FacebookCampToronto2 Introduction

Part of the Facebook Developer Garage series 2

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FacebookCampToronto

Facebook Updates

More than 43 million active users

fbFund

$10 million in capital (may grow over time)

Accepting applications for $25,000-$250,000 non-recourse grants

FBML 1.1

FB JavaScript

Test accounts for app developers

New Statistics for apps

New Invite Requests

Facebook Application Scene

~5,500 approved applications, but 84 account for 90% of the usage

Primary measure is now daily active users

Functionality now up there with being first

e.g. 18 “wishlists” including Wish List, Wishlist, My Wishlist, My WishList … and Wishlistopia

9 of the top 20 apps come from 3 companies (Slide, RockYou!, & Facebook)

Top 30 Facebook Cities 11 Canadian Cities

Facebook Growth August 2007 UK Canada Australia Monthly visits Source: Facebook internal, September 2007, http://blog.facebook.com/blog.php?post=5883272130

Other FacebookCamps

FacebookCampVancouver

October 23; 5:30pm - 9:00pm

FacebookCampMontr éal

November 7; 4:00pm-10:00pm

FacebookCampToronto 3

Early December 2007

FacebookWeekend

Early December 2007

Agenda 6:00 Socializing / Mingling 6:30 Intro - update from last FacebookCampToronto Colin Smillie, Roy Pereira & Andrew Cherwenka 6:35 High level presentation on platform and best-practices Ami Vora (facebook) 6:55 Building an Application for a Brand Michael Scissons & Janice Diner 7:15 How Many ways can you Market your Application Inside Facebook? Roy Pereira 7:30 Top Applications and Why They Work Jesse Hirsh 7:45 Monetizing your Facebook Application Greg Thomson 8:00 Secrets of PayPal interface in Facebook Steve Pritchard 8:15