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Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
Process innovation and leadership  ppt
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Process innovation and leadership ppt

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Innovation and Creativity- Myths and Reality. …

Innovation and Creativity- Myths and Reality.

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  • 1. DEVELOPING CREATIVIY AND UNDERSTANDING INNOVATION7/27/2012 1
  • 2. INNOVATION AND THE ENTREPRENEUR  Innovation is the key function in the entrepreneurial process  Innovation is the process by which entrepreneurs convert opportunities into marketable ideas.  Innovation is more than just a good idea.  Entrepreneurs blend creative thinking with a systematic,logical process ability7/27/2012 2
  • 3. ROLE OF CREATIVITY  Creativity is the generation of ideas that result in the improved efficiency or effectiveness of a system.  Two important aspects of creativity are process and people. Process is goal oriented. People are the resources that determine the solution.7/27/2012 3
  • 4. TWO APPROACHES TO CREATIVE PROBLEM SOLVING ADOPTOR INNOVATOR Employs a disciplined,  Approaches tasks from unusual precise, methodical approach. angles. Is concerned with solving,  Discovers problems and rather than finding problems. avenues of solutions. Attempts to refine current  Questions basic assumptions practices. related to current practices. Tends to be means oriented.  Has little regard for means, is Is capable of extended detail more interested in ends. work.  Has little tolerance for routine Is sensitive to group cohesion work. and cooperation.  Has little or no need for consensus, often is insensitive 7/27/2012 4 to others.
  • 5. NATURE OF CREATIVE PROCESS  Creativity is a process that can be developed and improved.  Everyone is creative to some degree.  Creativity is not some mysterious talent reserved for few.  Barriers to creative thinking are sometimes the inadvertent ‘killer phrases’.7/27/2012 5
  • 6. SOME IDEA STOPPERS  ‘Naah’  ‘That’s the dumbest thing I have ever heard’.  ‘We have done all right so far why do we need that?’  ‘That doesn’t sound practical’.  ‘Lets get back to reality’.  ‘Where do you get these weird ideas’7/27/2012 6
  • 7. CREATIVE PROCESS-PHASES Incubation Knowledge Creative Ideas Accumulation Process Evaluation and Implementation7/27/2012 7
  • 8. PHASES OF CREATIVITY Phase 1 : Background or Knowledge Accumulation. Phase 2 : The Incubation process. Phase 3 : The idea experience. Phase 4 : Evaluation and Implementation 7/27/2012 8
  • 9. DEVELOPING YOUR CREATIVITY  RECOGNIZING RELATIONSHIPS.  DEVELOPING A FUNCTIONAL PERSPECTIVE.  USING YOUR BRAIN.  ELIMINATING MUDDLING MIND-SETS.7/27/2012 9
  • 10. DEVELOPING CREATIVITY RECOGNIZING RELATIONSHIPS :  Seeing new and different relationships among objects, processes, materials, technologies and people.  Perceiving in a relational mode. DEVELOPING A FUNCTIONAL PERSPECTIVE :  View things and people in terms of how they can satisfy your need to complement a project7/27/2012 10
  • 11. DEVELOPING CREATIVITY USING YOUR BRAIN LEFT HEMISPHERE RIGHT HEMISPHERE  VERBAL NONVERBAL   ANALYTICAL SYNTHESIZING  ABSTRACT  SEEING ANALOGIES  RATIONAL  NONRATIONAL  LOGICAL  SPATIAL  LINEAR  INTUTIVE  IMAGINATIVE TO BECOME MORE CREATIVE IT IS NECESSARY TO PRACTICE AND DEVELOP BOTH HEMISPHERE SKILLS7/27/2012 11
  • 12. WAYS TO DEVELOP LEFT AND RIGHT HEMISPHERE SKILLSLEFT HEMISPHERE SKILLS RIGHT-HEMISPHERE SKILLS Step by step planning of your  Using metaphors and work and life activities. analogies to describe things Reading ancient, medieval, and and people in your scholastic philosophy , legal conversation. cases and books on logic.  Recording your hunches, feelings, and intuition and Establishing timetables for all of calculating their accuracy. your activities.  Detailed fantasizing and Using and working with a visualizing things and computer program. situations in future.  Drawing faces, caricatures, 7/27/2012 and landscapes. 12
  • 13. DEVELOPING CREATIVITY ELIMINATING MUDDLING MIND-SETS  EITHER / OR THINKING  SECURITY HUNTING  STEREOTYPING  PROBABILITY THINKING7/27/2012 13
  • 14. THE INNOVATION PROCESS  Most innovations result from a conscious, purposeful search for new opportunities.  Successful innovators use both left and right sides of the brain.  Most successful innovations are simple and focused.  Innovation often involves more7/27/2012 work than genius 14
  • 15. TYPES OF INNOVATION  INVENTION : Totally new product , service or process.  EXTENSION : New use or different application of an already existing product, service ,or process.  DUPLICATION : Creative replication of an existing concept.  SYNTHESIS : Combination of existing concepts and factors into a new formulation or use.7/27/2012 15
  • 16. INNOVATION SOURCES  Unexpected occurrences.  Incongruities.  Process needs.  Industry and market changes.  Demographic changes.  Perceptual changes.  Knowledge-based concepts.7/27/2012 16
  • 17. MAJOR INNOVATION MYTHS  INNOVATION IS PLANNED AND PREDICTABLE.  TECHNICAL SPECIFICATIONS SHOULD BE THROUGHLY PREPARED.  CREATIVITY RELIES ON DREAMS AND BLUE-SKY IDEAS  BIG PROJECTS WILL DEVELOP BETTER INNOVATIONS THAN SMALLER  TECHNOLOGY IS THE DRIVING FORCE OF INNOVATION AND SUCCESS7/27/2012 17
  • 18. PRINCIPLES OF INNOVATION Be action oriented. Make the product, process, or service simple and understandable. Make the product ,process or service customer based. Start small. Aim high. Try / Test / revise. Learn from failures. Follow a milestone schedule. Reward heroic activity. Work , Work , Work .7/27/2012 18
  • 19. FINANCIAL SUPPORT FOR INNOVATION  VENTURE CAPITALISTS.  GOVERNMENT SUPPORT.  NGO’S.7/27/2012 19
  • 20. 7/27/2012 20

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