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Build Your Business With Crowdsourcing
 

Build Your Business With Crowdsourcing

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Slides for Ross Dawson's presentation at Australian Business Chambers Congress on June 3, 2011

Slides for Ross Dawson's presentation at Australian Business Chambers Congress on June 3, 2011

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    Build Your Business With Crowdsourcing Build Your Business With Crowdsourcing Presentation Transcript

    • Build Your Business
      with
      Crowdsourcing
      • Futurist
      • Entrepreneur
      • Keynote speaker
      • Author
    • Crowdsourcing isn’t new
    • We are connected
    • Business value of crowdsourcing
      Access talent as required
      Increase capabilities
      Build scalability
      Seize opportunities
      Reduce costs
      Be more competitive
    • When to use crowdsourcing
    • Key principles of crowdsourcing
      Respect
      Relationship
      Rewards
      Roles
    • Using service marketplaces
    • Treat freelancers like staff
    • Using competition platforms well
      Know what you want
      Pay a fair price
      Provide detailed feedback to the best
      Invite top providers to participate
      Get multiple opinions
      Always select and pay a winner
      Use competitions to find talent
    • Innovation beyond boundaries
    • Innovation beyond boundaries
      Tapping your customers’ ideas
    • The man in the machine
    • Examples of microtasks
    • Aggregating workers
    • Let the people pay
    • The ethics of crowdsourcing
    • Crowdsourcing business models
    • The
      Power
      of
      Ideas