t2

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t2

  1. 1. ?How did it all start17th May 1995, Udi Peless & Shai Abramsonestablished a company named “Friendly Machines”.The company developed the first Robotic LawnMower.
  2. 2. Our First Prototype A Rover walk behind lawn mower was converted into the first prototype robotic lawn mower.
  3. 3. Additional prototypes leading to the “Classic” model
  4. 4. Foam mockup of the Classic, final shape
  5. 5. First public introduction of the Classic - Sep 1997 at the GLEE show in Birmingham UK
  6. 6. Robomow Classic as sold since 1998,about 4000 units were sold in 3 years
  7. 7. Company nameIn 1999 we changed our name fromFriendly Machines to Friendly Robotics
  8. 8. RL SeriesNew and improved design – the RL series First models launched in 2000 Base Station was added in 2004
  9. 9. Vacuum CleanerA joint venture with the Hoover companyled to the introduction of a robotic vacuumcleaner in 2003
  10. 10. BrandingIn 2005Became the brand.Friendly Robotics is the name of the company,but its logo is no longer used.
  11. 11. Environmental friendlyAlso in 2005, we added to the company the idea of aGreen product, Robomow is making as minimal impacton the environment as possible.
  12. 12. RM SeriesIn 2008 we came out to the market with the third generation- the RM series
  13. 13. In 2010, distribution was expanded to the modern tradein Europe via the introduction of the Robomow City line
  14. 14. Robomow City modelsCity 110 City 100 City 120
  15. 15. Stihl / Viking OEM since 2010 iMow product lineiMow MI 322 C iMow MI 555 C 500m² 2000m²
  16. 16. Robomow Product Line 2012 RM510 RM200 500m² 250m²Dealerline RL555 600m² RL855 1000m² RL2000 2000m² City100 City110 City120 200m² 500m² 1500m²City lineforchains

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