cdn.slidesharecdn.com/sxsw-090323134350-phpapp01-thumbnail-2?1237866587" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Dan Neely From Networked Insights hosted a panel at SXSW09. The title of the panel was &quot;Old Man Nielsen Versus New Market Research&quot;. These are the slides from that discussion. SXSW09 Old Man Nielsen Vs New Market Research
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]]> 1479 1 http://cdn.slidesharecdn.com/sxsw-090323134350-phpapp01-thumbnail-2?1237866587 presentation http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted Researching Ethnographic Art http://www.slideshare.net/jlrinald/researching-ethnographic-art
Based on in-class library instruction for art history class entitled Ethnographic art. Covers wide range of mediums and geographical locations. Created by J. Rinalducci.]]>
Based on in-class library instruction for art history class entitled Ethnographic art. Covers wide range of mediums and geographical locations. Created by J. Rinalducci.]]> Mon, 14 Jul 2008 22:58:41 GMT http://www.slideshare.net/jlrinald/researching-ethnographic-art jlrinald@slideshare.net(jlrinald) Researching Ethnographic Art jlrinald Based on in-class library instruction for art history class entitled Ethnographic art. Covers wide range of mediums and geographical locations. Created by J. Rinalducci. <img src="http://cdn.slidesharecdn.com/ethnographic-artgreenslideshare-1216083521617390-8-thumbnail-2?1216076324" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Based on in-class library instruction for art history class entitled Ethnographic art. Covers wide range of mediums and geographical locations. Created by J. Rinalducci. Researching Ethnographic Art
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]]> 1652 0 http://cdn.slidesharecdn.com/ethnographic-artgreenslideshare-1216083521617390-8-thumbnail-2?1216076324 presentation http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted Visitors, Viewers, Communities and Tibetan Art http://www.slideshare.net/s.mannion/visitors-viewers-communities-and-tibetan-art
Master’s thesis presentation for the University of Lugano’s program in cultural media. Details results of two studies about reception of Tibetan art in Western museums. These include: 1) An ethnographic study of visitors to 14 Dalai Lamas exhibition in Zurich; 2) Social tagging study of young Tibetans in Switzerland]]>
Master’s thesis presentation for the University of Lugano’s program in cultural media. Details results of two studies about reception of Tibetan art in Western museums. These include: 1) An ethnographic study of visitors to 14 Dalai Lamas exhibition in Zurich; 2) Social tagging study of young Tibetans in Switzerland]]> Mon, 02 Jun 2008 18:17:40 GMT http://www.slideshare.net/s.mannion/visitors-viewers-communities-and-tibetan-art s.mannion@slideshare.net(s.mannion) Visitors, Viewers, Communities and Tibetan Art s.mannion Master&rsquo;s thesis presentation for the University of Lugano&rsquo;s program in cultural media. Details results of two studies about reception of Tibetan art in Western museums. These include: 1) An ethnographic study of visitors to 14 Dalai Lamas exhibition in Zurich; 2) Social tagging study of young Tibetans in Switzerland <img src="http://cdn.slidesharecdn.com/20070923seeingidentitiesv6slideshare-1212437857881647-8-thumbnail-2?1212490836" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Master&rsquo;s thesis presentation for the University of Lugano&rsquo;s program in cultural media. Details results of two studies about reception of Tibetan art in Western museums. These include: 1) An ethnographic study of visitors to 14 Dalai Lamas exhibition in Zurich; 2) Social tagging study of young Tibetans in Switzerland Visitors, Viewers, Communities and Tibetan Art
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]]> 1200 0 http://cdn.slidesharecdn.com/20070923seeingidentitiesv6slideshare-1212437857881647-8-thumbnail-2?1212490836 presentation http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted Museum Display of Tibetan Art http://www.slideshare.net/s.mannion/conflict-and-negotiation-in-museum-display-of-tibetan-art
Results of an ethnographic study of visitors at the 14 Dalai Lamas exhibition at the Ethnographic Museum in Zurich, Switzerland. Presented at the 8th annual conference of the European Sociological Association (ESA) on September 4, 2007 in Glasgow, Scotland]]>
Results of an ethnographic study of visitors at the 14 Dalai Lamas exhibition at the Ethnographic Museum in Zurich, Switzerland. Presented at the 8th annual conference of the European Sociological Association (ESA) on September 4, 2007 in Glasgow, Scotland]]> Mon, 02 Jun 2008 13:56:47 GMT http://www.slideshare.net/s.mannion/conflict-and-negotiation-in-museum-display-of-tibetan-art s.mannion@slideshare.net(s.mannion) Museum Display of Tibetan Art s.mannion Results of an ethnographic study of visitors at the 14 Dalai Lamas exhibition at the Ethnographic Museum in Zurich, Switzerland. Presented at the 8th annual conference of the European Sociological Association (ESA) on September 4, 2007 in Glasgow, Scotland <img src="http://cdn.slidesharecdn.com/20070902presentationv3-1212421987626439-8-thumbnail-2?1212431361" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Results of an ethnographic study of visitors at the 14 Dalai Lamas exhibition at the Ethnographic Museum in Zurich, Switzerland. Presented at the 8th annual conference of the European Sociological Association (ESA) on September 4, 2007 in Glasgow, Scotland Museum Display of Tibetan Art
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]]> 1071 0 http://cdn.slidesharecdn.com/20070902presentationv3-1212421987626439-8-thumbnail-2?1212431361 presentation http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted NCTE Ethnographic Writing http://www.slideshare.net/lauranicosia/ncte-ethnographic-writing
This is the presentation given at NCTE 11/07 by Laura Nicosia.]]>
This is the presentation given at NCTE 11/07 by Laura Nicosia.]]> Sun, 18 Nov 2007 01:30:51 GMT http://www.slideshare.net/lauranicosia/ncte-ethnographic-writing lauranicosia@slideshare.net(lauranicosia) NCTE Ethnographic Writing lauranicosia This is the presentation given at NCTE 11/07 by Laura Nicosia. <img src="http://cdn.slidesharecdn.com/ncte-ethnographic-writing-1195356649974709-3-thumbnail-2?1211308806" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> This is the presentation given at NCTE 11/07 by Laura Nicosia. NCTE Ethnographic Writing
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]]> 774 0 http://cdn.slidesharecdn.com/ncte-ethnographic-writing-1195356649974709-3-thumbnail-2?1211308806 presentation http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted Library Instruction for Ethnographic Art http://www.slideshare.net/jlrinald/library-instruction-for-ethnographic-art-2
Based on library instruction created by J. Rinalducci]]>
Based on library instruction created by J. Rinalducci]]> Thu, 01 Nov 2007 19:14:35 GMT http://www.slideshare.net/jlrinald/library-instruction-for-ethnographic-art-2 jlrinald@slideshare.net(jlrinald) Library Instruction for Ethnographic Art jlrinald Based on library instruction created by J. Rinalducci <img src="http://cdn.slidesharecdn.com/library-instruction-for-ethnographic-art-2-1193951668297176-5-thumbnail-2?1193944475" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Based on library instruction created by J. Rinalducci Library Instruction for Ethnographic Art
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]]> 763 0 http://cdn.slidesharecdn.com/library-instruction-for-ethnographic-art-2-1193951668297176-5-thumbnail-2?1193944475 presentation http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted Connecting The Play of Improv with The Work of Ethnographic Research http://www.slideshare.net/steveportigal/connecting-the-play-of-improv-with-the-work-of-ethnographic-research
In this session we look at the connections between improv and ethnography. Improv is not "stand-up comedy." It’s a series of games with rules that offer huge degrees of freedom within a set of constraints. In these games we bring out a lot of basic, quickly understood and communicated rules of culture that are implicit, not explicit. User research has interesting similarities with improv: Both are in-the-moment processes; we learn upon reflection; there’s enormous unspoken collaboration and there is often an "aha" moment. You will learn more about improv, listening, creativity, ethnography, and how they all connect together.]]>
In this session we look at the connections between improv and ethnography. Improv is not "stand-up comedy." It’s a series of games with rules that offer huge degrees of freedom within a set of constraints. In these games we bring out a lot of basic, quickly understood and communicated rules of culture that are implicit, not explicit. User research has interesting similarities with improv: Both are in-the-moment processes; we learn upon reflection; there’s enormous unspoken collaboration and there is often an "aha" moment. You will learn more about improv, listening, creativity, ethnography, and how they all connect together.]]> Mon, 22 Oct 2007 21:57:50 GMT http://www.slideshare.net/steveportigal/connecting-the-play-of-improv-with-the-work-of-ethnographic-research steveportigal@slideshare.net(steveportigal) Connecting The Play of Improv with The Work of Ethnographic Research steveportigal In this session we look at the connections between improv and ethnography. Improv is not &quot;stand-up comedy.&quot; It&rsquo;s a series of games with rules that offer huge degrees of freedom within a set of constraints. In these games we bring out a lot of basic, quickly understood and communicated rules of culture that are implicit, not explicit. User research has interesting similarities with improv: Both are in-the-moment processes; we learn upon reflection; there&rsquo;s enormous unspoken collaboration and there is often an &quot;aha&quot; moment. You will learn more about improv, listening, creativity, ethnography, and how they all connect together. <img src="http://cdn.slidesharecdn.com/connecting-the-play-of-improv-with-the-work-of-ethnographic-research-1193097469735282-3-thumbnail-2?1193090270" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> In this session we look at the connections between improv and ethnography. Improv is not &quot;stand-up comedy.&quot; It&rsquo;s a series of games with rules that offer huge degrees of freedom within a set of constraints. In these games we bring out a lot of basic, quickly understood and communicated rules of culture that are implicit, not explicit. User research has interesting similarities with improv: Both are in-the-moment processes; we learn upon reflection; there&rsquo;s enormous unspoken collaboration and there is often an &quot;aha&quot; moment. You will learn more about improv, listening, creativity, ethnography, and how they all connect together. Connecting The Play of Improv with The Work of Ethnographic Research
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]]> 4125 0 http://cdn.slidesharecdn.com/connecting-the-play-of-improv-with-the-work-of-ethnographic-research-1193097469735282-3-thumbnail-2?1193090270 presentation http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted Building Ethnography into the design process http://www.slideshare.net/stephen.cox/building-ethnography-into-the-design-process
Web Directions South Presentation by Stephen Cox on how to make useful things no one knows they want.]]>
Web Directions South Presentation by Stephen Cox on how to make useful things no one knows they want.]]> Tue, 02 Oct 2007 09:36:47 GMT http://www.slideshare.net/stephen.cox/building-ethnography-into-the-design-process stephen.cox@slideshare.net(stephen.cox) Building Ethnography into the design process stephen.cox Web Directions South Presentation by Stephen Cox on how to make useful things no one knows they want. <img src="http://cdn.slidesharecdn.com/building-ethnography-into-the-design-process2093-thumbnail-2?1191317807" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Web Directions South Presentation by Stephen Cox on how to make useful things no one knows they want. Building Ethnography into the design process
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]]> 3759 3 http://cdn.slidesharecdn.com/building-ethnography-into-the-design-process2093-thumbnail-2?1191317807 presentation http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted UX Week Presentation from Steve Portigal - Cross-Cultural Research http://www.slideshare.net/steveportigal/ux-week-presentation-from-steve-portigal-crosscultural-research
Effective user research requires both observation and interviewing. When doing research we strive to get outside our own default expectations and perceptions, in order to better see the details of what we’re looking at, in other words, to understand the cultural context. This third component is the most crucial to innovation. Interesting things happen when we leave our homes and our comfort zone, perhaps in another country where business, language, food, and more is beyond our own frames of reference. Steve Portigal, founder of Portigal Consulting, offers expert tips in both observation and interviewing, and considers the challenges and opportunities in conducting research abroad. He believes that one way to better understand a different culture is to look at how things in your own culture are handled differently. He gives some examples of how some things are promoted differently in Japan than in the United States. He states that mundane observations reveal important cultural differences.]]>
Effective user research requires both observation and interviewing. When doing research we strive to get outside our own default expectations and perceptions, in order to better see the details of what we’re looking at, in other words, to understand the cultural context. This third component is the most crucial to innovation. Interesting things happen when we leave our homes and our comfort zone, perhaps in another country where business, language, food, and more is beyond our own frames of reference. Steve Portigal, founder of Portigal Consulting, offers expert tips in both observation and interviewing, and considers the challenges and opportunities in conducting research abroad. He believes that one way to better understand a different culture is to look at how things in your own culture are handled differently. He gives some examples of how some things are promoted differently in Japan than in the United States. He states that mundane observations reveal important cultural differences.]]> Wed, 04 Oct 2006 18:27:00 GMT http://www.slideshare.net/steveportigal/ux-week-presentation-from-steve-portigal-crosscultural-research steveportigal@slideshare.net(steveportigal) UX Week Presentation from Steve Portigal - Cross-Cultural Research steveportigal Effective user research requires both observation and interviewing. When doing research we strive to get outside our own default expectations and perceptions, in order to better see the details of what we&rsquo;re looking at, in other words, to understand the cultural context. This third component is the most crucial to innovation. Interesting things happen when we leave our homes and our comfort zone, perhaps in another country where business, language, food, and more is beyond our own frames of reference. Steve Portigal, founder of Portigal Consulting, offers expert tips in both observation and interviewing, and considers the challenges and opportunities in conducting research abroad. He believes that one way to better understand a different culture is to look at how things in your own culture are handled differently. He gives some examples of how some things are promoted differently in Japan than in the United States. He states that mundane observations reveal important cultural differences. <img src="http://cdn.slidesharecdn.com/ux-week-presentation-from-steve-portigal-crosscultural-research-15575-thumbnail-2?1159986420" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Effective user research requires both observation and interviewing. When doing research we strive to get outside our own default expectations and perceptions, in order to better see the details of what we&rsquo;re looking at, in other words, to understand the cultural context. This third component is the most crucial to innovation. Interesting things happen when we leave our homes and our comfort zone, perhaps in another country where business, language, food, and more is beyond our own frames of reference. Steve Portigal, founder of Portigal Consulting, offers expert tips in both observation and interviewing, and considers the challenges and opportunities in conducting research abroad. He believes that one way to better understand a different culture is to look at how things in your own culture are handled differently. He gives some examples of how some things are promoted differently in Japan than in the United States. He states that mundane observations reveal important cultural differences. UX Week Presentation from Steve Portigal - Cross-Cultural Research
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]]> 7642 4 http://cdn.slidesharecdn.com/ux-week-presentation-from-steve-portigal-crosscultural-research-15575-thumbnail-2?1159986420 presentation http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted
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