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    <title>Slideshows For 'BRAND THINKTANK'</title>
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      <title>Slideshows For 'BRAND THINKTANK'</title>
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    <pubDate>Sun, 24 May 2009 14:59:15 GMT</pubDate>
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      <title>Vijay Govindarajan - World Innovation Forum</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/vijaygovindarajanworldinnovationforum-strategy-090524095923-phpapp02-thumbnail-2?1243177177" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Here are Vijay Govindarajan&rsquo;s slides from his presentation at the World Innovation Forum]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/vijaygovindarajanworldinnovationforum-strategy-090524095923-phpapp02-thumbnail-2?1243177177" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Here are Vijay Govindarajan&rsquo;s slides from his presentation at the World Innovation Forum]]>
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      <pubDate>Sun, 24 May 2009 14:59:15 GMT</pubDate>
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        <media:description type="plain">Here are Vijay Govindarajan&amp;rsquo;s slides from his presentation at the World Innovation Forum</media:description>
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      <title>Business Models Beyond Profit - Social Entrepreneurship Lecture</title>
      <link>http://www.slideshare.net/Alex.Osterwalder/business-models-beyond-profit-social-entrepreneurship-lecture-wise-etienne-eichenberger-iqbal-quadir-grameen-bank-grameen-phone</link>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/2009-05-18-bremen-bmsocialentrepreneurshippdfweb-090825094001-phpapp02-thumbnail-2?1251625414" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Slides of a 3h Lecture I gave at Jacobs University, Bremen, Germany for the impACT program. Examples include Kiva, Grameen Bank, Wise and many more. ]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/2009-05-18-bremen-bmsocialentrepreneurshippdfweb-090825094001-phpapp02-thumbnail-2?1251625414" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Slides of a 3h Lecture I gave at Jacobs University, Bremen, Germany for the impACT program. Examples include Kiva, Grameen Bank, Wise and many more. ]]>
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      <pubDate>Tue, 25 Aug 2009 14:39:47 GMT</pubDate>
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        <media:description type="plain">Slides of a 3h Lecture I gave at Jacobs University, Bremen, Germany for the impACT program. Examples include Kiva, Grameen Bank, Wise and many more. </media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/2009-05-18-bremen-bmsocialentrepreneurshippdfweb-090825094001-phpapp02-thumbnail-2?1251625414&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; Slides of a 3h Lecture I gave at Jacobs University, Bremen, Germany for the impACT program. Examples include Kiva, Grameen Bank, Wise and many more. </media:text>
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        <slideshare:views>19977</slideshare:views>
        <slideshare:comments>11</slideshare:comments>
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      <title>Did You Know   The Economist Video</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/didyouknow-theeconomistvideo-091022001311-phpapp02-thumbnail-2?1256271719" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Great video produced by the Economist on the media landscape which is rapidly changing.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/didyouknow-theeconomistvideo-091022001311-phpapp02-thumbnail-2?1256271719" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Great video produced by the Economist on the media landscape which is rapidly changing.]]>
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      <pubDate>Thu, 22 Oct 2009 05:12:59 GMT</pubDate>
      <guid>http://www.slideshare.net/dcaron/did-you-know-the-economist-video</guid>
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        <media:title>Did You Know   The Economist Video</media:title>
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        <media:description type="plain">Great video produced by the Economist on the media landscape which is rapidly changing.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/didyouknow-theeconomistvideo-091022001311-phpapp02-thumbnail-2?1256271719&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; Great video produced by the Economist on the media landscape which is rapidly changing.</media:text>
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        <![CDATA[<div style="width:425px;text-align:left" id="__ss_2316152"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/dcaron/did-you-know-the-economist-video" title="Did You Know   The Economist Video">Did You Know   The Economist Video</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=didyouknow-theeconomistvideo-091022001311-phpapp02&stripped_title=did-you-know-the-economist-video" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=didyouknow-theeconomistvideo-091022001311-phpapp02&stripped_title=did-you-know-the-economist-video" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View more <a style="text-decoration:underline;" href="http://www.slideshare.net/">presentations</a> from <a style="text-decoration:underline;" href="http://www.slideshare.net/dcaron">Denise Caron</a>.</div></div>]]>
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        <slideshare:views>2335</slideshare:views>
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      <title>Customer-Centric Culture: Engaging Employees &amp;amp; Customers</title>
      <link>http://www.slideshare.net/clearaction/customercentric-culture-engaging-employees-customers</link>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/customercentriccultureclearactionbiz-090905210820-phpapp02-thumbnail-2?1255351991" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> True customer focus is elusive, as internal realities often overshadow customer considerations in day-to-day decisions and behaviors. To get beyond lip-service a major shift in organizational culture is necessary. Learn how to channel leadership and employee engagement to intersect with expectations and long-term well-being of customers.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/customercentriccultureclearactionbiz-090905210820-phpapp02-thumbnail-2?1255351991" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> True customer focus is elusive, as internal realities often overshadow customer considerations in day-to-day decisions and behaviors. To get beyond lip-service a major shift in organizational culture is necessary. Learn how to channel leadership and employee engagement to intersect with expectations and long-term well-being of customers.]]>
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      <pubDate>Sun, 06 Sep 2009 02:08:19 GMT</pubDate>
      <guid>http://www.slideshare.net/clearaction/customercentric-culture-engaging-employees-customers</guid>
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        <media:description type="plain">True customer focus is elusive, as internal realities often overshadow customer considerations in day-to-day decisions and behaviors. To get beyond lip-service a major shift in organizational culture is necessary. Learn how to channel leadership and employee engagement to intersect with expectations and long-term well-being of customers.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/customercentriccultureclearactionbiz-090905210820-phpapp02-thumbnail-2?1255351991&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; True customer focus is elusive, as internal realities often overshadow customer considerations in day-to-day decisions and behaviors. To get beyond lip-service a major shift in organizational culture is necessary. Learn how to channel leadership and employee engagement to intersect with expectations and long-term well-being of customers.</media:text>
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        <![CDATA[<div style="width:425px;text-align:left" id="__ss_1957397"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/clearaction/customercentric-culture-engaging-employees-customers" title="Customer-Centric Culture: Engaging Employees &amp; Customers">Customer-Centric Culture: Engaging Employees &amp; Customers</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=customercentriccultureclearactionbiz-090905210820-phpapp02&stripped_title=customercentric-culture-engaging-employees-customers" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=customercentriccultureclearactionbiz-090905210820-phpapp02&stripped_title=customercentric-culture-engaging-employees-customers" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View more <a style="text-decoration:underline;" href="http://www.slideshare.net/">documents</a> from <a style="text-decoration:underline;" href="http://www.slideshare.net/clearaction">ClearAction LLC</a>.</div></div>]]>
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      <title>Twitter 101 for Business</title>
      <link>http://www.slideshare.net/simplyarun/twitter-101-for-business-2016139</link>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/twitter101forbusiness-090918005323-phpapp01-thumbnail-2?1253253213" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Every day, millions of people use Twitter to create, discover and share ideas with others. Now, people are turning to Twitter as an effective way to reach out to businesses, too. From local stores to big brands, and from brick-and-mortar to internet-based or service sector, people are finding great value in the connections they make with businesses on Twitter. For more: http://business.twitter.com/twitter101]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/twitter101forbusiness-090918005323-phpapp01-thumbnail-2?1253253213" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Every day, millions of people use Twitter to create, discover and share ideas with others. Now, people are turning to Twitter as an effective way to reach out to businesses, too. From local stores to big brands, and from brick-and-mortar to internet-based or service sector, people are finding great value in the connections they make with businesses on Twitter. For more: http://business.twitter.com/twitter101]]>
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      <pubDate>Fri, 18 Sep 2009 05:53:17 GMT</pubDate>
      <guid>http://www.slideshare.net/simplyarun/twitter-101-for-business-2016139</guid>
      <author>simplyarun@slideshare.net(simplyarun)</author>
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        <media:title>Twitter 101 for Business</media:title>
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        <media:description type="plain">Every day, millions of people use Twitter to create, discover and share ideas with others. Now, people are turning to Twitter as an effective way to reach out to businesses, too. From local stores to big brands, and from brick-and-mortar to internet-based or service sector, people are finding great value in the connections they make with businesses on Twitter. For more: http://business.twitter.com/twitter101</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/twitter101forbusiness-090918005323-phpapp01-thumbnail-2?1253253213&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; Every day, millions of people use Twitter to create, discover and share ideas with others. Now, people are turning to Twitter as an effective way to reach out to businesses, too. From local stores to big brands, and from brick-and-mortar to internet-based or service sector, people are finding great value in the connections they make with businesses on Twitter. For more: http://business.twitter.com/twitter101</media:text>
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        <![CDATA[<div style="width:425px;text-align:left" id="__ss_2016139"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/simplyarun/twitter-101-for-business-2016139" title="Twitter 101 for Business">Twitter 101 for Business</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=twitter101forbusiness-090918005323-phpapp01&stripped_title=twitter-101-for-business-2016139" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=twitter101forbusiness-090918005323-phpapp01&stripped_title=twitter-101-for-business-2016139" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View more <a style="text-decoration:underline;" href="http://www.slideshare.net/">documents</a> from <a style="text-decoration:underline;" href="http://www.slideshare.net/simplyarun">Arun J</a>.</div></div>]]>
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From my presentation with Apollo Gonzales and Josh Nelson at Netroots Nation 2009: &quot;Measuring ROI: Tools, Tips &amp; Tricks of the Trade&quot;]]>
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From my presentation with Apollo Gonzales and Josh Nelson at Netroots Nation 2009: &quot;Measuring ROI: Tools, Tips &amp; Tricks of the Trade&quot;]]>
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        <media:description type="plain">Tracking return on investment (ROI) takes an assortment of tools and tricks. Here are a few ways we keep up with the results of social media efforts at the National Wildlife Federation.

From my presentation with Apollo Gonzales and Josh Nelson at Netroots Nation 2009: &amp;quot;Measuring ROI: Tools, Tips &amp;amp; Tricks of the Trade&amp;quot;</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/danielle-090815151912-phpapp01-thumbnail-2?1250367950&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; Tracking return on investment (ROI) takes an assortment of tools and tricks. Here are a few ways we keep up with the results of social media efforts at the National Wildlife Federation.

From my presentation with Apollo Gonzales and Josh Nelson at Netroots Nation 2009: &amp;quot;Measuring ROI: Tools, Tips &amp;amp; Tricks of the Trade&amp;quot;</media:text>
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        <![CDATA[<div style="width:425px;text-align:left" id="__ss_1866931"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/danielle.brigida/measuring-engagement-with-social-media" title="Measuring Engagement with Social Media">Measuring Engagement with Social Media</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=danielle-090815151912-phpapp01&stripped_title=measuring-engagement-with-social-media" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=danielle-090815151912-phpapp01&stripped_title=measuring-engagement-with-social-media" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View more <a style="text-decoration:underline;" href="http://www.slideshare.net/">presentations</a> from <a style="text-decoration:underline;" href="http://www.slideshare.net/danielle.brigida">Danielle  Brigida</a>.</div></div>]]>
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      <title>Facebook. Everything you wanted to know about it and nobody *has told you</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/demobuidaperocuparllocaslideshare-090413135618-phpapp02-thumbnail-2?1249150694" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Are the social networks more or less dangerous? The new social paradigm demands to correlate in network, but it is necessary to know the criteria to regulate the privacy and the protection of data. 

The solution is not to adopt a contrary attitude, since its social potential for the change and the progress can be enormous. Likewise, in the new economic order, the success, to a certain extent, depends on our capacity for relating. ]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/demobuidaperocuparllocaslideshare-090413135618-phpapp02-thumbnail-2?1249150694" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Are the social networks more or less dangerous? The new social paradigm demands to correlate in network, but it is necessary to know the criteria to regulate the privacy and the protection of data. 

The solution is not to adopt a contrary attitude, since its social potential for the change and the progress can be enormous. Likewise, in the new economic order, the success, to a certain extent, depends on our capacity for relating. ]]>
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      <pubDate>Mon, 13 Apr 2009 18:56:13 GMT</pubDate>
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        <media:description type="plain">Are the social networks more or less dangerous? The new social paradigm demands to correlate in network, but it is necessary to know the criteria to regulate the privacy and the protection of data. 

The solution is not to adopt a contrary attitude, since its social potential for the change and the progress can be enormous. Likewise, in the new economic order, the success, to a certain extent, depends on our capacity for relating. </media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/demobuidaperocuparllocaslideshare-090413135618-phpapp02-thumbnail-2?1249150694&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; Are the social networks more or less dangerous? The new social paradigm demands to correlate in network, but it is necessary to know the criteria to regulate the privacy and the protection of data. 

The solution is not to adopt a contrary attitude, since its social potential for the change and the progress can be enormous. Likewise, in the new economic order, the success, to a certain extent, depends on our capacity for relating. </media:text>
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      <title>JESS3 Social Media Data Visualization</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/portfoliojuly1109-090711115448-phpapp02-thumbnail-2?1252047372" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Jesse Thomas is the CEO and Founder of JESS3 – a creative interactive agency based in Tysons Corner, Virginia. Jesse is as much a entrepreneur as he is an innovator, designer, visionary and eager learner. When it comes to the worlds of branding, data visualization and social media, Jesse is constantly pushing the limits and exploring new frontiers. JESS3 has the pleasure to design innovative solutions, directly or through other agencies, for: Mashable, Microsoft, Marriott Intl, Ace Hardware, C-SPAN, AARP, PepsiCo/Tropicana, Dow Jones/The Wall Street Journal, Nestle, Pfizer, Shopzilla, SnagFilms, IndieWire, Advertising.com, National Press Foundation, Webgiftr, Busboys and Poets, New Media Strategies, Ashcroft Group, Heritage Foundation, Blue State Digital, Widmeyer Communications, DBC PR, Adfero and many more.

In addition, Jesse enjoys participating in the industry through partnerships with organizations such as WOMMA, Social Media Club, Barcamp, Facebook Developer Garage, AIGA and Art Directors Club.

Rounding out his approach to creativity and travel, Jesse has also held a number of solo and group art shows in places like China, Cuba, New York, Ohio and DC.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/portfoliojuly1109-090711115448-phpapp02-thumbnail-2?1252047372" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Jesse Thomas is the CEO and Founder of JESS3 – a creative interactive agency based in Tysons Corner, Virginia. Jesse is as much a entrepreneur as he is an innovator, designer, visionary and eager learner. When it comes to the worlds of branding, data visualization and social media, Jesse is constantly pushing the limits and exploring new frontiers. JESS3 has the pleasure to design innovative solutions, directly or through other agencies, for: Mashable, Microsoft, Marriott Intl, Ace Hardware, C-SPAN, AARP, PepsiCo/Tropicana, Dow Jones/The Wall Street Journal, Nestle, Pfizer, Shopzilla, SnagFilms, IndieWire, Advertising.com, National Press Foundation, Webgiftr, Busboys and Poets, New Media Strategies, Ashcroft Group, Heritage Foundation, Blue State Digital, Widmeyer Communications, DBC PR, Adfero and many more.

In addition, Jesse enjoys participating in the industry through partnerships with organizations such as WOMMA, Social Media Club, Barcamp, Facebook Developer Garage, AIGA and Art Directors Club.

Rounding out his approach to creativity and travel, Jesse has also held a number of solo and group art shows in places like China, Cuba, New York, Ohio and DC.]]>
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      <pubDate>Sat, 11 Jul 2009 16:54:38 GMT</pubDate>
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        <media:description type="plain">Jesse Thomas is the CEO and Founder of JESS3 &#8211; a creative interactive agency based in Tysons Corner, Virginia. Jesse is as much a entrepreneur as he is an innovator, designer, visionary and eager learner. When it comes to the worlds of branding, data visualization and social media, Jesse is constantly pushing the limits and exploring new frontiers. JESS3 has the pleasure to design innovative solutions, directly or through other agencies, for: Mashable, Microsoft, Marriott Intl, Ace Hardware, C-SPAN, AARP, PepsiCo/Tropicana, Dow Jones/The Wall Street Journal, Nestle, Pfizer, Shopzilla, SnagFilms, IndieWire, Advertising.com, National Press Foundation, Webgiftr, Busboys and Poets, New Media Strategies, Ashcroft Group, Heritage Foundation, Blue State Digital, Widmeyer Communications, DBC PR, Adfero and many more.

In addition, Jesse enjoys participating in the industry through partnerships with organizations such as WOMMA, Social Media Club, Barcamp, Facebook Developer Garage, AIGA and Art Directors Club.

Rounding out his approach to creativity and travel, Jesse has also held a number of solo and group art shows in places like China, Cuba, New York, Ohio and DC.</media:description>
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In addition, Jesse enjoys participating in the industry through partnerships with organizations such as WOMMA, Social Media Club, Barcamp, Facebook Developer Garage, AIGA and Art Directors Club.

Rounding out his approach to creativity and travel, Jesse has also held a number of solo and group art shows in places like China, Cuba, New York, Ohio and DC.</media:text>
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      <title>Lets Talk Agile</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/lets-talk-agile-1225483406947375-9-thumbnail-2?1243403799" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Explore the behaviors of &quot;agile&quot; people]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/lets-talk-agile-1225483406947375-9-thumbnail-2?1243403799" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Explore the behaviors of &quot;agile&quot; people]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/cfakepathnomorelightbulbs-publicversion-090622113050-phpapp02-thumbnail-2?1245816642" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> The road to innovation requires special behaviors and skills, we will explore both of them in this presentation. We will also follow a few innovative bread crumbs on the way.]]>
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        <media:description type="plain">The road to innovation requires special behaviors and skills, we will explore both of them in this presentation. We will also follow a few innovative bread crumbs on the way.</media:description>
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        <media:description type="plain">Presentation delivered at the Mobile Commerce Summit on June 3, 2009 by Bob Gilbreath, Chief Marketing Strategist at Bridge Worldwide.  This conference is targeted to financial services companies.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/mobilemarketingworkshop-slideshare6-3-09-090604182407-phpapp01-thumbnail-2?1244157918&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; Presentation delivered at the Mobile Commerce Summit on June 3, 2009 by Bob Gilbreath, Chief Marketing Strategist at Bridge Worldwide.  This conference is targeted to financial services companies.</media:text>
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        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/brandnewgamepositioningstrategy-12417879809-phpapp01-thumbnail-2?1242893100&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; This is the view of BrandNewGame how positioning strategies should take place. For more information please email me at barthufen@brandnewgame.nl</media:text>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/cdocumentsandsettingsferyaldesktopbrandz-2009-report-090430024441-phpapp01-thumbnail-2?1241078066" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Strong brands have the power to create business value. They impact much more than revenues and profit margins. Strong brands create competitive advantages by commanding a price premium and decrease the cost of entry into new markets and categories. They reduce business risk and help attract and retain talented staff. ]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/cdocumentsandsettingsferyaldesktopbrandz-2009-report-090430024441-phpapp01-thumbnail-2?1241078066" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Strong brands have the power to create business value. They impact much more than revenues and profit margins. Strong brands create competitive advantages by commanding a price premium and decrease the cost of entry into new markets and categories. They reduce business risk and help attract and retain talented staff. ]]>
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        <media:description type="plain">Strong brands have the power to create business value. They impact much more than revenues and profit margins. Strong brands create competitive advantages by commanding a price premium and decrease the cost of entry into new markets and categories. They reduce business risk and help attract and retain talented staff. </media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/cdocumentsandsettingsferyaldesktopbrandz-2009-report-090430024441-phpapp01-thumbnail-2?1241078066&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; Strong brands have the power to create business value. They impact much more than revenues and profit margins. Strong brands create competitive advantages by commanding a price premium and decrease the cost of entry into new markets and categories. They reduce business risk and help attract and retain talented staff. </media:text>
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