AmbITion London Presentation

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    AmbITion London Presentation - Presentation Transcript

    1. Some organizations are stuck. Others move quickly. In a changing world, who's having more fun? Seth Godin in Tribes ambITion London| Lilian Bayliss Studio, Sadlers Wells Rohan Gunatillake | MMM | July 16th 2009, a Thursday
    2. I work for Mission Models Money
    3. who I work to work for used for innovation collaboration relationships
    4. I wrote an wrote an essay for whom I essay for MMM Mission 2.0: advice to the arts from the social web
    5. I *could* talk to you about this NESTA Connect: Collaborative Innovation Framework SELETION FILTER EXPLORE NURTURE EXPLOIT OBJECTIVES & CREATING VALUE: IDENTIFYING A COMMON PURPOSE DEVELOPING NEW OPPORTUNITIES MOTIVATION SOCIAL, COMMERCIAL, REPUTATIONAL SELETION FILTE ESTABLISHED ROLES DIFFERENCE CREATIVITY TENSIONS EMERGE & RESPONSIBILITIES R CROSS CUTTING THEMES SELETION FILTE RELATIONSHI SHARED RISK ESTABLISHING TRUST SHARED LANGUAGE PS & REWARD R SELETION FILTE INTERACTION FACILITATION BASED ON COALLESENCE: CLEAR LEADERSHIP & S ROBUST UNCERTAINTY THE LAW OF TWO FEET MANAGEMENT R TECHNOLOGY PUSH TRUSTED AGENT FACILITATED ALLIANCE/JOINT VENTURE DEMAND PULL: SPECIFIC BRIEF SUPPLIER EMPOWERMENT CREATIVE COMMONS TOOLS & SPEED DATING/BUSINESS CARD ROULETTE OPEN VENTURING LICENSE AGREEMENT/ CONSULTANCY 2.0 TECHNIQUES UNCONFERENCE/ HOTHOUSING/X-CAMPS SKUNKWORKS/RAPID PROTOTYPING SPIN-IN OR OUT HORIZON SCANNING/ NETWORK ANALYSIS PROOF OF CONCEPT KUDOS
    6. are you sitting comfortably?
    7. open innovation | user-led innovation
    8. online narratives
    9. peer-to-peer financing
    10. rapid prototyping
    11. tightening your tribe
    12. open innovation | user-led innovation
    13. The people with the best ideas don't work for you
    14. crowdsourcing courtesy of web 2.0 tools
    15. It's not hard to find your crowd nowadays
    16. innovating with them is another matter
    17. but the crowd will only take it for so long
    18. Hello I'm Sackboy. I'm made of wool. And I've just revolutionised video gaming.
    19. Playability at all levels of engagement
    20. Unprecedented customisation and communities
    21. open innovation | user-led innovation Which of your processes are suitable for opening? How well do you know your audiences' appetites?
    22. Online narratives
    23. Inventive delivery methods from expected sources
    24. Inventive delivery methods from unexpected sources
    25. the magic of the live experience will never be replaced
    26. but it will be augmented
    27. and the newest of the new?
    28. Some questions: Are you happy with just being very good or do you want to be interesting as well? How well are you curating a 360°experience of your work? Are you in regular conversation with cutting edge practitioners in arts & digital
    29. peer to peer financing
    30. P2P is no longer a dirty word
    31. Disintermediation rules OK
    32. Not a pinstripe suit in sight
    33. Seeing the fan as a stakeholder
    34. Production models with massive ambitions already exist
    35. Web has also re-acquainted us with shared ownership
    36. Some questions: What are the opportunities for the audience as investor? How can the growing appetite for peer-voted, democratic models be applied to your productions?
    37. rapid prototyping
    38. Models abound for web-based innovation processes
    39. Some are ongoing initiatives
    40. Others are standalone events
    41. As much about the process as about the product
    42. EnabledbyDesign.org
    43. Government not afraid to get in the act either
    44. Some questions: What data do you have which can be explored? There will be development talent interested in working with you, can you find them? Can you tap the creative talents of your staff in new ways?
    45. tightening your tribe anyone producing works of art needs to acquire only 1,000 True Fans to make a living Kevin Kelly
    46. don't be afraid of Google-time
    47. We all need to find our Frank Eliason(s)
    48. Some recommended reading
    49. watch.usnowfilm.com
    50. The opportunity The future is already here. It's just unevenly distributed William Gibson What are we waiting for?
    51. Photo & video credits YouTube WeCan08 usnowfilm flickr blog.jmc.bz goliat_von_gestern aleksiaaltonen codepo8 Pigsaw mikitusa enabledbydesign lenny&meriel Other evangrant.com littlebigplanet.com swarmofangels.com myfootballclub.co.uk slicethepie.com lucasphone.com wordle.net
    52. A revolution doesn't happen when a society adopts new tools. It happens when society adopts new behaviours Clay Shirky rohan.gunatillake@googlemail.com | Mission Models Money twitter: @rohan_london
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