Designing For Generation Y

  • 7,909 views
Uploaded on

Excerpt of a speech I presented, with audio. This is just a small part of the full presentation.

Excerpt of a speech I presented, with audio. This is just a small part of the full presentation.

More in: Technology
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
No Downloads

Views

Total Views
7,909
On Slideshare
0
From Embeds
0
Number of Embeds
2

Actions

Shares
Downloads
0
Comments
1
Likes
24

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. November 2007 Ross Popoff-Walker Researcher Excerpt from: “ Designing For Generation Y”
  • 2. Designing experiences for Gen Y Immediacy Individualism Gen Y literacy Social interactivity
  • 3. Design approach No. 1: Immediacy
    • Expose immediate value.
    Pull them into the experience quickly and keep them interested
  • 4.  
  • 5.  
  • 6.  
  • 7. Design approach No. 1: Immediacy
    • Expose immediate value.
    • Refresh and update content constantly.
    Pull them into the experience quickly and keep them interested
  • 8. + Change hourly + Change several times a day
  • 9.  
  • 10.  
  • 11. Design approach No. 1: Immediacy
    • Expose immediate value.
    • Refresh and update content constantly.
    • Provide frequent feedback.
    Pull them into the experience quickly and keep them interested
  • 12.  
  • 13.  
  • 14.  
  • 15. Thank you
    • Ross Popoff-Walker
    • Note: This slideshare presentation is just to give a flavor for my public speaking work. For the full Teleconference, please visit www.forrester.com