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Newspaper history pp


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  • 1. Robin Murray Newspaper Research
  • 2. Codes + Conventions
  • 3. Codes + Conventions- Broadsheet Main headline is politics Substantial amount of text Entices readers to buy paper + grabs attention Important topics- war Banner to attract buyers Quotation from interview Few pictures Big, bold text Archaic font
  • 4. Codes + Conventions- Tabloid Big bold title grabs attention Virtually no text Cheap price Daring, “low-brow” content attracts less educated readers Ridiculous headline “ Judge frees ratface”- comical and audacious Picture takes up whole page Reality television
  • 5. Difference between Local + National Local National - Only contain stories on a local basis “Serving Frome and the surrounding areas” - Contains national and global stories, “News from around the world” - Contain plenty of adverts to fund the production and distribution of the paper - Money comes from newspaper sales, so don’t contain many adverts - Often pictures are in black and white as colour is too expensive - Fully colour pictures and titles - Very text based front page- very few pictures, lots of “main” stories - Large picture takes up a lot of space, only one or two “main” stories
  • 6. Local/ Regional/ National
    • Local newspapers- Very small area, inform locals of news and houses for sale etc. Light-hearted, comical stories.
    • Regional newspapers- Circulate a larger area and inform people of local news but also include several national stories, such as the election. Eg The Western Daily Press
    • National newspapers- Distributed across the whole country and include all the major national and global stories. Eg The Times/ The guardian/ The Sun.
  • 7. Maker of texts- Northcliffe Media
    • Large regional newspaper publisher in the UK.
    • Owned by The Daily Mail and General Trust.
    • 30 publishing centers, 18 daily titles.
    • The Bath Times, Bath Chronicle and Somerset Standard.
    • 5.8 million readers in the UK
    • 115 local newspapers in total. Dailies, weeklies and frees
  • 8. Northcliffe Media cont.
    • Owns the “thisis” network, for example “”
    • 4.1 million newspapers every week
    • Bought 26 titles from Trinity Mirror plc for £64.15 million
    Northcliffe Media website
  • 9. Wiltshire Publications Ltd.
    • Much smaller institution.
    • Family Run.
    • Office located in Melksham, Wiltshire.
    • Produces and publishes the Frome Times.
    • 10,000 copies distributed every fortnight- Frome and surrounding villages.
    • Includes a lot of Advertising.
    Frome Times website
  • 10. Historical Research
    • One of the most recognised media forms in the world.
    • Used by millions worldwide.
    • Internet has posed a threat to physical newspapers.
    • Online sites starting to charge for use. Eg The Times
    • 2007= 6,580 daily newspapers in the world, selling 395 million copies a day.
    • Famous personalities, crime, business, entertainment, society, sports, politics…
  • 11. Historical Research cont.
    • Westminster in 1476.
    • Set up by William Caxton
    • First paper- Corante, published in 1621- became “Daily Courant”
    • “ The Daily Universal” in 1788 which became “The Times”, “The Observer” in 1791, and “The Daily Telegraph” in 1855.
  • 12. Historical Research cont.
    • Rupert Murdoch- one of the most powerful people in Newspaper
    • Founder, chairman and chief executive of “News Corporation”.
    • First started a Newspaper in Australia before expanding News Corp.
    • The Sun and the News of the World.
    • Bought Dow Jones- Owner of “The Wall Street Journal”
  • 13. Local Newspaper Facts
    • 40 million local papers are read every week
    • There are over 1,200 local paper websites in the UK
    • Local media websites attract over 37 million unique users each month
    • Over 14.2 million adults read a local paper but not a national newspaper
    • 73.1% of teenagers read a local newspaper
    • Over 70% of people act on the advertisements in local papers
    • As a source for local news, local papers are three times more popular than the BBC
  • 14. Institutional Platforms
    • Shops, delivered, public places, online. Daily/ Weekly/ Frees
    • Some local newspapers are delivered to houses, such as The Frome Times.
    • Originally sold at Newsagents- “sold at point”, now delivered too.
    • Newspaper websites posing a real threat to newspapers- worrying journalists.
    • The Times Online charges for online use- a real risk.
  • 15. Audience
    • Newspapers are read by virtually everyone worldwide.
    • Different newspapers attract different audiences;
    Tabloid (eg. The Daily Mail) Generally less educated, lower-class readers who are more interested in subjects such as reality television, sport, and news on celebrities etc as opposed to politicians. Broadsheet (eg. The Times) Generally more upper-class readers who are interested in more important topics such as finance, economy, law and politics.
  • 16. Audience cont.
    • Certain newspapers are aimed at a specific group of people.
    • Compact/ tabloid versions of broadsheet newspapers have been developed.
    • Local newspapers are targeted at residents of the local area; local stories and house/car listings, sport.
  • 17. Thank you for watching.