Affordable SEO, Local Search, Social Media and Website Optimization
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Affordable SEO, Local Search, Social Media and Website Optimization

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We are an online business revenue accelerator that helps corporations take their online go-to-market initiatives from good to great. By establishing how new technologies, SEO campaigns, web......

We are an online business revenue accelerator that helps corporations take their online go-to-market initiatives from good to great. By establishing how new technologies, SEO campaigns, web development and social media channels can solve business problems, improve business processes and achieve a competitive advantage that will positively impact the bottom-line results

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  • 1. Inquiries: Richard Sink, Founder of Critical Connections P: (949) 226-9844 E: rsink@critical-connections.net Affordable SEO, Online Reputation Management, Local Search, Social Media and Web Optimization for 2013 We are an online business revenue accelerator that helps corporations take their online go-to-market initiatives from good to great. By establishing how new technologies, SEO campaigns, web development and social media channels can solve business problems, improve business processes and achieve a competitive advantage that will positively impact the bottom-line results. Our 11 types of online business engagement services include: Social Media Optimization SMO can have a measurable impact on content popularity and accessibility. Tweets, Facebook posts, Google+ posts, and others are social media equivalents to SEO key elements. Off-page content that increases your ability to capture mindshare that leads to marketshare. “The companies that perform best over time build a social purpose into their operations that is as important as their economic purpose.” —Harvard Business Review
  • 2. Inquiries: Richard Sink, Founder of Critical Connections P: (949) 226-9844 E: rsink@critical-connections.net Search Engine Optimization By optimizing the content created, you make it easier for Google, Bing and Yahoo to find it, rank it, and display it in customers’ relevant searches. Local Buzz: Optimize Your Local Listing By creating and optimizing local search (SEO) listings, businesses can have greater control over how they appear in local search results. In addition, a recent study found that 43% of all Google searches have a local intent and 50% of mobile search is local.
  • 3. Inquiries: Richard Sink, Founder of Critical Connections P: (949) 226-9844 E: rsink@critical-connections.net Online Reputation Management The initial analysis for Online Reputation Management (ORM) involves collecting information on the popularity, current standing and online reputation of your website. The data we have gathered at this stage will be our benchmark for the reputation management campaign before the ORM is performed, allowing us to track our progress and address any negative publicity. Upon generating the list of keywords associated to negative or unwanted web pages, the most ideal keywords to target for a particular site will be selected from the list. The selection of ideal keywords depends on several factors including the competition for a particular keyword and their relevance to your business. Content Creation Pay Per Click (PPC)
  • 4. Inquiries: Richard Sink, Founder of Critical Connections P: (949) 226-9844 E: rsink@critical-connections.net Google Adwords Remarketing Remarketing (also known as retargeting) is an advertising method introduced by Google that allows you to serve tailored advertisements to people who have visited your site. This method gives your prospects another chance to buy a product they have shown some interest in – even after leaving your website. Google AdWords Remarketing has been likened to an email marketing list because in essence they both target warm traffic, as opposed to cold traffic. In list marketing, the marketer sends emails to subscribers, or people who have interest by subscribing to the mailing list. In Remarketing, advertisements are displayed to an “audience” that has displayed interest by visiting your website. Website Audit Reports
  • 5. Inquiries: Richard Sink, Founder of Critical Connections P: (949) 226-9844 E: rsink@critical-connections.net Custom Web Design Packages Assurances of Work Provided – At least 40% of the total keywords will land on the 1st page of Google, Yahoo or Bing at some point throughout a campaign. For instance, if we were targeting 10 keywords, and 4 keywords landed on the 1st page of either Google, Yahoo, or Bing at some point during the duration of the campaign the guarantee would be met. If we do not meet our guarantee, we will continue working for up to three months free of charge to meet the promised Rankings. Please note that the there are many things that are out of our control and issues with the hosting company or changes made by any other party can negatively affect rankings. Therefore we have our list of stipulations in which if any are met the guarantee will be voided. Infusionsoft is the only all-in-one sales and marketing software for small businesses that combines CRM, email marketing and e-commerce into one system that helps get more customers, grow repeat sales and save time.
  • 6. Inquiries: Richard Sink, Founder of Critical Connections P: (949) 226-9844 E: rsink@critical-connections.net With Infusionsoft, small businesses have access to powerful, scalable solutions that brings all of their marketing and CRM services into one integrated system, enabling them to convert leads, grow sales and save time. From lead generation and nurturing to automated email marketing to e-commerce and workflow automation, Infusionsoft has everything small businesses need to be successful. Bazaarify is an innovative software service that enables businesses to amplify their good reputation. Think of Bazaarify as “Yelp-on-steroids” but designed to help businesses. Here’s how Bazaarify benefits your business: • Collects all customers reviews in one place - Bazaarify aggregates your existing reviews from top websites, and it generates new reviews via automated email surveys. This way, you are aware what customers are saying about you. • Gives you control of your reputation - Bazaarify allows you to approve, respond to, or hold customer reviews so that you can proactively engage your existing clients and resolve customer concerns in real time. • Amplifies your good reputation - Bazaarify auto-uploads approved reviews to your business website, your Facebook page and social media sites. This generates customer referrals and increases your visibility on search engines. The Bazaarify platform also gives you • A one-click professional website (bazaarisite) to showcase your best reviews • Automated appointment reminders, resulting in fewer customer no-shows