Agenda Introduction iGoogle Google Profiles Podcasts LinkedIn Facebook Twitter

Introduction

iGoogle

Google Profiles

Podcasts

LinkedIn

Facebook

Twitter

and

LinkedIn Facebook Twitter Clig Search

Website Website LinkedIn Facebook YouTube Google Profile

Flickr Slideshare YouTube

“ Ross Fishman” www.google.com/alerts

Assignment Sign up for iGoogle Add apps and widgets Sign up for Google Alerts Follow yourself, the firm, firm leaders, client(s), competitors Act on relevant information Sign up for Google Profiles Fill out a personal and Firm profile Ensure it’s “verified” Create Flickr account Upload relevant materials

Sign up for iGoogle

Add apps and widgets

Sign up for Google Alerts

Follow yourself, the firm, firm leaders, client(s), competitors

Act on relevant information

Sign up for Google Profiles

Fill out a personal and Firm profile

Ensure it’s “verified”

Create Flickr account

Upload relevant materials

Podcasts

LinkedIn Business network Network Recruit Research Promote Ask Individual and firm pages Growing 150% / year

Business network

Network

Recruit

Research

Promote

Ask

Individual and firm pages

Growing 150% / year

LinkedIn sign-up page

LinkedIn sign-up page

Travel Schedule Online PPT Online PPT

LinkedIn – Assignment Draft a complete profile Personal Firm Use SEO words Use status updates Applications Slideshare Travel Upload your contacts Seek recommendations Join / Create Groups Track firm with Company Buzz Check monthly

Draft a complete profile

Personal

Firm

Use SEO words

Use status updates

Applications

Slideshare

Travel

Upload your contacts

Seek recommendations

Join / Create Groups

Track firm with Company Buzz

Check monthly

Facebook

Facebook info 175 million users 75% of adults 18-24 “No one emails any more.” “I’m going to Facebook her.” More personal Lighter, informal Friends and family Some business

175 million users

75% of adults 18-24

“No one emails any more.”

“I’m going to Facebook her.”

More personal

Lighter, informal

Friends and family

Some business

Facebook Sign Up

Invite friends

What to put on your firm page Post photos of products, services, employees, clients Video of firm List seminars and conferences Alumni

Post photos of products, services, employees, clients

Video of firm

List seminars and conferences

Alumni

Service of Process

Facebook – Assignment Draft a complete profile Personal Firm Use SEO words Use status updates Applications Join / Create Groups Check weekly

Draft a complete profile

Personal

Firm

Use SEO words

Use status updates

Applications

Join / Create Groups

Check weekly

What are you doing?

Twitter Mix of business and personal Tweet, tweet, tweet 140 characters max Notes and links Grew 1400% this year

Mix of business and personal

Tweet, tweet, tweet

140 characters max

Notes and links

Grew 1400% this year

Twitter “ What are you doing?” Reach pre-approved group of “friends” “ Self-indulgent, 24/7 exhibitionism?” - The Week , May 1, 2009 “ The water cooler of the 21 st century.” - Joel Comm, Twitter Power 14 million users 2.25 million tweets ¼ of 535 members of Congress Tweeting during inauguration

“ What are you doing?”

Reach pre-approved group of “friends”

“ Self-indulgent, 24/7 exhibitionism?” - The Week , May 1, 2009

“ The water cooler of the 21 st century.” - Joel Comm, Twitter Power

14 million users

2.25 million tweets

¼ of 535 members of Congress

Tweeting during inauguration

Twitter “ See something, say something” Give it away URL shortener tinyurl.com http://cli.gs Retweet (RT) Forward other messages @rossfishman #ABAChicago hashtag

“ See something, say something”

Give it away

URL shortener

tinyurl.com

http://cli.gs

Retweet (RT)

Forward other messages

@rossfishman

#ABAChicago

hashtag

TweetDeck

Assignment Sign up for Twitter Twitter.com Follow twitter.com/rossfishman @rossfishman Find an interesting article Shorten the URL Tweet it Check daily

Sign up for Twitter

Twitter.com

Follow twitter.com/rossfishman

@rossfishman

Find an interesting article

Shorten the URL

Tweet it

Check daily