Sxsw 2010
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Sxsw 2010






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    Sxsw 2010 Sxsw 2010 Presentation Transcript

    • Music Festival, Film Festival, and Interactive Conference
      • South by Southwest – SXSW
      • An event that takes place over 10 days in Austin, TX.
        • Conference = film and interactive
        • Festival = music concerts, movie screenings.
      • 20,000-25,000 attendees
      • Each year 50-100 DC folks attend and we all meet each other and build relationships
      • SXSW Going Green
      • Uncanny Valley
      • Zero Waste
      • Transmedia
      • Privacy = Control
      • Curating News
      • Stimulating the 5 Senses
      • Sustainable Filmmaking
      • The practice of diverting 100% of waste away from landfills
      • How to Do It?
      • Minor changes: re-usables
      • Recycle more
      • New trash bins
        • Big to Small
      • Biggest home waste is food
      • Biggest yard waste is plants*
      • Major change: Compost
      • Clean swimmable clammy Chesapeake Bay
      • Potomac for boating, swimming, recreation
      • Many more areas too…
      • But we have to believe that its possible and can happen in our lifetime
      • Through: easy, cheap, minor changes
      • The Solar Gas Pump
      • Carbon Auditing
      • How/who/why?
      • Offsets in the amazon?
      • No, invest in the community 
      • Projects
      • Solar Panels
      • Electric Vehicles
      • Conference Waste
      • Community $$
      • Yearly growth
      • The uncanny valley is a hypothesis regarding the field of robotics.
      • … when robots and other facsimiles of humans look and act almost like actual humans, it causes revulsion…
      • The "valley" in question is a dip in the acceptance of robots by the public
      • Zombie movies
      • Over-animated Cartoons
      • Drop in support/funding/investment
      • Disappearance of robotics until they are unambiguously human-looking.
      • In Transmedia storytelling, content becomes invasive and permeates fully the audience's lifestyle.
      • A transmedia project develops storytelling across multiple forms of media…
      • Each with a unique and independent lifespan but with a definite role in the big narrative scheme.
      • Two person teams
      • Solo jouranlists
      • Film, audio, write, twitter, publish – on the go
      • Trending towards sharing more
      • Ending in…?
      • Privacy is no longer about hiding information
      • Control and Security
      • Explosion of content
      • Major news outlets are losing audiences
      • Are we losing quality?
      • Is technology enabling the solution along with the problem?
      • Role of modern journalists?
      • … everything can go green…
      • Compost the catering
      • Reusable mugs over water bottles
      • Sets/props/clothes - reuse, recycle, donate
      • Filmmakers, Studios are interested – need help, information, and good companies to hire!
      • Touch
      • See
      • Smell
      • Hear
      • Taste
      On the eve of the iPad release the tech community is buzzing about touch. Our phones can already see/hear. How will the new touch interfaces change our use of and expecations for the devices? When will they be able to provide smell/taste? How does geo-location change the game? (i.e. location aware and communicating that to friends, family, the world)