Get App Art isn't easy! Even the big guys fumble..
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Get App Art isn't easy! Even the big guys fumble..



Creating 'wow' art for apps is a tough business! ...

Creating 'wow' art for apps is a tough business!

This presentation examines how the mightiest of the mightiest - Facebook, The Economist and Google miss out on getting consumer delight 'just right'!

Of course, there are some ideas inside also :-)



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Get App Art isn't easy! Even the big guys fumble.. Get App Art isn't easy! Even the big guys fumble.. Presentation Transcript

  • iArt! Get it right! App Art is important!By - Alok ‘Rodinhood’ Kejriwal
  • iArt is the art of the ‘i’If you want your iApp (an app on Apple’s iTunes store) to be worthy of respect, then try & swoon ‘iConsumers’ like me!Remember:• We are badly spoilt by great existing iArt on the iTunes stores..• We are brainwashed by the incredible design & aesthetic style of Steve Jobs!
  • Examples of great iArt?
  • Some recent iArt‘fumbles’ byFacebook, Google andThe Economist.
  • Google’s Chrome App thumbnail sucks :-(
  • Some suggestions by our team!
  • The facebook mobile notification is ‘Pokey’ :-(
  • Some ideas : 1) A slightly gentler ‘poke’?
  • Some ideas : 2) Why poke at all?
  • Some ideas : 3) An improved tab ?
  • Some ideas : 4) Another, kinder poke?
  • Some ideas : another tab version
  • The ‘Tar balls’ in The Economist’s iPad app 
  • Some ideas : 1) Gentler, muted, red balls?
  • Some ideas : 2) Elegant, muted red dashes?
  • Some ideas : 3) Muted grey dashes?
  • Some ideas : 4) Tar balls, but softer, greyer?
  • The Me-Slide!Send me feedback and connect up! e-mail - Facebook - Twitter - @rodinhood Blog - Personal social network
  • An important note.This is a post written by me in mypersonal capacity and not as the CEO ofgames2win (g2w).As the CEO of games2win, I publiclyacknowledge (via our blogs and media)that g2w is NOT the gold standard for Art,UI or UX! Hence, please do not considerthis to be any sort of chest thumping..!Games2win is trying hard to learn andimprove, and that is the spirit behindinnocent and harmless experiments likethis one!