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  1. 1. Online journalismASNE presentation 2013
  2. 2. What do good sites do?I’m asking ...
  3. 3. A modern news site• Mobile first, not just mobile friendly ... or mobile maybe• Constantly and consistently updated• Social integration• Multimedia - video, photos, audio and design• Experimental with new tools/ideas• Reporters who understand what digital means
  4. 4. Mobile lesson ideas• Have students examine mobile apps and write essay or ajust a list on what they like and dislike and why• Have students create a free app:• Have students report remotely using WordPress App,camera app that comes with phone, social media• Have students come up with a paper “wireframe” of an app -work in groups and have them present.
  5. 5. 24-hour news lessons• Run a mock news event usingYouTube videos and havestudents blog from them.They should update with timestamps and fake Twitter updates.• Throw students ethical questions and see how they react asa group.Would they post scanner traffic?• Have student edit each other’s short news-alert-styleupdates.• Time students on writing. Give them 5 minutes to writethree paragraph news stories. Speed and accuracy.
  6. 6. Multimedia lessons• Have them shoot and edit a short video - less than 1:30.• Have them dissect the printed newspaper and discuss whattypes of multimedia could go with each story• Have them do an NPR-style audio story• When they do photos, have them put together a story arc.Soundslides is good for adding audio component to it.• Critique news websites (and non-news sites)
  7. 7. Experimental lessons• Have students find a social or news platform (non-traditional) and have them write an essay on how theycould use it to cover a topic in the news. How couldPinterest be used to cover the Olympics? Is there a goodaudio program for sharing news about the school footballteam?• Have them make a podcast using SoundCloud
  8. 8. Social lessons• If you don’t have access to Twitter in your school, they arejust 140-character sentences. Have them write mock tweetssurrounding a press conference or a sporting event, etc.• Encourage them to share news on their own Twitteraccounts.Teach them the importance of a serious socialpresence.• Have discussions about how they get their news, what theytrust and why.• Ethical debate on when it’s OK to share information.
  9. 9. Questions for you• Have you watched any web video in the past 24 hours?• How about an online video by a news organization?• Why not? Is it because we get this?• 60 percent of all online web traffic is viewing video• 37 billion video minutes per month
  10. 10. Why so bad?
  11. 11. The importance of audio
  12. 12. Preparing to shoot• Plan first - come up with a goal for your video• Write out an outline - what do you need, who should youinterview? What equipment do you need?• Plan for b-roll - a lot of b-roll. Six minutes for every minuteyou use of film.• Test equipment ahead of time - get a friend to help• E-mail/call subjects if possible - be clear what you’ll do
  13. 13. The interview• Dress appropriately• Hook up mic early and test again• Find a quiet area - be mindful of echoes, wind, cars, etc.• Talk to the subject for a while with camera set up but notrolling.• Ask people to repeat information - it’s OK!
  14. 14. Shooting• Use a tripod or a monopod - or a wall or a fence ...• Be sure lighting is how you want it - film makes shadowsdeeper, overexposures brighter• Use natural, diffused light if possible• Capture that audio - lavalier mic is often the way to go• Use the rule of thirds
  15. 15. Editing• Don’t use sparkles!• Professionals use Avid or Final Cut Pro. Use what works• Keep them short - less than two minutes if possible• Edit tightly even within those two minutes• Edit with pacing in mind• Professionals use Avid or Final Cut Pro. Use what works• Keep them short - less than two minutes if possible• Edit tightly even within those two minutes• Edit with pacing in mind
  16. 16. Examples• Now THIS is watchable• Local story - note use of audio and b-roll• Captures audio, lighting, storyline together to tell a completestory: The natural light bulb• Newspapers as TV studios
  17. 17. photos• For a photo series, you need at least five photos, and a story• It should contain a beginning, a middle and an end• Get a variety of shots - details, wide shots, scene-setters• Take more photos than you will use• Take your time to write great captions - a lost art. IDsubjects!• Again, get the subject comfortable before shooting
  18. 18. Techniques• Again, lighting, shakiness (need a tripod!) and rule of thirds• Planning ahead works well for a photo series• You can use software to put photos into a slideshow, butgreat photo series should be able to stand without fancyeffects• Audio slideshows can bring them to life• Smartphones are getting pretty good
  19. 19. AUDIO• Storytelling is king - people aren’t going to listen unless youreally make it worth their time, but you can get their time• Audio can be captured via smartphone or through a digitalaudio recorder• A quiet room, a comfortable conversation• Edit in audacity - add bumper music/intro• Awesome software - SoundCloud, iTunes, audioboo
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