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Comunicación con clientes actuales y potenciales
2012
¿Qué comunicar, cómo y para qué?
Agenda
¿Quiénes somos y qué hacemos?
¿Por qué elegirnos?
¿Cuánto hemos crecido?
• ¿Qué queremos comunicar?
Herramientas de comunicación con clientes actuales y potenciales
• ¿Para qué comunicamos?
¿Cuáles son y cómo las usamos?
• ¿Con qué herramientas?
Dar a conocer el valor agregado de
nuestra Compañía y sus servicios.
¿Quiénes somos y qué hacemos?
Herramientas de comunicación con clientes actuales y potenciales
¿Por qué elegirnos?
Contamos con la dinámica, iniciativa y flexibilidad de una empresa joven,
sustentadas en la experiencia y los conocimientos de sus consultores.
Herramientas de comunicación con clientes actuales y potenciales
¿Cuánto hemos crecido?
Herramientas de comunicación con clientes actuales y potenciales
¿Para qué comunicamos?
Herramientas de comunicación con clientes actuales y potenciales
FIDELIZACIÓN
NUEVOS CLIENTES
CLIENTE ACTUAL
PREFERENCIA
el VALOR AGREGADO
de nuestra Compañía y sus
servicios
DAR A CONOCER
Generar impacto
positivo en la
PERCEPCIÓN
TRAYECTORIA
CONOCIMIENTO Y EXPERIENCIA
SOLIDEZ
SOLUCIONES INTEGRALES
¿Cuáles son nuestras herramientas de comunicación?
Herramientas de comunicación con clientes actuales y potenciales
TEMPLATES DE WORD: Identidad institucional: manuales de usuario,
propuestas comerciales, CV, etc.
TEMPLATES DE POWER POINT: Identidad institucional: webinars, propuestas
comerciales, etc.
FIRMAS DIGITALES: Datos de contacto.
TARJETAS CORPORATIVAS: Presentación empresa y profesional.
BROCHURES
PRESENTACIONES CORPORATIVAS
WEB CORPORATIVA
REGALOS CORPORATIVOS
CASOS DE ÉXITO
Wâtea! Comunicación con el cliente: ¿qué comunicar, cómo y para qué?

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Wâtea! Comunicación con el cliente: ¿qué comunicar, cómo y para qué?

  • 1. Comunicación con clientes actuales y potenciales 2012 ¿Qué comunicar, cómo y para qué?
  • 2. Agenda ¿Quiénes somos y qué hacemos? ¿Por qué elegirnos? ¿Cuánto hemos crecido? • ¿Qué queremos comunicar? Herramientas de comunicación con clientes actuales y potenciales • ¿Para qué comunicamos? ¿Cuáles son y cómo las usamos? • ¿Con qué herramientas? Dar a conocer el valor agregado de nuestra Compañía y sus servicios.
  • 3. ¿Quiénes somos y qué hacemos? Herramientas de comunicación con clientes actuales y potenciales
  • 4. ¿Por qué elegirnos? Contamos con la dinámica, iniciativa y flexibilidad de una empresa joven, sustentadas en la experiencia y los conocimientos de sus consultores. Herramientas de comunicación con clientes actuales y potenciales
  • 5. ¿Cuánto hemos crecido? Herramientas de comunicación con clientes actuales y potenciales
  • 6. ¿Para qué comunicamos? Herramientas de comunicación con clientes actuales y potenciales FIDELIZACIÓN NUEVOS CLIENTES CLIENTE ACTUAL PREFERENCIA el VALOR AGREGADO de nuestra Compañía y sus servicios DAR A CONOCER Generar impacto positivo en la PERCEPCIÓN TRAYECTORIA CONOCIMIENTO Y EXPERIENCIA SOLIDEZ SOLUCIONES INTEGRALES
  • 7. ¿Cuáles son nuestras herramientas de comunicación? Herramientas de comunicación con clientes actuales y potenciales TEMPLATES DE WORD: Identidad institucional: manuales de usuario, propuestas comerciales, CV, etc. TEMPLATES DE POWER POINT: Identidad institucional: webinars, propuestas comerciales, etc. FIRMAS DIGITALES: Datos de contacto. TARJETAS CORPORATIVAS: Presentación empresa y profesional. BROCHURES PRESENTACIONES CORPORATIVAS WEB CORPORATIVA REGALOS CORPORATIVOS CASOS DE ÉXITO