Cha Cha Case Studys

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chacha is an mobile based search engine . For more reference see presentation .

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Cha Cha Case Studys

  1. 1. What's ChaCha? chacha is free mobile answers service, which leverages human guides to provide answers, for free, to any question, anytime, anywhere. Features and User benefits of chacha 1.don't need a web enabled phone. 2.We can ask any Questions... at any time and any where. All it takes is a mobile phone. 3.Once you registered chacha website then you can see the existing question and answer from chacha website. 4.Chacha is 24 X 7 basics , so any time we can ask question through mobile. 5.ChaCha is free for us to use. We don't need pay money for chacha. 6.A search engine to find exactly what you're looking for without sifting through millions of results. 7.Real-time human intelligence enables you to communicate in detail about the precise information you are seeking. 8.Intelligent search results from people who are knowledgeable about the very thing you are looking for. Advantage for Business 1. Business is going to reach for more number of users. 2.Through Ads The business is going to reach.
  2. 2. Functionality ➢ when we send question to chacha ,Your answer will be send back to you within text message parameters of 160 characters. ➢ mobile customers simply text 242242 or call 1-800-2-ChaCha (1-800-224-2242) on their mobile phones, ask their questions and receive concise, relevant answers via text messaging. Guides Four Guides are there in chacha.If doesn't exist the question in database , that question goes to Guides. The guides answer for that question. ➢ Transcriber- listen to questions recorded by customers who call into 1-800-2ChaCha then convert the recorded message into text form so that Generalists and Specialists can answer them ➢ Expeditor-Expeditors categorize questions, convert them into standard form, provide direct responses for certain question types, and also make sure that an answer doesn't already exist for that question. ➢ Generalist-The purposes of a Generalist, "the original and basic ChaCha Guide role," are to: determine what the customer's question is, find an answer to the question using the internet, format the answer into a text message, and add "magic" to the answer which gives it a human quality. ➢ specialist-They have all of the same purposes as a Generalist but they sign up for specific categories of questions based on their interest in and knowledge of those categories.
  3. 3. Work Flow Diagram: VOICE CALL OR TEXT Format into standard DB CLIENT TRANSCRIBER form EXPEDITOR Store new results to db SPECIALIST GENERALIST Specialists in specified Solve by web search or transfer to fields specialists Diagramatic representation query query sender Chacha hits Cheshire II HTML Select path and generate HTML Note : Cheshire II tool is a search engine Cheshire II : ➢ Off line processing
  4. 4. ➢ On line Processing: Algorithms: ➢ Probabilistic algorithm: Check in the random manner and give exact answer by ranking based. ➢ Shortest path algorithm: Find the nearest path or node and give the results.
  5. 5. Chacha Demo: 1.Consumer asks chacha a questions 2.consumer receives the conformation message here;
  6. 6. 3.Chacha sent answer to consumer mobile 4.chacha sent feedback message to consumer mobile:
  7. 7. BY JEYAKUMAR MORE INFORMATION MAIL TO: RSJEYAKUMAR@GMAIL.COM

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