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Ecommerce Forum: 20 Big Ideas (Roger Willcocks, Screen Pages)
 

Ecommerce Forum: 20 Big Ideas (Roger Willcocks, Screen Pages)

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    Ecommerce Forum: 20 Big Ideas (Roger Willcocks, Screen Pages) Ecommerce Forum: 20 Big Ideas (Roger Willcocks, Screen Pages) Presentation Transcript

    • 20+ thoughts to boost youronline salesRoger WillcocksWrap up
    • 1. A planNew ReturningVisits/traffic sources % increase % increaseOrders/conversions % increase % increaseAverage order values % increase % increase
    • 2. Navigation
    • 3. Category pages
    • 4. Copy
    • 5. Reviews
    • 6. Photography
    • 7. Video
    • 8. Content marketing
    • 9. Social
    • 10. Mobile
    • 11. PersonalisationAttributes Behaviour Profiles
    • 12. Payments
    • 13. Packaging
    • 14. Delivery & returns
    • 15. Loyalty
    • 16. Emails
    • 17. Catalogues
    • 18. Performance
    • 19. Analytics
    • 20. User testing
    • 21. A good propositionDesirable productsWell presentedAttractively pricedSecurely paid forNicely & quickly delivered
    • 22. Keep it simple“The best website is one that thecustomer doesn’t notice”
    • roger@screenpages.com@screenpages01932 333 59223 & 24. Platform & agency