Roby Fitzhenry's BarCampHouston3 presentation: Building Better Brands
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Roby Fitzhenry's BarCampHouston3 presentation: Building Better Brands - Presentation Transcript
- Building Better Brand ConCepts By RoBy FitzhenRy
- what’s a Brand anyway? Good question.
- a Brand is a ColleCtion of perCeptions in the mind of the Consumer. happy thouGhts?
- our Branding proCess. it’s a weiRd one.
- we see your Company for who it is and who it Could Be. hey hotstuFF.
- example numero uno: spider spray plus utah pest contRol
- the old.
- the deets. - utah-Based - family-oriented - extensive serviCes - future goals - Competition - reputation
- the new.
- the results. 75%+ sales inCrease in 1 yr. major Brand reCognition
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robyfitzhenry, 2 years ago
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I put this presentation together before BarCampHous more
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