Your SlideShare is downloading. ×
20+ thoughts to boost youronline salesRoger WillcocksWrap up
1. A planNew ReturningVisits/traffic sources % increase % increaseOrders/conversions % increase % increaseAverage order va...
2. Navigation
3. Category pages
4. Copy
5. Reviews
6. Photography
7. Video
8. Content marketing
9. Social
10. Mobile
11. PersonalisationAttributes Behaviour Profiles
12. Payments
13. Packaging
14. Delivery & returns
15. Loyalty
16. Emails
17. Catalogues
18. Performance
19. Analytics
20. User testing
21. A good propositionDesirable productsWell presentedAttractively pricedSecurely paid forNicely & quickly delivered
22. Keep it simple“The best website is one that thecustomer doesn’t notice”
roger@screenpages.com@screenpages01932 333 59223 & 24. Platform & agency
Upcoming SlideShare
Loading in...5
×

Ecommerce Forum: 20 Big Ideas (Roger Willcocks, Screen Pages)

950

Published on

Published in: Technology, Business
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
950
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
0
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Transcript of "Ecommerce Forum: 20 Big Ideas (Roger Willcocks, Screen Pages)"

  1. 1. 20+ thoughts to boost youronline salesRoger WillcocksWrap up
  2. 2. 1. A planNew ReturningVisits/traffic sources % increase % increaseOrders/conversions % increase % increaseAverage order values % increase % increase
  3. 3. 2. Navigation
  4. 4. 3. Category pages
  5. 5. 4. Copy
  6. 6. 5. Reviews
  7. 7. 6. Photography
  8. 8. 7. Video
  9. 9. 8. Content marketing
  10. 10. 9. Social
  11. 11. 10. Mobile
  12. 12. 11. PersonalisationAttributes Behaviour Profiles
  13. 13. 12. Payments
  14. 14. 13. Packaging
  15. 15. 14. Delivery & returns
  16. 16. 15. Loyalty
  17. 17. 16. Emails
  18. 18. 17. Catalogues
  19. 19. 18. Performance
  20. 20. 19. Analytics
  21. 21. 20. User testing
  22. 22. 21. A good propositionDesirable productsWell presentedAttractively pricedSecurely paid forNicely & quickly delivered
  23. 23. 22. Keep it simple“The best website is one that thecustomer doesn’t notice”
  24. 24. roger@screenpages.com@screenpages01932 333 59223 & 24. Platform & agency

×