Automotive Sketching
& Styling Workshop
22-23 March 2014
Organized by Launchpad Academy
At the Indian Institute of Science...
ABOUT LAUNCHPAD ACADEMY
Launchpad Academy was founded in 2010 to provide world-class training and skill development course...
THE EVENT OVERVIEW
The most awesome opportunity to learn hands-on, the methods of professional automotive sketching & styl...
THE FACULTY
About the Faculty - Mr. Sathiyaseelan Gangasalam, is Head of Styling - Ashok Leyland. He has
an M.Des Degree f...
Interaction with Industry
Professionals
The workshop starts with an interaction with one of the most
renowned working desi...
Live
Sketching
Sessions
The major part of the session contains
'follow along' sessions where students will
see the trainer...
What is Industrial Design?
• Industrial design and the context of business
• Design process
• Automotive design – body sty...
Sketching a simple form
• Sketch along and learn
• Key to an expressive sketch
Session 2: Sketching
Sketching a Car
• Sket...
Rendering a car in Photoshop
• quick side view shading - demo
• perspective render - demo
Session 3: Digital Design
• Inte...
email : info@launchpadacademy.in | mobile : Roshan: +91 96320 27594 , Vishal: +91 98455 01241
office : #331, 2nd Floor, 3r...
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Automotive Sketching and Styling Workshop from Launchpad Academy

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Foundation course on automotive sketching .

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Automotive Sketching and Styling Workshop from Launchpad Academy

  1. 1. Automotive Sketching & Styling Workshop 22-23 March 2014 Organized by Launchpad Academy At the Indian Institute of Science, Bangalore STUDENT INFO KIT
  2. 2. ABOUT LAUNCHPAD ACADEMY Launchpad Academy was founded in 2010 to provide world-class training and skill development courses to students and professionals especially in Mechanical, Automotive and Aerospace Domain. The core team of Launchpad Academy are alumni of prestigious institutions like IISc, NID and IITs and who have come together with professional experiences in Transportation Design, Medical Product Design, Furniture Design, Construction & Defense Industry R&D.
  3. 3. THE EVENT OVERVIEW The most awesome opportunity to learn hands-on, the methods of professional automotive sketching & styling from one of India’s leading auto-styling gurus - Sathiyaseelan Gangasalam, Head of Styling, Ashok Leyland. IN FEW WORDS DATE Start End 22-03-2014 23-03-2014 LOCATION Indian Institute of Science, Bangalore • 2-day Hands-on workshop, Case studies, Career building sessions, Guest automotive design speakers. • The students will have live demonstrations, practice sessions and handouts. HIGHLIGHTS
  4. 4. THE FACULTY About the Faculty - Mr. Sathiyaseelan Gangasalam, is Head of Styling - Ashok Leyland. He has an M.Des Degree from IDC, IIT Delhi. He has consulted and led teams in automotive styling at Tata Motors, Tata Elxsi, TVS and General Motors before joining Ashok Leyland. He is passionate about teaching Design to young minds. The workshop is jointly organized by Gymkhana (The Student body of Indian Institute of Science) and Launchpad Education, as part of SPECTRUM 2014, the annual cultural and technical fest of IISc.
  5. 5. Interaction with Industry Professionals The workshop starts with an interaction with one of the most renowned working designers from Indian automotive industry, who will brief all queries about design process, careers, salaries, etc., including a career guidance for aspiring enthusiast designers. WORKSHOP
  6. 6. Live Sketching Sessions The major part of the session contains 'follow along' sessions where students will see the trainers work live projected on to a screen & follow to create their own design. Purely a hands-on experience in automotive sketching and design instead of boring lectures.
  7. 7. What is Industrial Design? • Industrial design and the context of business • Design process • Automotive design – body styles, layout, proportions, themes Session 1: The Foundation Design Communication • Sketching is communicating - intro • Basics of sketching - the tools, composition, light & shadow, perspective • Advanced sketching - rendering materials, textures, reflection WORKSHOP – DAY 1
  8. 8. Sketching a simple form • Sketch along and learn • Key to an expressive sketch Session 2: Sketching Sketching a Car • Sketch along and learn a side view • Develop a plan from the side view • Perspective sketching - demo WORKSHOP – DAY 1
  9. 9. Rendering a car in Photoshop • quick side view shading - demo • perspective render - demo Session 3: Digital Design • Interactive session on creative thinking and design DNAs with the help of case studies with couple of other Transportation Designers from the industry. Session 4: Digital Thinking & Design Philosophies WORKSHOP – DAY 2
  10. 10. email : info@launchpadacademy.in | mobile : Roshan: +91 96320 27594 , Vishal: +91 98455 01241 office : #331, 2nd Floor, 3rd Stage, 4th Block, Basaveshwaranagar Main Road, Bangalore-560079 Get in touch with us!
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