Your SlideShare is downloading. ×
Custom Ink - Mobile App
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Custom Ink - Mobile App

1,289
views

Published on

Mobile App UX & Strategy Project. …

Mobile App UX & Strategy Project.

Hult International Business School

Ana Maria Munoz, RoseAnne Moises, Sisi Guo, Athicha Puissarakij, Akshay Vannery, Osama Elgohary

Published in: Business, Technology

0 Comments
2 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
1,289
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
4
Comments
0
Likes
2
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Overview
  • 2. Who is the customer ? SeasonalOne-time Event
  • 3. Evidence of customer retentionUser-orient: Fully interactive and ease of use Great Customer Service
  • 4. Word Of Mouth“ If CustomInk were a woman, I’d marry it” Mitch N. Collegeville, MN
  • 5. Website PerformanceGrade:9.5 / 10
  • 6. Recommended Strategy1. Personalize: Data mining Personalize e-mail
  • 7. Recommended Strategy2. Engaging: Social media to share design with friends BEFORE order
  • 8. Recommended Strategy3. Convenience: Buy on the go Touch screen
  • 9. Mobile Application Features
  • 10. Excellent Customer Service
  • 11. Usage Flow 2 3 4 Gender/ Style Design start design Age/ Brands 0 1 6 5 7 8Log in Home Go to saved design Shopping Shipping/ You’re My closet Cart Payment awesome! Go to pre-design 10 My Boutique With great support on CS along the way
  • 12. FAQ