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© 2013 IBM Corporation
Good Design is Good Business (5:50 time mark)
Mobile and Smartphone Apps
Roger Snook
IBM Software, ...
© 2013 IBM Corporation
2
Enabling Product and Service Innovation | Rational
1. IBM’s MobileFirst “Design”
2. Mobile UX Des...
© 2013 IBM Corporation
3
Enabling Product and Service Innovation | Rational
Mobile is primary
91% of mobile users keep
the...
© 2013 IBM Corporation
4
Enabling Product and Service Innovation | Rational
Expanding IBM’s mobile portfolio with new capa...
© 2013 IBM Corporation
5
Enabling Product and Service Innovation | Rational
IBM introduces the IBM MobileFirst offering po...
© 2013 IBM Corporation
6
Enabling Product and Service Innovation | Rational
1. IBM’s MobileFirst “Design”
2. Mobile UX Des...
© 2013 IBM Corporation
7
Enabling Product and Service Innovation | Rational
Good UX Design is COLLABORATIVE: craft user st...
© 2013 IBM Corporation
8
Enabling Product and Service Innovation | Rational
Worklight Mobile preview capabilities
© 2013 IBM Corporation
9
Enabling Product and Service Innovation | Rational
More expertise to explore on developWorks & In...
© 2013 IBM Corporation
10
Enabling Product and Service Innovation | Rational
Compelling UX Design
IBM Interactive was rece...
© 2013 IBM Corporation
11
Enabling Product and Service Innovation | Rational
Key Capabilities & Benefits
• Rapid Developme...
© 2013 IBM Corporation
12
Enabling Product and Service Innovation | Rational
1. IBM’s MobileFirst “Design”
2. Mobile UX De...
© 2013 IBM Corporation
13
Enabling Product and Service Innovation | Rational
The same percentage of developers who claim
T...
© 2013 IBM Corporation
14
Enabling Product and Service Innovation | Rational
Test Design and
Test Case Optimization with R...
© 2013 IBM Corporation
15
Enabling Product and Service Innovation | Rational
Example: Test case and test execution records
© 2013 IBM Corporation
16
Enabling Product and Service Innovation | Rational
Test environment optimization
 Generate an o...
© 2013 IBM Corporation
17
Enabling Product and Service Innovation | Rational
17
 Upload apps from the Rational Test
Workb...
© 2013 IBM Corporation
18
Enabling Product and Service Innovation | Rational
Virtualize back-end services to maintain agil...
© 2013 IBM Corporation
19
Enabling Product and Service Innovation | Rational
Link to Public Case Study
Key Capabilities & ...
© 2013 IBM Corporation
20
Enabling Product and Service Innovation | Rational
1. IBM’s MobileFirst “Design”
2. Mobile UX De...
© 2013 IBM Corporation
21
Enabling Product and Service Innovation | Rational
RSA Design Manager 4.0
Design model managemen...
© 2013 IBM Corporation
22
Enabling Product and Service Innovation | Rational
Everyone can access designs
RSA Design Manage...
© 2013 IBM Corporation
23
Enabling Product and Service Innovation | Rational
RSA Design Manager 4.0
 Enhanced Searching
...
© 2013 IBM Corporation
24
Enabling Product and Service Innovation | Rational
Model RESTFul Service in RSA
1
Generate Workl...
© 2013 IBM Corporation
25
Enabling Product and Service Innovation | Rational
1. IBM’s MobileFirst “Design”
2. Mobile UX De...
© 2013 IBM Corporation
26
Enabling Product and Service Innovation | Rational
uDeploy helps frequently deploy iterative rel...
© 2013 IBM Corporation
27
Enabling Product and Service Innovation | Rational
Designing Deployment Topologies
27
Key Benefi...
© 2013 IBM Corporation
28
Enabling Product and Service Innovation | Rational
Big Picture Design
A Business Motivation Mode...
© 2013 IBM Corporation
29
Enabling Product and Service Innovation | Rational
Good Design is Good Business Webcast series f...
© 2013 IBM Corporation
30
Enabling Product and Service Innovation | Rational
© Copyright IBM Corporation 2011. All rights ...
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2013 Good Design is Good Business - Mobile

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As we state in the “Good Design is Good Business” site on developerWorks, design can come in many different forms! Here’s let’s look at how Design and Mobile intersect – and discover how we might approach various design aspects for mobile smartphone app development.

More in this series at: http://www.slideshare.net/JerryRomanek

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  • As we state in the “Good Design is Good Business” site on developerWorks, design can come in many different forms! Here’s let’s look at how Design and Mobile intersect – and discover how we might approach various design aspects for mobile smartphone app development.
  • MAIN POINT: There is a lot of compelling data in the marketplace, but we have identified five key trends or observations – supported by market data and by customer successes – that we believe have strong implications for the future of mobile.   SPEAKER NOTES: [1] Mobile is the universal sensor. It is with most of us 100% of the time and is the primary means we use to interact with our employers, our customers, our family and our friends. [2] As they interact they are creating vast streams of data that, with the right analytics, can teach us things about their behavior and their preferences that we could not learn in any other way. [3] These interactions inherently become transactions. Whether shopping, purchasing, searching for or providing information, collaborating or seeking service, mobile enabled people and objects are seeking not simply to connect, but to complete tasks when, where and how they wish. [4] Thus, the mobile experience must transcend any single device to accommodate multiple screens and touchpoints. [5] Finally, as we think about mobile, we can’t confine our thinking to devices like phones and tablets. The ability to tag things, sense things, power things and shrink things has extended mobility beyond people to nearly every other type of object on the planet. As we have said since the start of smarter planet things are becoming more instrumented, interconnected and intelligent than ever before, and mobile is right at the center of that story and will fundamentally change the way the world works.   I just highlighted five key mobile trends that drive IBM’s strategy of the mobile enterprise market. Each trend brings with it an opportunity that I want to highlight here. Trend  Opportunity 1. Mobile is primary  Transform the value chain 2. Insights from mobile data provide new opportunities  Deliver contextually relevant experience 3. Mobile is about transacting  Drive revenue and productivity 4. Mobile must create a continuous brand experience  Deepen engagement 5. Mobile enables the Internet of Things  Leverage industry transformations Let’s begin with the first key trend, that mobile is about transacting and all of the notions that make up a “transaction” . Let ’ s flesh that out a bit further, because with each trend comes opportunities that your enterprise should leverage. With mobile transactions, the opportunity is to drive new and additional revenue and productivity through mobile. This requires businesses to re-imagine every interaction in a Mobile First world. Moving to the second trend you highlighted around mobile insights – this brings with it an opportunity to deliver a contextually relevant experience to your employees, partners and customers. This enables you to harness deep insights to inform new mobile innovations. Thirdly, mobile is primary. We all know that already. So what does it mean to you and your business? Simply put, you deliver mobile apps that transform the value chain because you recognize the importance of prioritizing ‘mobile first’ since it is the way of the future. Moving along, let’s focus on this requirement that a user’s experience must be consistent across all channels. We must prioritize and leverage user imperatives to benefit the enterprise, meaning you can deepen relationships with consistent brand experience by integrating your front-end presence regardless of hardware or operating system it is presented on with your back-end, regardless if its locally or remotely hosted infrastructure. The ‘how’ doesn’t matter anymore – people expect it to work seamlessly. Lastly, let’s move beyond phones. Because ‘mobile’ really isn’t just about a phone, or a tablet. By broadening our scope of what we consider ‘mobile’ we capitalize on other opportunities for your business. Machine-to-machine is HUGE. Thus, why not leverage industry transformations driven by M2M through cloud technologies and whatever comes along next in order to capitalize on this 18 billion opportunity expected by the end of 2022.
  • MAIN POINT: We have made strong progress in Mobile since the completion of our purchase of Worklight, just a year ago. SPEAKER NOTES: Throughout 2012 IBM has made significant progress in Mobile through a variety of acquisitions, investment and organic growth. We started 2012 with the acquisition of Worklight which filled a key gap in our capability set and enables our clients to deliver rich mobile applications on a multitude of platforms. In first half 2012 we released a new packaged offering to the market in IBM Mobile Foundation, bundling Worklight, Cast Iron and Endpoint Manager, as well as acquired Emptoris Rivermine which helps us manage telecom expenses. In second half 2012 we completed the acquisition of Tealeaf CX which provides important capabilities to drive analytics for mobile. In 2012, we also launched several mobile service offerings along with several updated software offerings including IBM Mobile Connect and IBM Mobile Development Lifecycle Solution. In first half of 2013 we pulled together our comprehensive set of software and services capabilities and brought our IBM capability story to the market with the rebranding of our portfolio to IBM MobileFirst, with the message that IBM has a broad set of capabilities to help clients rapidly turn every interaction into an opportunity to drive return on engagement and investment. More recently, we acquired Urban Code to strengthen our dev ops capabilities.
  • MAIN POINT: IBM launched a new IBM Mobile offering portfolio SPEAKER NOTES: Today IBM we are re-launching our mobile offering portfolio to provide customers with an end to end set of offerings to help them embrace mobile first. We will approach the marketplace with a series of solutions led by GBS that are industry oriented. We have agreement with GBS on the three most important usecases in each industry, which we will discuss in greater detail on the next chart. GBS will lead the dialogue around the transformation and we will the offer a range of HW and SW mobile enabled solutions to support the transformation. Today on the app store there are over 200 IBM Software packages that have mobile enabled clients. We also have mobile enabled services that you can get from the smart cloud. Across the bottom of the chart, you will see how we will broaden the concept around the IBM MobileFirst Platform. When we launch the new brand it will include the mobile application development platform. Today that is known as Worklight. We will have mobile analytics which is known as Tealeaf today. We have mobile security – which is managed today by app scan, ISAM and other products in the security portfolio. And we have mobile management – which today is mobile endpoint manager. These products will integrate to provide a seamless suit of capabilities. In addition, on the left, bottom and right hand side you see a set of strategy & design services, cloud & managed services, and development &integration services. Our colleagues in GTS and GBS have a set of services around mobile management, mobile application development and lifecycle management among others. And all of this will run on the cloud operating environment which enables customer to consume the solutions either on premise or in the cloud.
  • MAIN POINT: User Experience Design ALSO comes in many forms, visual examples, visual workflows, and textual. Regardless of the approach, you still need a way to COLLABORATE among the stakeholders (users, developers, business owners etc) to ensure you are meeting the needs from each view point. Customers do expect higher quality of user experience with mobile apps, and this can be delivered in several ways as shown here: More direct involvement from users/stakeholders in design – build mockups using graphic arts tools and use Requirements Composer to capture those and issue those for comment among the stakeholders. Stop putting in information in disconnected sources! Put mockups and stakeholder comments into the project so everyone can save time! Provide visual representation of flow and interactions so that you have a solid understanding of how your user and your systems interact instead of guessing and re-working your code. Capture textual user stories in Rational Team Concert. Eliminate laborious spreadsheets, documents and emailing them around to your team with built-in: design, test, and measure. Link the user stories back to requirements. Link code or other project items to your user stories. Recording potential interaction flows or use cases using Requirements Composer – get a industry standard visual language like BPMN or UML. Directly build your UI in a WYSIWIG fashion.
  • Once you use the Rich Page Editor in Worklight you can “Simulate” this using the built-in Mobile Browser Simulator and see how your app works in a variety of platforms and orientations.
  • This is much more expertise on developerWorks and in IBM INfoCenters!
  • IBM has a practice in its Digital Marketing agency that does User Experience design! And has won awards!
  • This is a reference for the IBM Interactive team’s work with Rational software. This customer example is a team of teams: THREE DIFFERENT teams working on different native mobile platform apps and one web app team. When they need to coordinate changes – they need to do this as a TRANSACTION – working all together to deliver the change across platforms. Rational Team Concert helped this customer improve productivity in delivering these updates.
  • MAIN POINT: Quality and time are two factors in the “software paradox” and many organizations face these same challenges. Source: SD Times: “More than half of organizations are building mobile applications” http://www.sdtimes.com/link/36553
  • Test Design is important to the verification of quality of your mobile apps. Someone has to make a decision to release or not. Largely today, testing of mobile apps is still manual – but you need more productivity than what email/spreadsheets and documents can provide. Enter Rational Quality Manager!
  • MAIN POINT: Most mobile testing today appears to be laborious manual testing. Automated testing can provide significant productivity gains for agile, mobile projects. SPEAKER NOTES: Clients can greatly reduce testing time for mobile apps through automation. With a typical “record and playback” type of approach, Rational Test Workbench is a NEW offering by IBM that not only aligns with the IBM MobileFirst initiative, but also extends Rational Test Workbench capabilities beyond the “Green Hat” capabilities of test virtualization and performance testing, described in the next section.
  • MAIN POINT: Most mobile apps are engaging “systems of record” or existing systems to provide enterprise knowledge, data and business processes and therefore, mobile testing should represent testing more than just the User Interface. SPEAKER NOTES: Rational Test Workbench also includes capabilities to test the back-end enterprise systems. This provides two distinct benefits: Reduces MIPS / processing usage on enterprise systems, which can often involve chargebacks to the client teams using those MIPS. This can be instant operational savings for many projects that need to test. Keeps mobile appdev teams agile so that they can continue to develop and test iteratively in the aggressive backlog schedules.
  • MAIN POINT: While this Mobile User Interface testing is a NEW offering, the productivity gains of automated testing have been known by IBM for a while. SPEAKER NOTES: Here’s an example of one of many clients’ experiences using IBM Rational’s Test Automation tools. There’s a link to the public case study.
  • Design Manager is a great way to share enterprise designs with mobile app dev teams through a simple web interface! If there are no designs existing, Rational Software Architect can be used to “reverse engineer” existing systems and produce UML diagrams to share to the mobile app dev team.
  • RSA Design Manager is easily searchable for design elements and helps developers better analyze designs for impact based on relationships that exist in the design – all through a simple web interface.
  • Many projects just use whiteboards and then throw away the design. However, sometimes you need to capture your thoughts and designs to share this to the team. RSA Design Manager provides a light-weight sketching capability to quickly capture thoughts and link them to other parts of your project.
  • RSA also provides a way to generate Worklight mobile adapter code – streamlines a developers experience from specification to code through generation.
  • uDeploy has some activity diagram design components that help build the deployment automation!
  • Author Note: Mandatory Rational closing slide (includes appropriate legal disclaimer). Graphic is available in English only.
  • Transcript of "2013 Good Design is Good Business - Mobile"

    1. 1. © 2013 IBM Corporation Good Design is Good Business (5:50 time mark) Mobile and Smartphone Apps Roger Snook IBM Software, Rational WorldWide Enablement Leader, Mobile, Agile, SOA, Design +1.703.943.1170, RCSnook@us.ibm.com
    2. 2. © 2013 IBM Corporation 2 Enabling Product and Service Innovation | Rational 1. IBM’s MobileFirst “Design” 2. Mobile UX Design 3. Mobile Test Design 4. Using Existing Designs to accelerate Mobile appdev 5. Designing to Deploy (mobile or otherwise) Link to: Good Design is Good Business on developerWorks Good Design is Good Business (5:50 time mark) Mobile and Smartphone Apps - Agenda
    3. 3. © 2013 IBM Corporation 3 Enabling Product and Service Innovation | Rational Mobile is primary 91% of mobile users keep their device within arm’s reach 100% of the time Mobile is primary 91% of mobile users keep their device within arm’s reach 100% of the time Insights from mobile data provide new opportunities 75% of mobile shoppers take action after receiving a location based messages Insights from mobile data provide new opportunities 75% of mobile shoppers take action after receiving a location based messages Mobile is about transacting 96% year to year increase in mobile cyber Monday sales between 2012 and 2011 Mobile is about transacting 96% year to year increase in mobile cyber Monday sales between 2012 and 2011 Mobile must create a continuous brand experience 90% of users use multiple screens as channels come together to create integrated experiences Mobile must create a continuous brand experience 90% of users use multiple screens as channels come together to create integrated experiences Mobile enables the Internet of Things Global Machine-to-machine connections will increase from 2 billion in 2011 to 18 billion at the end of 2022 Mobile enables the Internet of Things Global Machine-to-machine connections will increase from 2 billion in 2011 to 18 billion at the end of 2022 A business in motion must be Mobile First
    4. 4. © 2013 IBM Corporation 4 Enabling Product and Service Innovation | Rational Expanding IBM’s mobile portfolio with new capabilities 125+ patents for wireless inventions in 2012, bringing the total to 270 1H Emptoris Rivermine Telecom Expense Management 201 2 IBM announced: IBM Mobile Foundation IBM Endpoint Manager Named leader in interactive design IBM acquired: Tealeaf CX Mobile 2 H IBM announced: Managed Mobility and MAPM Services and IBM Security Access Manager for Cloud and Mobile IBM announced: IBM Mobile Development Lifecycle Solution IBM announced: IBM Connections Mobile IBM acquired: IBM Cast Iron 2013 1H IBM announced: IBM acquired: Urban Code DevOps Platform IBM announced: Rational Test Workbench new Mobile UI Testing
    5. 5. © 2013 IBM Corporation 5 Enabling Product and Service Innovation | Rational IBM introduces the IBM MobileFirst offering portfolio AnalyticsSecurityManagement IBM & Partner Applications Application Platform and Data Services Banking Insuranc e Transpor t Teleco m Governmen t Industry Solutions Healthcar e Retail Automotive Application & Data Platform Strategy&DesignServices Development&IntegrationServices Cloud & Managed Services Devices Network Servers
    6. 6. © 2013 IBM Corporation 6 Enabling Product and Service Innovation | Rational 1. IBM’s MobileFirst “Design” 2. Mobile UX Design 3. Mobile Test Design 4. Using Existing Designs to accelerate Mobile appdev 5. Designing to Deploy (mobile or otherwise) Good Design is Good Business (5:50 time mark) Mobile and Smartphone Apps - Agenda
    7. 7. © 2013 IBM Corporation 7 Enabling Product and Service Innovation | Rational Good UX Design is COLLABORATIVE: craft user stories, link to viable requirements, drive code from work items Quality by Design: Storyboards Interaction Flows Rapid UX Design to Code Developer Inbox: Work Items Worklight / RAD’s WYSIWIG Rich Page Editor Worklight / RAD’s WYSIWIG Rich Page Editor Capture User Stories Rational Team Concert & Requirements Composer Rational Team Concert & Requirements Composer
    8. 8. © 2013 IBM Corporation 8 Enabling Product and Service Innovation | Rational Worklight Mobile preview capabilities
    9. 9. © 2013 IBM Corporation 9 Enabling Product and Service Innovation | Rational More expertise to explore on developWorks & InfoCenters (click on images)
    10. 10. © 2013 IBM Corporation 10 Enabling Product and Service Innovation | Rational Compelling UX Design IBM Interactive was recently ranked as a leader in the Gartner Magic Quadrant (MQ) for Digital Marketing Agencies, beating Accenture Interactive, Digitas and others in both “completeness of vision” and IBM’s “ability to execute.” Three success factors to be a Market Leader (per book “Disciplines of Market Leaders”): 1. Customer Intimacy Being ranked as a leader by Gartner is further recognition and validation of the growth of IBM Interactive and the strong value the teams bring to helping our clients deliver compelling customer experiences tied to business outcomes. “Reference clients speak highly of IBM business strategists, who come well-armed with knowledge and insight into how digital technologies impact current and future business models across a wide range of verticals.” 2. Product Innovation “Clients consistently cite they were pleasantly surprised by IBM Interactive’s strong skills in creative services and UX.” (UX = User Experience, Mobile Apps) 3. Operational Excellence….see next slide
    11. 11. © 2013 IBM Corporation 11 Enabling Product and Service Innovation | Rational Key Capabilities & Benefits • Rapid Development, Integration and Team Collaboration across iPhone, Android, and Blackberry • 10-15% Productivity Gains Mobile Success Stories with IBM Rational software Innovative approach to analytics with web site and mobile platform apps. Building software across web, iPhone, Android and Blackberry requires collaboration: • Plan & assign work across teams • Communicate defects and enhancements across platforms • Automtated Dashboards to monitor overall progress • Rational Team Concert helped this project deliver software faster by eliminating emails, documents, spreadsheets with automated work items • Rational Software Architect used to build website. Public Link to Client Success Story Grand Slam Tennis! IBM Interactive Events Team
    12. 12. © 2013 IBM Corporation 12 Enabling Product and Service Innovation | Rational 1. IBM’s MobileFirst “Design” 2. Mobile UX Design 3. Mobile Test Design 4. Using Existing Designs to accelerate Mobile appdev 5. Designing to Deploy (mobile or otherwise) Good Design is Good Business (5:50 time mark) Mobile and Smartphone Apps - Agenda
    13. 13. © 2013 IBM Corporation 13 Enabling Product and Service Innovation | Rational The same percentage of developers who claim Testing and Quality Assurance is in their top 5 concerns… Also claim they are challenged with developing applications as quickly as management wants SD Times: “More than half of organizations are building mobile applications” http://www.sdtimes.com/link/36553 Quality versus Time, who hasn’t faced this challenge?
    14. 14. © 2013 IBM Corporation 14 Enabling Product and Service Innovation | Rational Test Design and Test Case Optimization with RQM  RQM allows you to design and optimize the set of mobile test environments – Reduce the permutations from hundreds or thousands to a set more manageable within your teams capacity – Design Manual tests
    15. 15. © 2013 IBM Corporation 15 Enabling Product and Service Innovation | Rational Example: Test case and test execution records
    16. 16. © 2013 IBM Corporation 16 Enabling Product and Service Innovation | Rational Test environment optimization  Generate an optimized set of device characteristic combinations (screen size, memory, CPU, etc.)  Reduce test device possibilities from thousands to dozens
    17. 17. © 2013 IBM Corporation 17 Enabling Product and Service Innovation | Rational 17  Upload apps from the Rational Test Workbench for recording or playback  High fidelity recording of UI gestures and device events  Playback of automated tests directly from the device/emulator or through Rational Test Workbench  Generates detailed playback reports  Sends playback reports back to the Rational Test Workbench when test run is completed Manage test recording and playback on mobile devices and emulators Automate testing for native & hybrid mobile apps (Available via Worklight or Rational Test Workbench) Client Value: Reduce testing time by automating typical mobile manual testing
    18. 18. © 2013 IBM Corporation 18 Enabling Product and Service Innovation | Rational Virtualize back-end services to maintain agility Rational Test Workbench Test Virtualization support for isolating mobile client tier For focused automated mobile client tier functional testing, use RTW Test Virtualization to simulate the mobile middle tier and back office systems. Client Tier Devices UI Testing Client Value: Mobile development team can meet aggressive schedules and reduce MIPS usage on enterprise systems
    19. 19. © 2013 IBM Corporation 19 Enabling Product and Service Innovation | Rational Link to Public Case Study Key Capabilities & Benefits • Regence has reduced testing time by more than 50 percent. In the past, it took three full-time employees two weeks to run 1,250 tests. Now, the three employees can run the tests in less than a week. Non-profit Health Company Success with IBM Rational software Regence BlueCross BlueShield of Oregon halves testing time • Testing automation with IBM Rational tools dramatically improves efficiency and effectiveness
    20. 20. © 2013 IBM Corporation 20 Enabling Product and Service Innovation | Rational 1. IBM’s MobileFirst “Design” 2. Mobile UX Design 3. Mobile Test Design 4. Using Existing Designs to accelerate Mobile appdev 5. Designing to Deploy (mobile or otherwise) Good Design is Good Business (5:50 time mark) Mobile and Smartphone Apps - Agenda
    21. 21. © 2013 IBM Corporation 21 Enabling Product and Service Innovation | Rational RSA Design Manager 4.0 Design model management and tighter integration into the lifecycle  Design configuration management  Designs directly editable on Jazz from RSA and Rhapsody  Versioning, history, serial and parallel change control, visual compare and merge, snapshots  CLM Integration • Shared Jazz Team Server • Common user administration • Lifecycle projects including design • Design included with Money That Matters sample application • Common deployment configurations  Lifecycle Integrations  Bi-directional traceability between requirements (RRC & DOORS) and design  Stakeholders can easily find designs  Understand the impact of changes to requirements or designs “We are excited about the capabilities in Collaborative Design Management …. We see it playing a significant role in our development process because it allows us to transition away from our home grown solutions in that area to standardized Rational products." Hans-Peter Berger, Department Head, Application Development Infrastructure, GAD
    22. 22. © 2013 IBM Corporation 22 Enabling Product and Service Innovation | Rational Everyone can access designs RSA Design Manager • Increase team knowledge through an enterprise-wide software design repository • Analysts, SMEs, testers, and other extended team members can access designs through a Web client • Designs become URL addressable • Search across all of the organizations existing designs to discover knowledge • Navigate designs and visualize relationships
    23. 23. © 2013 IBM Corporation 23 Enabling Product and Service Innovation | Rational RSA Design Manager 4.0  Enhanced Searching  Searching across project areas  Query based searching based on design types and semantics  Impact Analysis  Graphical impact analysis views showing relationships between model elements including linked (OSLC) artifacts  Design Documents  Generate documents from templates with embedded RRDG  Create living design documents with rich text and embedded design links  Agile Sketching  Web based sketching
    24. 24. © 2013 IBM Corporation 24 Enabling Product and Service Innovation | Rational Model RESTFul Service in RSA 1 Generate Worklight Client Stub 5 Generate Worklight Adapter 4 Deployed on Websphere Application Server Deployed on Worklight Server Deployed on Mobile Device (Worklight Device Runtime) Generate JAXB classes from Data Model 3 Generate JAX-RS based Web Service 2 RSA 8.5.1 – RESTful Modeling Accelerate Mobile AppDev
    25. 25. © 2013 IBM Corporation 25 Enabling Product and Service Innovation | Rational 1. IBM’s MobileFirst “Design” 2. Mobile UX Design 3. Mobile Test Design 4. Using Existing Designs to accelerate Mobile appdev 5. Designing to Deploy (mobile or otherwise) Good Design is Good Business (5:50 time mark) Mobile and Smartphone Apps - Agenda
    26. 26. © 2013 IBM Corporation 26 Enabling Product and Service Innovation | Rational uDeploy helps frequently deploy iterative releases using repeatable processes 26 Deploy Process• Integrate existing Continuous Integration processes and deploy iterative builds to test and staging environments. • Automate manual, error prone tasks to reduce risks and improve governance
    27. 27. © 2013 IBM Corporation 27 Enabling Product and Service Innovation | Rational Designing Deployment Topologies 27 Key Benefits with Rational Software Architect’s Topology (InfoCenter): • Improved Communication among stakeholders on your deployment topologies • Retrieve and visualize as-is topologies (search InfoCenter for “Importing units from a Tivoli Change and Configuration Management Database”) • Convert existing Visio diagrams • Use Design Manager to sketch topologies • Reuse (not reinvent) Successful Patterns: Rational Tools Deployment wiki
    28. 28. © 2013 IBM Corporation 28 Enabling Product and Service Innovation | Rational Big Picture Design A Business Motivation Model built with Rational Software Architect
    29. 29. © 2013 IBM Corporation 29 Enabling Product and Service Innovation | Rational Good Design is Good Business Webcast series featuring some IBM Distinguished Engineers and thought leaders. Webcast Title (CLICK to register) - 12:15-1:15PM Dates The Big Picture (Roger Snook) 2/8/2013 IBM and Design (IBM Director UX Design, Karel Vredenburg) 3/7/2013 SOA - Still Going Strong (IBM Distinguished Engineer, Claus Jensen) 4/4/2013 Design Management: Pictures are Worth….(WW Enablement, Jean-Louis Marechaux) 5/2/2013 DevOps: Design and Deliver Your Production Code Faster (Product Manager, Maneesh Goyal) 6/13/2013 Mobile and Smartphone Apps (Roger Snook) 7/11/2013 Rational Software Architect (Roger Snook) 8/8/2013 Industry Models Accelerate Software (Solution Architect Nick Norris) 9/12/2013 Business Design: SA and RSA (dW author, Steve Arnold) 9/19/2013 Smarter Devices with Model Driven Development (Specialty Architect, Manohar Rao) 10/4/2013 SysML, Industry Compliance (Standards Leader, Irv Badr) 11/14/2013 Rational Rhapsody (Specialty Architect, Manohar Rao) 12/5/2013
    30. 30. © 2013 IBM Corporation 30 Enabling Product and Service Innovation | Rational © Copyright IBM Corporation 2011. All rights reserved. The information contained in these materials is provided for informational purposes only, and is provided AS IS without warranty of any kind, express or implied. IBM shall not be responsible for any damages arising out of the use of, or otherwise related to, these materials. Nothing contained in these materials is intended to, nor shall have the effect of, creating any warranties or representations from IBM or its suppliers or licensors, or altering the terms and conditions of the applicable license agreement governing the use of IBM software. References in these materials to IBM products, programs, or services do not imply that they will be available in all countries in which IBM operates. Product release dates and/or capabilities referenced in these materials may change at any time at IBM’s sole discretion based on market opportunities or other factors, and are not intended to be a commitment to future product or feature availability in any way. IBM, the IBM logo, Rational, the Rational logo, Telelogic, the Telelogic logo, and other IBM products and services are trademarks of the International Business Machines Corporation, in the United States, other countries or both. Other company, product, or service names may be trademarks or service marks of others. www.ibm.com/software/rational
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