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Beronia, a great winery from Rioja Region. Fast growing, great quality at great prices

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  1. 1. BERONIA
  2. 2. D.O.Ca. Rioja <ul><li>Rioja was the first Spanish wine region to obtain DO status in 1935 </li></ul><ul><li>Regulatory Council dates from 1953 </li></ul><ul><li>First and only DO in Spain to be named as “Calificada” in 1991 </li></ul><ul><li>Rioja has recently been recognised with the “Wine Star 2007” for the “Best Wine region” given by Wine Enthusiast </li></ul><ul><li>Recognition for Rioja due to recent Wine Future conference held in Logroño with presence of Robert Parker </li></ul>
  3. 3. D.O.Ca Rioja – production area <ul><li>Situated in the north of Spain, on both sides of river Ebro. It is surrounded by Sierra Cantabria in the north and Sierra de la Demanda in the south </li></ul><ul><li>It has a total of 63.500 Hectares of vineyards (156.908 acres) </li></ul><ul><li>There are 3 separate areas: </li></ul><ul><ul><li>Rioja Alta </li></ul></ul><ul><ul><li>Rioja Alavesa </li></ul></ul><ul><ul><li>Rioja Baja </li></ul></ul>
  4. 5. D.O.Ca Rioja – soil and climate <ul><li>Wide variety of soils, predominantly calcareous, ferreous clay and alluvial </li></ul><ul><li>Rioja soils are ideal for quality viticulture, as they are well balanced in structure (sand, limestone and clay), slighlty alkaline, low in organic matter and with moderate supply of water during the summer </li></ul><ul><li>Sheltered to the North by the Sierra de Cantabria and to the South by the Sierra de la Demanda, the area has both Atlantic and Mediterranean influences </li></ul><ul><li>Average annual rainfall 450mm </li></ul><ul><li>Average annual sunshine 2,800 hours </li></ul>
  5. 6. D.O.Ca Rioja – soil and climate <ul><li>Rioja Alta </li></ul><ul><ul><li>Atlantic climate, good pluviometry levels and difference of temperature between day and night allows a slow maturation of the grape. Protected from the wind by the Sierra Cantabria </li></ul></ul><ul><ul><li>Calcareous clay soils , some ferruginous clay and alluvial soils </li></ul></ul><ul><li>Rioja Alavesa </li></ul><ul><ul><li>Atlantic climate with more sun exposure </li></ul></ul><ul><ul><li>Calcareous clay soils, in terraces and small parcels </li></ul></ul><ul><li>Rioja Baja </li></ul><ul><ul><li>Climate is drier and warmer, due to its </li></ul></ul><ul><ul><li>Mediterranean influence which makes </li></ul></ul><ul><ul><li>more alcoholic wines </li></ul></ul><ul><ul><li>Soil is predominantly alluvial and </li></ul></ul><ul><ul><li>ferruginous –clay </li></ul></ul>
  6. 7. D.O.Ca Rioja - viticulture <ul><li>Maximum crops allowed are 6.500 kg/hectare for reds and 9.000 kg/hectare for whites. Equivalents: 47 hl/Hectare for reds and 62 hl/hectare for whites </li></ul><ul><li>Yield 72% </li></ul><ul><li>7 varietals allowed, 4 reds and 3 whites </li></ul><ul><ul><li>Tempranillo : counts for over 70% of the vineyards planted in the D.O. </li></ul></ul><ul><ul><li>Produces wines with good ageing potential and good balance in </li></ul></ul><ul><ul><li>alcohol, colour and acidity </li></ul></ul><ul><ul><li>Garnacha : the most planted Spanish variety in the world. Produces </li></ul></ul><ul><ul><li>wines with good extracts and good alcoholic strength. In cool climates </li></ul></ul><ul><ul><li>makes an excellent rosé </li></ul></ul><ul><ul><li>Mazuelo : represents 3% of the total vineyards planted in the D.O. Even </li></ul></ul><ul><ul><li>though it isn’t specially aromatic it produces good tanic wines, with good </li></ul></ul><ul><ul><li>acidity and colour. Mazuelo perfectly compliments Tempranillo in aged wines </li></ul></ul>
  7. 8. D.O.Ca Rioja - viticulture <ul><ul><li>- Graciano : an autoctonous varietal with good ageing potential. </li></ul></ul><ul><ul><li>Produces wines with good acidity, polifenols and aromas </li></ul></ul><ul><ul><li>Viura: the main white grape in Rioja, also known as Macabeo. </li></ul></ul><ul><ul><li>Produces fruity, floral good acidity wines which are perfect for </li></ul></ul><ul><ul><li>young and crianza wines </li></ul></ul><ul><ul><li>Malvasia de Rioja: makes excellent quality wines, very untuous </li></ul></ul><ul><ul><li>and with good aromatic intensity </li></ul></ul><ul><ul><li>Garnacha blanca : is the grape least planted in Rioja of all those allowed. </li></ul></ul><ul><ul><li>Produces alcoholic wines with good extract and acidity </li></ul></ul><ul><li>Since January 2007 the D.O.Ca has allowed the use of the following grapes : </li></ul><ul><ul><li>Reds: Maturana tinta and Monastel </li></ul></ul><ul><ul><li>Whites: Maturana blanca, Tempranillo blanca, Turruntés, Chardonnay, Sauvignon blanc and Verdejo </li></ul></ul>
  8. 9. D.O.Ca Rioja - ageing <ul><li>Barrels used for ageing in Rioja are of 225 litres (called barricas ) </li></ul><ul><li>There are over 250 ageing cellars in Rioja, with over 90.000 barrels in total </li></ul><ul><li>Minimum ageing periods are: </li></ul><ul><ul><li>Vino Joven : wines in their 1st or 2nd year with fruity and fresh character </li></ul></ul><ul><ul><li>Vino de Crianza : wines in at least their 3rd year with at least 1 year in barrel and a period in bottle. For whites a minimum of 6 months in barrel </li></ul></ul><ul><ul><li>Vino de Reserva : selected wines with a minimum ageing of 3 years of which one at least is in barrel. For whites, minimum in total is 2 years of ageing with at least 6 months in barrel </li></ul></ul><ul><ul><li>Vino de Gran Reserva : selected wines with a minimum ageing of 2 years in barrel and 3 in bottle. For whites, minimum ageing period is 4 years of which 6 months must be in barrel </li></ul></ul>
  9. 10. D.O.Ca Rioja Guarantee seals <ul><li>From October 2008 the new guarantee seals will replace the actual ones </li></ul>Young Crianza Reserva Gran reserva
  10. 11. Total sales of D.O.Ca Rioja (litres) <ul><li>The average annual production is between 280 and 300 million litres, of which 90% is red and 10% white and rosé </li></ul>7,17 78.928.006 84.587.064 EXPORTS 2,27 182.871.146 187.023.541 DOMESTIC 3,75 261.799.152 271.610.605 TOTAL % 2006 2007          
  11. 12. D.O.Ca Rioja Sales by Category (in litres) 3,75 261.799.152 271.610.605 7,17 78.928.006 84.587.064 2,27 182.871.146 187.023.541 TOTALES 10,48 5.913.417 6.533.253 13,38 3.410.424 3.866.786 6,53 2.502.993 2.664.467 GRAN RESERVA 5,92 41.962.475 44.445.084 15,02 18.991.073 21.844.156 -1,61 22.971.402 22.600.928 RESERVA 4,36 102.354.521 106.813.020 6,56 22.918.173 24.421.468 3,72 79.436.348 82.391.552 CRIANZA 2,02 111.568.739 113.819.248 2,52 33.608.336 34.454.654 1,8 77.960.403 79.364.594 SIN CRIANZA % 2006 2007 % 2006 2007 % 2006 2007 CATEGORY TOTAL EXPORT DOMESTIC  
  12. 13. 2007 Exports of D.O.Ca Rioja 100% 7,17% 84.587.064 Total 2007 13,07 3,73 11.052.295 Resto Paises 2,07 3,64 1.748.976 Irlanda 2,19 0,52 1.856.038 Dinamarca 2,31 1,14 1.955.162 Méjico 2,36 12,81 1.995.548 Bélgica 2,84 -12,29 2.402.392 Holanda 4,32 -6,46 3.656.434 Suecia 8 -0,98 6.770.000 EEUU 8,12 4,85 6.869.254 Suiza 17,28 11,05 14.613.102 Alemania 37,44 13,74 31.667.863 Reino Unido % sTOTAL %s 2006 LITRES COUNTRY
  13. 15. Bodegas Beronia- brief history <ul><li>In the 3rd Century BC the area now known as La Rioja was inhabited by the “berones”, from which the winery has taken its name </li></ul><ul><li>Founded by a gastronomic society in 1973 </li></ul><ul><li>Bought by Gonzalez Byass in 1982 </li></ul><ul><li>Nowadays Bodegas Beronia is one of the top 12 bodegas in Rioja in the Spanish market, with an increase in sales of 10% in the last year </li></ul><ul><li>Spanish sales represent about 70% of total sales, exports represent 30% </li></ul>
  14. 16. Bodegas Beronia- facts <ul><li>Located in the slopes of Monte Mendiguerra, near to the town of Ollauri, in Rioja Alta </li></ul><ul><li>20 hectares (49,42 plots) of vineyards on site and a total of 840 hectares (2.075 acres) of vineyards controlled with long term contracts with 150 viticultors </li></ul><ul><ul><li>75 Hectares of Tempranillo (85% of total surface) </li></ul></ul><ul><ul><li>70 Hectares of Garnacha (8%) </li></ul></ul><ul><ul><li>10 Hectares of Graziano (1,5%) </li></ul></ul><ul><ul><li>10 Hectares of Mazuelo (1,5%) </li></ul></ul><ul><ul><li>30 Hectares of Viura (4%) </li></ul></ul><ul><li>Beronia are focused on high quality therefore they </li></ul><ul><li> conduct strict analysis of all grapes before purchasing </li></ul><ul><li> from the supllier </li></ul><ul><li>Most of these vineyards are located within 10km </li></ul><ul><li>radius from the cellar, giving the wines a very </li></ul><ul><li>distinctive Rioja Alta personality </li></ul>
  15. 17. Bodegas Beronia - facts <ul><li>Calcareous clay soils </li></ul><ul><li>28.000 barrels with an average age of 4 years , the oldest being 8 years. </li></ul><ul><li>Type of barrels used: </li></ul><ul><ul><li>70% mixed oak : french oak on the bottom and top and american oak for the body </li></ul></ul><ul><ul><li>23% american oak </li></ul></ul><ul><ul><li>7% french oak (allier and limousin) </li></ul></ul><ul><li>Beronia pays a lot of attention to the wood used for the ageing of its wines and is constantly experimenting with different suplliers, different mixes of wood and different toasts. </li></ul><ul><li>Every year new barrels are bought to replace the oldest barrels </li></ul><ul><li>Over 2.7 million bottles stored in Beronia’s cellar </li></ul>
  16. 18. Bodegas Beronia Winemaker <ul><li>Matías Calleja the Director and head wine </li></ul><ul><li>maker in Beronia </li></ul><ul><li>Has worked as the technical director of </li></ul><ul><li>the winery for the last 13 years </li></ul><ul><li>Has 25 years of experience in producing </li></ul><ul><li>and ageing quality wine form La Rioja </li></ul>
  17. 19. Beronia wines <ul><li>95% of production is reds </li></ul><ul><li>Beronia elaborates two different ranges of wine: a classic line and a modern line </li></ul><ul><li>A classic line including Viura, Crianza, Reserva and Gran Reserva </li></ul><ul><li>A modern single variety line including Barrel Fermented Viura, Special Production Tempranillo, Mazuelo Reserva and Graciano. </li></ul><ul><li>In this way Beronia is able to meet the needs of different consumers, those who prefer traditional Rioja style wines and those who are looking for something new and innovative. </li></ul>
  18. 20. Beronia wines – Classic line <ul><li>Tempranillo is the base for all the traditional wines (represents 85% of total surface planted) and clearly identifies the wine as Rioja. The wines are always a blend, the other varieties contributing different characteristics to the wines: </li></ul><ul><ul><li>Garnacha is used for Crianzas and gives fruit and colour </li></ul></ul><ul><ul><li>Graciano and Mazuelo are used for Reservas and Gran Reservas, as their higher acidity prevents oxidation therefore helps ageing </li></ul></ul><ul><li>Gran Reserva , made from old vines and only in those years when </li></ul><ul><li>vintage is qualified as very good or excellent. These grapes are manual </li></ul><ul><li>harvested and hand selected to ensure the highest quality. </li></ul><ul><li>This range can be described as “modern classic”: wines have more </li></ul><ul><li>colour and aromas than what is known as “classic rioja” thanks in part </li></ul><ul><li>to the use of new wood (average age of 4 years) and to the use of </li></ul><ul><li>mixed barrels </li></ul>
  19. 21. Beronia wines – Modern line <ul><li>To satisfy its innovative and creative vocation, Beronia also produces a modern line of wines, all monovarietal and unique in their style: </li></ul><ul><ul><li>White barrel fermented viura </li></ul></ul><ul><ul><li>Tempranillo special production </li></ul></ul><ul><ul><li>Mazuelo reserva ( the only Rioja cellar with this product ) </li></ul></ul><ul><ul><li>100% Graciano </li></ul></ul><ul><li> </li></ul><ul><li>The range is completed by III aC , an Icon wine produced </li></ul><ul><li>with grapes coming from old vines, with very concentrated flavours </li></ul>
  20. 22. NEW COLECTION BERONIA BERONIA MAZUELO RESERVA <ul><li>BERONIA MAZUELO </li></ul><ul><li>Single Varietal </li></ul><ul><li>Mazuelo grapes vinified separetely, only in good years </li></ul><ul><li>9 months tank fermentation, decanted at 4 months intervals </li></ul><ul><li>American oak for 22 months, 1 more year aging in the bottle </li></ul><ul><li>Beronia Mazuelo is the only winery that makes a Mazuelo Reserva 100% </li></ul><ul><li>Tasting notes : Aromas of Vanilla and blackberry jam with a hint of leather and spice. A full bodied and structured wine with balanced oak and soft tannins, with balsamic tones. The perfect match for roast meats, strong mature cheese. </li></ul>
  21. 23. NEW COLECTION BERONIA BERONIA GRACIANO <ul><li>BERONIA GRACIANO </li></ul><ul><li>Autotonous Rioja grape that gives wines intense aromas and high acidity </li></ul><ul><li>Cold macerated and fermented in vats to obtain intense extraction of colour and tannins. </li></ul><ul><li>Aged in French oak barrels for 4 months </li></ul><ul><li>Deep maroon colour with violet reflections. Complex aromas, with flower and violet notes, chocolate and mint tones with a spicy and mineral oak character. Creamy on the palate, with mineral notes and good balance. An expresive wine ideal for discovering new sensations. </li></ul>
  22. 24. Beronia – Selling points <ul><li>Focused on quality, all grapes undergo strict analysis </li></ul><ul><li>All grapes from Rioja Alta giving wines distinct Rioja Alta character </li></ul><ul><li>Experiment with different woods, mixes and toasts </li></ul><ul><li>Dedication to traditional Rioja styles of crianza, reserva and gran reserva, </li></ul><ul><li>even traditional styles can be described as modern and as having a particular </li></ul><ul><li>Beronia character. </li></ul><ul><li>Innovative winery with production of modern and unique single variety line </li></ul><ul><li>Dedication to the environment with the production of Organic wine. </li></ul>