FacebookCamp Toronto 5 Introduction

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FacebookCamp Toronto 5 Introduction

  1. 1. 5 Feb
24,
2009

  2. 2. FacebookCamp
Sharing

  3. 3. Facebook
Updates
 Sep
11
 ‘New
Profile’
launches
 Nov
3
 Salesforce.com
6es
into
Facebook
 Dec
4
 Facebook
Connect
launches
 Dec
10
 =Fund
Winners
take
home
$250,000
 ‐ 
3
out
of
5
are
Canadian!
 ‐ 
MouseHunt,
Kontagent,
WedSnap
(WeddingBook)
 Jan
7
 Facebook
tops
150
million
ac6ve
monthly
users
 Jan
19
 Facebook
Connect
+
CNN
rock
the
Obama
inaugura6on
 ‐
1.5
million
status
updates

 Feb
15
 Facebook
tops
175
million
ac6ve
monthly
users
 Mar
?
 Marketplace
API
being
deprecated

  4. 4. InteresFng
StaFsFcs
   More
than
70%
of
users
are
outside
the
US
   More
than
50%
of
users
are
outside
of
college
   Fastest
growing
demographic
is
30+
   Average
user
has
120
friends

   More
than
3
billion
minutes
are
spent
each
day
 (worldwide)

  5. 5. Facebook
is
#6
in
the
World

 Total Unique Visitors (000) Source: Comscore, Feb 2009
  6. 6. Facebook
is
Almost
2x
MySpace
 “22% of the total Internet audience went to Facebook in December.” Source: Comscore, Jan 2009
  7. 7. Facebook
Canadian
Growth
 Closing in on 11 million monthly active users University
Starts
 Source: Internal Facebook Data, October 2008
  8. 8. Canada
is
#1
‐
%
of
users
on
Social
Networks 

  9. 9. Facebook
Canadian
Visitors
 Source: ComScore, January 2009
  10. 10. FacebookCamp
Agenda
 6:00
 Socializing
/
Mingling
/
Registra6on
 Roy
Pereira,

Colin
Smillie,
 6:30
 Intro
‐
update
since
last
FacebookCampToronto
 Refresh,

 Andrew
Cherwenka.
Trapeze
 Maa
Wyndowe,
Facebook
 6:40
 Facebook
Connect
 Daniel
Berkal,
Palmerson
Group
 7:35
 The
Power
of
Facebook
Connect
 Dimi
Paun,
ZipAlong.com
 7:40
 FB
Connect
Case
Study:
ZipAlong.com
 Roy
Pereira,
Refresh
 7:50
 WHOPPER®
Sacrifice
FB
Campaign
 Kevin
Lister,
WedSnap
 8:05
 WeddingBook
&
=Fund
 8:20
 Wrap‐up

 8:30
 Pogue
Mahone
Irish
Pub
(777
Bay
at
College)


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