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Custom Ink - Mobile App
 

Custom Ink - Mobile App

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Mobile App UX & Strategy Project.

Mobile App UX & Strategy Project.

Hult International Business School

Ana Maria Munoz, RoseAnne Moises, Sisi Guo, Athicha Puissarakij, Akshay Vannery, Osama Elgohary

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    Custom Ink - Mobile App Custom Ink - Mobile App Presentation Transcript

    • Overview
    • Who is the customer ? SeasonalOne-time Event
    • Evidence of customer retentionUser-orient: Fully interactive and ease of use Great Customer Service
    • Word Of Mouth“ If CustomInk were a woman, I’d marry it” Mitch N. Collegeville, MN
    • Website PerformanceGrade:9.5 / 10
    • Recommended Strategy1. Personalize: Data mining Personalize e-mail
    • Recommended Strategy2. Engaging: Social media to share design with friends BEFORE order
    • Recommended Strategy3. Convenience: Buy on the go Touch screen
    • Mobile Application Features
    • Excellent Customer Service
    • Usage Flow 2 3 4 Gender/ Style Design start design Age/ Brands 0 1 6 5 7 8Log in Home Go to saved design Shopping Shipping/ You’re My closet Cart Payment awesome! Go to pre-design 10 My Boutique With great support on CS along the way
    • FAQ