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Hays Connecting Business Leaders - Getting The Most From LinkedIn
 

Hays Connecting Business Leaders - Getting The Most From LinkedIn

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TOPIC: GETTING THE MOST FROM LINKEDIN ...

TOPIC: GETTING THE MOST FROM LINKEDIN

Presentation highlights include:
- Ways IT Professionals can get the best out of LinkedIn
- LinkedIn - The engineering powerhouse
- Product Story - CheckIn

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    Hays Connecting Business Leaders - Getting The Most From LinkedIn Hays Connecting Business Leaders - Getting The Most From LinkedIn Presentation Transcript

    • Hays Poland Leadership Meeting 11th September 2013 - Warsaw LinkedIn ©2013 All Rights Reserved
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTINGLinkedIn ©2013 All Rights Reserved 2 Product Story – CheckIn LinkedIn the engineering powerhouse Get the best out of LinkedIn
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING You are the Professionals LinkedIn ©2013 All Rights Reserved 3
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTINGLinkedIn ©2013 All Rights Reserved 4 LinkedIn – the world’s top social networking site for Professionals
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn makes Professional Networking easy LinkedIn ©2013 All Rights Reserved 5
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING People who need your services 1% of 100 = 1 potential client LinkedIn ©2013 All Rights Reserved 6 It’s a numbers game
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING People who need your services 1% of LinkedIn ©2013 All Rights Reserved 7 = 2 Million+ potential clients
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING 20 Languages supported on LinkedIn LinkedIn ©2013 All Rights Reserved 8
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING 111,000 Polish Speakers in New York City alone! LinkedIn ©2013 All Rights Reserved 9
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING Have the right information available READY for when someone finds you LinkedIn ©2013 All Rights Reserved 10 Who you are – what you do – constantly updated
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn Profile is you plus endorsements from clients Skills and Experience  Previous jobs  Successes  Education Clients and Colleagues  Endorsements  Recommendations LinkedIn ©2013 All Rights Reserved 11
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING Getting the right people to find you LinkedIn ©2013 All Rights Reserved 12
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING “Consultant” in Australia LinkedIn ©2013 All Rights Reserved 13
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING Global digital marketplace LinkedIn ©2013 All Rights Reserved 14
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING Support New York, Greenland, UAE before lunch LinkedIn ©2013 All Rights Reserved 15
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING Fill out your LinkedIn profile fully (education) LinkedIn ©2013 All Rights Reserved 16  Education  Schools  Courses studied  Accomplishments  Papers published
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING Fill out your LinkedIn profile fully (employment) LinkedIn ©2013 All Rights Reserved 17  All jobs  Work duties  Accomplishments  Professional certifications  Promotions  Awards  Charity work
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING Opportunities will find you if your profile is updated LinkedIn ©2013 All Rights Reserved 18
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING Engage with people on LinkedIn and LEARN LinkedIn ©2013 All Rights Reserved 19
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTINGLinkedIn ©2013 All Rights Reserved 20 Members Worldwide +2 new Members Per Second 100M+ Monthly Unique Visitors 235M+ LinkedIn Growing in Members GLOBALLY North America: 80M+ Latin America and Caribbean: 20M+ Europe, Middle East and Africa: 50M+ Asia Pacific: 37M+
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn keeps on growing (product updates) LinkedIn ©2013 All Rights Reserved 21  Profile UI  Rich media in Profile and Jobs  Simplified Navigation  Groups UI  Jobs UI  Inbox UI  iPhone, Android apps  Network UI  LinkedIn Influencers  LinkedIn Alumni
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn keeps on growing (acquisitions) LinkedIn ©2013 All Rights Reserved 22
    • Connecting talent with opportunity on a massive scale LinkedIn ©2013 All Rights Reserved LinkedIn’s focus
    • LinkedIn the engineering powerhouse LinkedIn ©2013 All Rights Reserved
    • LinkedIn ©2013 All Rights Reserved 238 Million+ Members >+2 Members per second 200 Countries and regions
    • LinkedIn ©2013 All Rights Reserved 8th Most Visited Site Worldwide 100 Million page views daily 17 Minutes – average time spent per user
    • LinkedIn ©2013 All Rights Reserved Products supported: • Profiles • Jobs • Search • Groups • Company pages • And many more!
    • LinkedIn ©2013 All Rights Reserved Massive Engineering effort • Large number of internal and external applications supported • Huge volume of users globally • Constant product improvement roll-outs
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn Technology Stack LinkedIn ©2013 All Rights Reserved 29
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn uses open-source software! LinkedIn ©2013 All Rights Reserved 30
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn contributes new open-source products LinkedIn ©2013 All Rights Reserved 31
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING Voldemort • Distributed DB • Ultra-fast data store • Handles massive datasets • Hugely scalable • Leveraged by LinkedIn.com to service user requests LinkedIn ©2013 All Rights Reserved 32
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING Kafka • Apache Project Kafka • High-throughput messaging system • Captures events and delivers them to interested systems • Used by our performance reporting LinkedIn ©2013 All Rights Reserved 33
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn Application Deployment (before) LinkedIn ©2013 All Rights Reserved 34 (this is only representative for illustration)
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn Application Deployment (now) LinkedIn ©2013 All Rights Reserved 35 (this is only representative for illustration) Code check-in – automated testing – staging - production
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn Application Deployment (result) LinkedIn ©2013 All Rights Reserved 36 New Profile UI New Groups UI New Navigation UI LinkedIn Influencers New mobile apps New Jobs UI New Company pages New Search Endorsements
    • Product Story – CheckIn LinkedIn ©2013 All Rights Reserved
    • LinkedIn values innovation and taking intelligent risks LinkedIn ©2013 All Rights Reserved LinkedIn Culture
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn inDay LinkedIn ©2013 All Rights Reserved 39
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn inDay – Grande Finale LinkedIn ©2013 All Rights Reserved 40
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn inDay – LinkedIn ©2013 All Rights Reserved 41
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn CheckIn LinkedIn ©2013 All Rights Reserved 42
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn CheckIn - Prototype LinkedIn ©2013 All Rights Reserved 43
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn CheckIn – Prototype field testing LinkedIn ©2013 All Rights Reserved 44
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn CheckIn – Final Product LinkedIn ©2013 All Rights Reserved 45
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTING LinkedIn CheckIn – Globally Launched LinkedIn ©2013 All Rights Reserved 46
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTINGLinkedIn ©2013 All Rights Reserved 47 Product Story – CheckIn LinkedIn the engineering powerhouse Get the best out of LinkedIn
    • RORY CAWLEY – TECHNICAL PRODUCT CONSULTINGLinkedIn ©2013 All Rights Reserved 48 Thank you