Roker Labs (http://www.alroker.com/#rokerlab) has joined forces with Dextro (https://www.dextro.co/) to analyze YouNow’s millennial audience.
The most talked about topics by the YouNow audience were: Celebrities, Social Media, News & Politics, Food, Music and Gaming – plus just Casual Conversation. Casual conversation is emblematic of the conversation that isn’t fixed on one topic but is more akin to what is called “hanging out.”
• Peak user times:
o Weekdays -- 6pm to Midnight
o Saturday -- Noon to 3am
o Sunday -- 3pm to 3am
• Most popular terms across the board were Game of Thrones, Android, iPhone, Broadcast and App
• Brands mentioned included, in order of frequency: Android, iPhone, Breyer’s, Instagram, Starbucks and Netflix