PublicService Media Offer in Germany<br />Gruppo Europeo di Torino<br />Torino, September 19th, 2011<br />Dr. Roberto Suár...
PublicService Media Offer in Germany<br />PSB- Digital<br />Redefining and repositioningPublicServiceBroadcasting in the d...
PublicService Media Offer in Germany<br />PublicServiceOperators<br />1<br />
PublicService Media Offer in Germany<br />Television + Radio<br />2<br />
PublicService Media Offer in Germany<br />Television<br />3<br />
PublicService Media Offer in Germany<br />4<br />
PublicService Media Offer in Germany<br />5<br />
PublicService Media Offer in Germany<br />HighDefinition<br />6<br />
PublicService Media Offer in Germany<br />National Radio Services<br />7<br />
PublicService Media Offer in Germany<br />MultiplatformAvailability<br /><ul><li>Digital Terrestrial(DVB-T / DAB)
Cable (analogue / digital)
Satellite(analogue / digital  switchover 4/2012)
IPTV
Online
Web (livestreaming + on-demand)
StreamingPortals
Smart-phones & Tablets
Connected TV</li></ul>8<br />
PublicService Media Offer in Germany<br />MultiplatformAvailability<br />Platform reception development 1993–2011 (TV Home...
PublicService Media Offer in Germany<br />Development of Online Strategies<br />Lifestreaming and on-demand: Mediathek<br ...
PublicService Media Offer in Germany<br />Development of Online Strategies<br />Lifestreaming and on-demand: Mediathek<br ...
PublicService Media Offer in Germany<br />Development of Online Strategies<br />On-demandportals<br />12<br />
PublicService Media Offer in Germany<br />Development of Online Strategies<br />Portable devices: smart-phones & tablets’ ...
PublicService Media Offer in Germany<br />Development of Online Strategies<br />Portable devices: smart-phones & tablets’ ...
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Public Service Media Offer in Germany

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Presentation at the 2011 meeting of the Gruppo Europeo di Torino

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Public Service Media Offer in Germany

  1. 1. PublicService Media Offer in Germany<br />Gruppo Europeo di Torino<br />Torino, September 19th, 2011<br />Dr. Roberto Suárez Candel<br />Marie CurieResearchFellow<br />
  2. 2. PublicService Media Offer in Germany<br />PSB- Digital<br />Redefining and repositioningPublicServiceBroadcasting in the digital and multiplatformscenario.<br />Post-doctoral Research Project<br />fundedbythe Marie CurieIntra-EuropeanAction<br />www.psb-digital.eu<br />
  3. 3. PublicService Media Offer in Germany<br />PublicServiceOperators<br />1<br />
  4. 4. PublicService Media Offer in Germany<br />Television + Radio<br />2<br />
  5. 5. PublicService Media Offer in Germany<br />Television<br />3<br />
  6. 6. PublicService Media Offer in Germany<br />4<br />
  7. 7. PublicService Media Offer in Germany<br />5<br />
  8. 8. PublicService Media Offer in Germany<br />HighDefinition<br />6<br />
  9. 9. PublicService Media Offer in Germany<br />National Radio Services<br />7<br />
  10. 10. PublicService Media Offer in Germany<br />MultiplatformAvailability<br /><ul><li>Digital Terrestrial(DVB-T / DAB)
  11. 11. Cable (analogue / digital)
  12. 12. Satellite(analogue / digital  switchover 4/2012)
  13. 13. IPTV
  14. 14. Online
  15. 15. Web (livestreaming + on-demand)
  16. 16. StreamingPortals
  17. 17. Smart-phones & Tablets
  18. 18. Connected TV</li></ul>8<br />
  19. 19. PublicService Media Offer in Germany<br />MultiplatformAvailability<br />Platform reception development 1993–2011 (TV Homes in %)<br />source: AGF/GfK-Fernsehforschung<br />9<br />
  20. 20. PublicService Media Offer in Germany<br />Development of Online Strategies<br />Lifestreaming and on-demand: Mediathek<br />10<br />
  21. 21. PublicService Media Offer in Germany<br />Development of Online Strategies<br />Lifestreaming and on-demand: Mediathek<br />11<br />
  22. 22. PublicService Media Offer in Germany<br />Development of Online Strategies<br />On-demandportals<br />12<br />
  23. 23. PublicService Media Offer in Germany<br />Development of Online Strategies<br />Portable devices: smart-phones & tablets’ APPs<br />Tagesschau (Dec’2010)<br />ZDF Mediathek (Sept’2011)<br />Sportschau<br />NDR Rdio<br />13<br />
  24. 24. PublicService Media Offer in Germany<br />Development of Online Strategies<br />Portable devices: smart-phones & tablets’ APPs<br />14<br />
  25. 25. PublicService Media Offer in Germany<br />Development of Online Strategies<br />Portable devices: smart-phones & tablets’ APPs<br />15<br />
  26. 26. PublicService Media Offer in Germany<br />Development of Online Strategies<br />Portable devices: smart-phones & tablets’ APPs<br />16<br />
  27. 27. PublicService Media Offer in Germany<br />Development of Online Strategies<br />Connected TV & Hybridservices<br />18<br />
  28. 28. PublicService Media Offer in Germany<br />Development of Online Strategies<br />Social Networks<br />19<br />
  29. 29. PublicService Media Offer in Germany<br />Budget<br />Revenues of ARD and ZDF 2005–2010 (€ million)<br />source: KEF <br />20<br />
  30. 30. PublicService Media Offer in Germany<br />Results<br />Market share of viewing time in %<br />Schröder (2011: 14)<br />21<br />
  31. 31. PublicService Media Offer in Germany<br />Issues / Tendencies<br /><ul><li>Ex-ante evaluation: 3 Stufen Test
  32. 32. APPsconflict: Editorsvs PSB
  33. 33. PublicServiceFeeReform (2013)
  34. 34. Linear broadcastingstillmainstream
  35. 35. Multiplatform = new distributionwindowstoreach new/segmentedaudiences
  36. 36. Online offers: progressiveemancipation</li></ul>22<br />
  37. 37. PublicService Media Offer in Germany<br />Grazie!<br />Dr. Roberto Suárez Candel<br />Marie CurieResearchFellow<br />Hans BredowInstitut<br />Hamburg - Germany<br />r.suarez@hans-bredow-institut.de<br />www.psb-digital.eu<br />

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