Newspaper history pp

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Newspaper history pp

  1. 1. Robin Murray Newspaper Research
  2. 2. Codes + Conventions
  3. 3. Codes + Conventions- Broadsheet Main headline is politics Substantial amount of text Entices readers to buy paper + grabs attention Important topics- war Banner to attract buyers Quotation from interview Few pictures Big, bold text Archaic font
  4. 4. Codes + Conventions- Tabloid Big bold title grabs attention Virtually no text Cheap price Daring, “low-brow” content attracts less educated readers Ridiculous headline “ Judge frees ratface”- comical and audacious Picture takes up whole page Reality television
  5. 5. Difference between Local + National Local National - Only contain stories on a local basis “Serving Frome and the surrounding areas” - Contains national and global stories, “News from around the world” - Contain plenty of adverts to fund the production and distribution of the paper - Money comes from newspaper sales, so don’t contain many adverts - Often pictures are in black and white as colour is too expensive - Fully colour pictures and titles - Very text based front page- very few pictures, lots of “main” stories - Large picture takes up a lot of space, only one or two “main” stories
  6. 6. Local/ Regional/ National <ul><li>Local newspapers- Very small area, inform locals of news and houses for sale etc. Light-hearted, comical stories. </li></ul><ul><li>Regional newspapers- Circulate a larger area and inform people of local news but also include several national stories, such as the election. Eg The Western Daily Press </li></ul><ul><li>http://www.thisissomerset.co.uk/westerndailypress.html </li></ul><ul><li>National newspapers- Distributed across the whole country and include all the major national and global stories. Eg The Times/ The guardian/ The Sun. </li></ul>
  7. 7. Maker of texts- Northcliffe Media <ul><li>Large regional newspaper publisher in the UK. </li></ul><ul><li>Owned by The Daily Mail and General Trust. </li></ul><ul><li>30 publishing centers, 18 daily titles. </li></ul><ul><li>The Bath Times, Bath Chronicle and Somerset Standard. </li></ul><ul><li>5.8 million readers in the UK </li></ul><ul><li>115 local newspapers in total. Dailies, weeklies and frees </li></ul>
  8. 8. Northcliffe Media cont. <ul><li>Owns the “thisis” network, for example “thisissomerset.co.uk” </li></ul><ul><li>4.1 million newspapers every week </li></ul><ul><li>Bought 26 titles from Trinity Mirror plc for £64.15 million </li></ul><ul><li>http://www.northcliffemedia.co.uk/ </li></ul>Northcliffe Media website
  9. 9. Wiltshire Publications Ltd. <ul><li>Much smaller institution. </li></ul><ul><li>Family Run. </li></ul><ul><li>Office located in Melksham, Wiltshire. </li></ul><ul><li>Produces and publishes the Frome Times. </li></ul><ul><li>10,000 copies distributed every fortnight- Frome and surrounding villages. </li></ul><ul><li>Includes a lot of Advertising. </li></ul><ul><li>http://www.frometimes.co.uk/ </li></ul>Frome Times website
  10. 10. Historical Research <ul><li>One of the most recognised media forms in the world. </li></ul><ul><li>Used by millions worldwide. </li></ul><ul><li>Internet has posed a threat to physical newspapers. </li></ul><ul><li>Online sites starting to charge for use. Eg The Times </li></ul><ul><li>2007= 6,580 daily newspapers in the world, selling 395 million copies a day. </li></ul><ul><li>Famous personalities, crime, business, entertainment, society, sports, politics… </li></ul>
  11. 11. Historical Research cont. <ul><li>Westminster in 1476. </li></ul><ul><li>Set up by William Caxton </li></ul><ul><li>First paper- Corante, published in 1621- became “Daily Courant” </li></ul><ul><li>“ The Daily Universal” in 1788 which became “The Times”, “The Observer” in 1791, and “The Daily Telegraph” in 1855. </li></ul>
  12. 12. Historical Research cont. <ul><li>Rupert Murdoch- one of the most powerful people in Newspaper </li></ul><ul><li>Founder, chairman and chief executive of “News Corporation”. </li></ul><ul><li>First started a Newspaper in Australia before expanding News Corp. </li></ul><ul><li>The Sun and the News of the World. </li></ul><ul><li>Bought Dow Jones- Owner of “The Wall Street Journal” </li></ul>
  13. 13. Local Newspaper Facts <ul><li>40 million local papers are read every week </li></ul><ul><li>There are over 1,200 local paper websites in the UK </li></ul><ul><li>Local media websites attract over 37 million unique users each month </li></ul><ul><li>Over 14.2 million adults read a local paper but not a national newspaper </li></ul><ul><li>73.1% of teenagers read a local newspaper </li></ul><ul><li>Over 70% of people act on the advertisements in local papers </li></ul><ul><li>As a source for local news, local papers are three times more popular than the BBC </li></ul>
  14. 14. Institutional Platforms <ul><li>Shops, delivered, public places, online. Daily/ Weekly/ Frees </li></ul><ul><li>Some local newspapers are delivered to houses, such as The Frome Times. </li></ul><ul><li>Originally sold at Newsagents- “sold at point”, now delivered too. </li></ul><ul><li>Newspaper websites posing a real threat to newspapers- worrying journalists. </li></ul><ul><li>The Times Online charges for online use- a real risk. </li></ul>
  15. 15. Audience <ul><li>Newspapers are read by virtually everyone worldwide. </li></ul><ul><li>Different newspapers attract different audiences; </li></ul>Tabloid (eg. The Daily Mail) Generally less educated, lower-class readers who are more interested in subjects such as reality television, sport, and news on celebrities etc as opposed to politicians. Broadsheet (eg. The Times) Generally more upper-class readers who are interested in more important topics such as finance, economy, law and politics.
  16. 16. Audience cont. <ul><li>Certain newspapers are aimed at a specific group of people. </li></ul><ul><li>http://www.metro.co.uk/home/ </li></ul><ul><li>Compact/ tabloid versions of broadsheet newspapers have been developed. </li></ul><ul><li>Local newspapers are targeted at residents of the local area; local stories and house/car listings, sport. </li></ul>
  17. 17. Thank you for watching.

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