Design Language

Design Language
Objects express messages
● People build interpretations
– Individually
– Cultural
– Universal
Objects + contexts (including other
objects)

Question:
what do you want to
say with your design?

http://www.lge.com/us/laundry/

http://www.samsung.com/

http://www.ijdesign.org/ojs/index.php/IJDesign/article/view/43/14

The Language of Design: Theory and
http://www.ziba.com/Products.aspx?currentNav=2&pid=4
Computation by Andy Dong
Mazda Nagare design language
http://www.carbodydesign.com/archive/2008/05/29-mazda-nagare-design-language/

Statement:
“My design
communicates:
________________”