Sxsw 2010
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Sxsw 2010






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Sxsw 2010 Sxsw 2010 Presentation Transcript

  • Music Festival, Film Festival, and Interactive Conference
    • South by Southwest – SXSW
    • An event that takes place over 10 days in Austin, TX.
      • Conference = film and interactive
      • Festival = music concerts, movie screenings.
    • 20,000-25,000 attendees
    • Each year 50-100 DC folks attend and we all meet each other and build relationships
    • SXSW Going Green
    • Uncanny Valley
    • Zero Waste
    • Transmedia
    • Privacy = Control
    • Curating News
    • Stimulating the 5 Senses
    • Sustainable Filmmaking
    • The practice of diverting 100% of waste away from landfills
    • How to Do It?
    • Minor changes: re-usables
    • Recycle more
    • New trash bins
      • Big to Small
    • Biggest home waste is food
    • Biggest yard waste is plants*
    • Major change: Compost
    • Clean swimmable clammy Chesapeake Bay
    • Potomac for boating, swimming, recreation
    • Many more areas too…
    • But we have to believe that its possible and can happen in our lifetime
    • Through: easy, cheap, minor changes
    • The Solar Gas Pump
    • Carbon Auditing
    • How/who/why?
    • Offsets in the amazon?
    • No, invest in the community 
    • Projects
    • Solar Panels
    • Electric Vehicles
    • Conference Waste
    • Community $$
    • Yearly growth
    • The uncanny valley is a hypothesis regarding the field of robotics.
    • … when robots and other facsimiles of humans look and act almost like actual humans, it causes revulsion…
    • The "valley" in question is a dip in the acceptance of robots by the public
    • Zombie movies
    • Over-animated Cartoons
    • Drop in support/funding/investment
    • Disappearance of robotics until they are unambiguously human-looking.
    • In Transmedia storytelling, content becomes invasive and permeates fully the audience's lifestyle.
    • A transmedia project develops storytelling across multiple forms of media…
    • Each with a unique and independent lifespan but with a definite role in the big narrative scheme.
    • Two person teams
    • Solo jouranlists
    • Film, audio, write, twitter, publish – on the go
    • Trending towards sharing more
    • Ending in…?
    • Privacy is no longer about hiding information
    • Control and Security
    • Explosion of content
    • Major news outlets are losing audiences
    • Are we losing quality?
    • Is technology enabling the solution along with the problem?
    • Role of modern journalists?
    • … everything can go green…
    • Compost the catering
    • Reusable mugs over water bottles
    • Sets/props/clothes - reuse, recycle, donate
    • Filmmakers, Studios are interested – need help, information, and good companies to hire!
    • Touch
    • See
    • Smell
    • Hear
    • Taste
    On the eve of the iPad release the tech community is buzzing about touch. Our phones can already see/hear. How will the new touch interfaces change our use of and expecations for the devices? When will they be able to provide smell/taste? How does geo-location change the game? (i.e. location aware and communicating that to friends, family, the world)