Rosalina’sRecent work reference  {   2010 to 2011 –District Supervisor for Statistics New Zealand      2011 to 2012 –Marke...
Business needs assessment for      MetOcean SolutionsPrepared marketing development and communications plan,integrated and...
Strategic Business &      Marketing developmentStrategic business overview and plan• Identified competitive advantage and ...
Strategic business &      marketing developmentCompetitive marketing research and activity plan for newhistorical weather ...
Revitalise company brandDesign and print reusableexhibition backdrop and postersfor Coastal and Port exhibition inPerth 20...
Develop media kit and publicity materials  Company presentation folder         and slides                                 ...
Website re-development                 PreviousGoal for the new website is to provide visitors with an user friendly websi...
Reference“We have enjoyed working with you in the past year andappreciate your work you have done towards the completionof...
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Recent work showcase 2011-2012

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Recent work showcase 2011-2012

  1. 1. Rosalina’sRecent work reference { 2010 to 2011 –District Supervisor for Statistics New Zealand 2011 to 2012 –Marketing Development for MetOcean Solutions Ltd
  2. 2. Business needs assessment for MetOcean SolutionsPrepared marketing development and communications plan,integrated and aligned to strategic goals and objective of the business• understand, evaluate and assess internal and external marketing environment.Setting objectives, clear business portfolio and developing growthstrategies.• Evaluate current business model: growth of sales and business development opportunities.Revitalise MetOcean Solutions brand• Create suite of marketing presentation and literature, corporate communications template and broiler plates.
  3. 3. Strategic Business & Marketing developmentStrategic business overview and plan• Identified competitive advantage and current market positionMarket Development• Develop communications materials, capabilities statement and activities to target ideal market segment.Research and development support• Attained funding from MSI (Ministry of Science and Innovation) for Technology project grant.
  4. 4. Strategic business & marketing developmentCompetitive marketing research and activity plan for newhistorical weather data developed from new contract.• Collate database of prospective clients and media to maximise publicityDevelop new website and update marketing collaterals• With compiling value and capability statementsDetermined market penetration strategy• Growth by strong consultative relationship. Win major international contracts from existing modelling work and reputation.
  5. 5. Revitalise company brandDesign and print reusableexhibition backdrop and postersfor Coastal and Port exhibition inPerth 2011. Coordinate enquiriesand lead generated. Follow upleads to offered trial of forecastservices to Port engineers andoperators.
  6. 6. Develop media kit and publicity materials Company presentation folder and slides Product brochure, capability statement and publicity materials
  7. 7. Website re-development PreviousGoal for the new website is to provide visitors with an user friendly website, easier navigation, engaging content todemonstrate MetOcean’s growingservices, news and innovation. Newly launched
  8. 8. Reference“We have enjoyed working with you in the past year andappreciate your work you have done towards the completionof our new website, development of the new logo, strategicresearch and updating our marketing collateral. All yourcolleagues here at MSL wish you well for the future.”I will be pleased to supply written and verbal references tosupport your next opportunity.”- Dr Peter McCombManaging Director, MetOcean Solutions

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