Dr. Lorraine Justice at Queretaro


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Dra Justice is a visiting academic leader at Tec de Monterrey campus Queretaro.

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Dr. Lorraine Justice at Queretaro

  1. 1. Lorraine Justice en Querétaro
  2. 2. Dr. Lorraine Justice Directora de la Escuela de Diseño de la  Universidad Politécnica de Hong Kong Ex-Directora de Diseño Industrial en Georgia Institute of  Technology (Georgia Tech) Experta en Diseño para el Desarrollo  Organizadora de la Conferencia Internacional “Design & Emotion”  Consultora para: Apple, Microsoft y CompuServe  Education Award by Industrial Designers Society of America  (IDSA) Jurado en el concurso IDEA (International Design Excellence  Award)
  3. 3. Quotes “All of the countries in Asia are now mobilized around design. Governments are putting up huge amounts of money, including grants for designers” http://www.innovationlab.eastman.com/InnovationLab/Insights/Example/Lorraine_Justice.htm
  4. 4. No. 1 – Singapore No. 2 – South Korea No. 6 – Hong Kong No. 8 – USA No. 9 – Japan No. 21 – Malaysia http://images.businessweek.com/ss/09/03/0312_innovative_countries/index.htm
  5. 5. Quotes “Chinese designers are feeling pride about their heritage and feeling that it's OK to be creative... there's a new Asian aesthetics emerging” http://www.innovationlab.eastman.com/InnovationLab/Insights/Example/Lorraine_Justice.htm
  6. 6. Quotes If the U.S. and Europe do not support their design schools, not only will China become an emerging strength in design, it will surpass the rest of the world http://www.innovationlab.eastman.com/InnovationLab/Insights/Example/Lorraine_Justice.htm
  7. 7. Quotes The Chinese government knows that design is the answer. They know that after awhile, if you have good manufacturing, the same price points, the same functions, the only thing left to compete with is design –the aesthetics and functionality of a product. They get it http://www.innovationlab.eastman.com/InnovationLab/Insights/Example/Lorraine_Justice.htm
  8. 8. http://english.gov.cn/2009-03/17/content_1261443.htm
  9. 9. Quotes When you look at the emerging products in Asia, there’s a sensuality that the U.S. does not have. When I Iook at a very modern piece of Asian design, I can see the spirituality of their culture reflected in it. http://www.innovationlab.eastman.com/InnovationLab/Insights/Example/Lorraine_Justice.htm
  10. 10. http://dandelion.idasia.org/
  11. 11. Quotes We educators can provide the best design students, but it won't make any difference in many of the companies. The creativity is often stopped at middle management. Senior management needs to send the signal to middle management that innovation through the design process, crazy as it can be, is effective. http://www.nextd.org/02/05/02/index.html
  12. 12. http://business.newsfactor.com/story.xhtml?story_id=101009BUMAJ6&full_skip=1
  13. 13. Quotes I do acknowledge that designers may not be the best people to explain their worth, but we now have business people telling business people the value of design. I do have to say that the quot;ego-basedquot; designers have not helped the design field at all. They have put their arrogant and crazy personas out there, and many people believe all designers are difficult to work with. http://www.nextd.org/02/05/02/index.html
  14. 14. http://static.novate.ru/files/novate/philip-stark-1.jpg http://swindlemagazine.com/images/karim-rashid.jpg
  15. 15. Quotes I believe underneath it all the tired and weary corporate or academic person may not want to undertake a new inclusion such as design processes in their work day. It is something else to learn. It is similar to the older generation of workers who had to embrace computers or become obsolete themselves. Design may be perceived this way in some organizations and can be met with resistance, even if subtle. http://www.nextd.org/02/05/02/index.html
  16. 16. http://www.flickr.com/photos/27620885@N02/2655218248/
  17. 17. Quotes Design is not just about making an object. It goes much further than that. Designers can revamp systems, systems that involve humans. I am talking about the designer who wants to change the world to be a better place, object by object or process by process or environment by environment. I am not relegating design to just quot;cool productsquot;. http://www.nextd.org/02/05/02/index.html
  18. 18. http://designigniteschange.org/
  19. 19. Quotes How do we move these 18-year-old students, or 21-year-old students into the frame of mind of leadership? Is it an ethics course? Is it a leadership course? Is it a planning for change course? Is it quot;how to take down the big picture, turn it over and start to draw a new lifequot; course? Is it quot;new thoughtquot; courses? http://www.nextd.org/02/05/02/index.html
  20. 20. http://www.flickr.com/photos/bonesy/411986871/
  21. 21. Quotes We have it backwards now: design a product that people think they want, and it will make them feel good (for about an hour), and then we look around for another product to purchase. In the short-term, that is so good for the economy. In the long run, we all will suffer if we keep focusing on objects. http://www.nextd.org/02/05/02/index.html
  22. 22. http://www.flickr.com/photos/m-c/3304677547/
  23. 23. Quotes The major change about this effort is it wrestled the quot;designer as artist and expresserquot; designer into the quot;I now design for other human beingsquot; designer. This is a huge mental shift and it is not to be taken lightly. http://www.nextd.org/02/05/02/index.html
  24. 24. http://www.flickr.com/photos/santoposmoderno/3299068198/ http://www.flickr.com/photos/27620885@N02/3005160472/
  25. 25. Quotes Ten years from now, we will see fabulous products and processes from China that will enrich our lives, probably in ways we cannot yet imagine. That is the hope, at least. We have been so dominated by Western thought, I am looking forward to a type of balance in the world. http://www.nextd.org/02/05/02/index.html
  26. 26. http://www.businessweek.com/magazine/content/05_31/b3945407.htm
  27. 27. Quotes “People like new ideas, but often don't like change” http://www.nextd.org/02/05/02/index.html
  28. 28. Programa Lunes 23 marzo   10 a 12 hrs reunión con profesores (centro de medios)  17 a 18 MSM (sala de juntas DICI)  18 a 20 Proyectos seleccionados (sala de juntas DICI) Martes 24 marzo   10 a 11 Taller V (salón )  16 a 17 Diseño estratégico (salón )  17 a 18 CCI e incubadora (11004)  18 a 19 Proyectos seleccionados (11004) Miércoles 25 marzo   19 a 21 Conferencia Magistral (Congresos) Jueves 26 marzo  10 a 12 Reuniones bajo agenda (sala de juntas DICI) 