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"Creatives"

by Rod Begbie on Mar 19, 2010

204 views

My talk from Ignite Bay Area 2 in March 2010

My talk from Ignite Bay Area 2 in March 2010

Video here: http://www.igniteshow.com/videos/rod-begbie-creatives-vs-geeks

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Hands up who’s a programmer? Who’s a designer or artist? Who has to work with either?
As you can tell by my t-shirt scruffy beard and cheap jeans, I’m a programmer
Used to be so easy. Programmers aspergered away built ugly systems that everyone had to use because they’d be fired if they didn’t
Designers sipped lattes and occassionally pumped out branding documents and ad campaigns, but never the twain shall meet. Until along came
The web! Suddenly had to work on the same projects. At the same time! Some context: In the late 90’s my first job out of college was at a consulting firm I cannot name for legal reasons,
but name is anagram of panties. Enterprisey consulting firm, running workshops and business consulting and building enterprisey systems. Programmers wore shirts & ties.
For banks and local governments and phone companies. Then along came The Web, suddenly competing with hip sexy design firms. Bought a couple.
Called the “creatives”. Tensions rose. Business PMs didn’t know how to deal. Programmers saw them getting better workspaces and hardware.
Designers crushed because they were being asked to sprinkle pretty over shitty sites. General meeting, new VP of Creative.
Coding is an art too. At best, It’s creative solving of problems. Code can be elegant or beautiful.
This is it. Trying to do your best before time or money runs out. [Slide written at 1am the night before the deadline for submission]
Hugs available after the show.

"Creatives" — Presentation Transcript

“ Creatives” Rod Begbie @rodbegbie http://begbie.com/
I am a programmer
The good old days
ZOMG!
“ You guys know when you’re done.”
Coding is an art!
- Requires a lot of practice
- Some people have a natural aptitude
- Need to be inspired
- The best are always learning
- You’d do it even if you weren’t being paid
The CEO’s nephew
WE! ARE! THE! SAME!
Let us unite against our common enemy!
Project Managers
DEADLINES!
“ Creatives” Rod Begbie @rodbegbie http://begbie.com/