from: cforbesoklahoma 2 years ago

An adaptation of Guerrilla Marketing principles into the church promotions contexts by certified Guerrilla marketing Coach Chris Forbes

Tags: guerrilla marketing ministry nonprofit

from: cforbesoklahoma 2 years ago

Marketing is no longer considered to be the controversial approach to solving the communication needs of nonprofits it once was. It has become acceptable to speak of marketing in planning meetings in all kinds of nonprofit organizations. Now nonprofits have begun to understand that they need to become more active in marketing. Marketing is rapidly changing the way nonprofits communicate as they understand the complex environment in which all organizations must communicate. The proliferation of new media and more organizations attempting to get their messages into the public square means now, more than ever, marketing is needed. That’s where Guerrilla Marketing comes in! Guerilla Marketing is the kind of marketing you do when you don’t have a lot of money. It’s the kind of marketing every nonprofit can afford. And, as we will see, nonprofits have an “unfair advantage” over the for-profit marketers when they deploy the proven techniques of Guerrilla Marketing in their outreach. (Free 32 page e-book prodvided to attendees at conference)

Tags: nonprofit marketing guerrilla social