Content Marketing with SlideShare     Ross Mayfield
The launch Oct 2006
Visual Essays
Visual Resume
SlideShare has been on LinkedIn.com since 2008
Both appeal to professionals. Have       different strengths.
Who is marketing theircontent & how
Individuals, small businesses & enterprises all share   Who
Its often a storySalesforce shares all formats
Showcase experts from the company
Or departments
5 tips for contentmarketing on SlideShare
Make it visual
Tap into a trendBe provocative!
Be a thought leader
Help content go viral
Thanks!                More:    slideshare.net/slidesharepro                 Me:         slideshare.net/rosslinkedin.com/p...
Content marketing with SlideShare
Content marketing with SlideShare
Content marketing with SlideShare
Content marketing with SlideShare
Content marketing with SlideShare
Content marketing with SlideShare
Content marketing with SlideShare
Content marketing with SlideShare
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Content marketing with SlideShare

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Presentation to LinkedIn's internal learn day. Deck created by and for @Rashmi, presented by @Ross

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  • Different strengths, appeal to pro
  • Different strengths, appeal to pro
  • Content marketing with SlideShare

    1. 1. Content Marketing with SlideShare Ross Mayfield
    2. 2. The launch Oct 2006
    3. 3. Visual Essays
    4. 4. Visual Resume
    5. 5. SlideShare has been on LinkedIn.com since 2008
    6. 6. Both appeal to professionals. Have different strengths.
    7. 7. Who is marketing theircontent & how
    8. 8. Individuals, small businesses & enterprises all share Who
    9. 9. Its often a storySalesforce shares all formats
    10. 10. Showcase experts from the company
    11. 11. Or departments
    12. 12. 5 tips for contentmarketing on SlideShare
    13. 13. Make it visual
    14. 14. Tap into a trendBe provocative!
    15. 15. Be a thought leader
    16. 16. Help content go viral
    17. 17. Thanks! More: slideshare.net/slidesharepro Me: slideshare.net/rosslinkedin.com/profile/view?id=1267 @ross
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