<ul><li>In-flight Internet access: </li></ul><ul><ul><li>Current options </li></ul></ul><ul><ul><li>Technologies </li></ul...
Internet in the Air –  Why ? <ul><li>Popularity of Notebooks: </li></ul><ul><ul><li>Proliferation of wireless  </li></ul><...
<ul><li>Connexion (Boeing) </li></ul><ul><ul><li>Satellites & ground stations </li></ul></ul><ul><ul><li>Advanced antenna ...
Internet in the Air –  How ? Copywrite 2005, Robert C Young
Internet in the Air –  How good ? <ul><li>Connexion  </li></ul><ul><ul><li>Customer experience: </li></ul></ul>Copywrite 2...
<ul><li>Connexion -  Speed Test: </li></ul>Internet in the Air –  How good ? Copywrite 2005, Robert C Young
<ul><li>Tenzing / OnAir </li></ul><ul><ul><li>64 to 128 Kbps  </li></ul></ul><ul><ul><ul><li>AirFone over U.S </li></ul></...
<ul><li>Connexion, 2004: </li></ul><ul><ul><li>Lufthansa </li></ul></ul>Internet in the Air –  Who & when? <ul><ul><li>JAL...
Internet in the Air –  Who & when? <ul><li>OnAir </li></ul><ul><ul><li>KLM </li></ul></ul><ul><ul><li>NWA </li></ul></ul><...
Internet in the Air –  Why? <ul><li>Benefits </li></ul><ul><ul><li>Improved productivity </li></ul></ul><ul><ul><li>Improv...
Internet in the Air –  Why not ? <ul><li>Caveats </li></ul><ul><ul><li>Limited flight selection </li></ul></ul><ul><ul><li...
<ul><li>In-flight Internet access: </li></ul><ul><ul><li>Current options </li></ul></ul><ul><ul><li>Technologies </li></ul...
Thanks for flying… Copywrite 2005, Robert C Young
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Internet In The Air

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Internet In The Air

  1. 2. <ul><li>In-flight Internet access: </li></ul><ul><ul><li>Current options </li></ul></ul><ul><ul><li>Technologies </li></ul></ul><ul><ul><li>Costs </li></ul></ul><ul><ul><li>Why? </li></ul></ul><ul><ul><ul><li>Don’t just fly: </li></ul></ul></ul><ul><ul><ul><li>Wi-Fi ‘n Fly ! </li></ul></ul></ul>Internet in the Air Copywrite 2005, Robert C Young
  2. 3. Internet in the Air – Why ? <ul><li>Popularity of Notebooks: </li></ul><ul><ul><li>Proliferation of wireless </li></ul></ul><ul><ul><li>Increased sales </li></ul></ul><ul><ul><li>Costs </li></ul></ul><ul><ul><li>27 M biz travelers w/ laptops </li></ul></ul><ul><li>“ hot spots” </li></ul><ul><ul><li>Airports </li></ul></ul><ul><ul><li>Hotels </li></ul></ul><ul><ul><li>Shopping centers </li></ul></ul><ul><ul><li>Restaurants, and coffee shops </li></ul></ul><ul><ul><li>Now airplanes & ships </li></ul></ul>Copywrite 2005, Robert C Young
  3. 4. <ul><li>Connexion (Boeing) </li></ul><ul><ul><li>Satellites & ground stations </li></ul></ul><ul><ul><li>Advanced antenna on aircraft </li></ul></ul><ul><ul><ul><li>200 Kbps down, 50 to 100 Kbps up/user </li></ul></ul></ul><ul><ul><ul><ul><li>Web & Email : OK, VoIP & Voice msg: so-so </li></ul></ul></ul></ul><ul><ul><li>$15/<3 hr, $30/ >6hr </li></ul></ul>Internet in the Air – What ? Copywrite 2005, Robert C Young
  4. 5. Internet in the Air – How ? Copywrite 2005, Robert C Young
  5. 6. Internet in the Air – How good ? <ul><li>Connexion </li></ul><ul><ul><li>Customer experience: </li></ul></ul>Copywrite 2005, Robert C Young
  6. 7. <ul><li>Connexion - Speed Test: </li></ul>Internet in the Air – How good ? Copywrite 2005, Robert C Young
  7. 8. <ul><li>Tenzing / OnAir </li></ul><ul><ul><li>64 to 128 Kbps </li></ul></ul><ul><ul><ul><li>AirFone over U.S </li></ul></ul></ul><ul><ul><ul><li>Inmarsat elsewhere </li></ul></ul></ul><ul><ul><li>$10 to $20/ 2Kb/ message </li></ul></ul><ul><ul><ul><li>email or txt msg. only: </li></ul></ul></ul><ul><ul><ul><ul><li>AOL, MSN, Hotmail, Earthlink & Yahoo! </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Outlook and Notes via OWA </li></ul></ul></ul></ul><ul><ul><ul><ul><li>No VPN yet… </li></ul></ul></ul></ul><ul><ul><ul><li>Cell phones in 2006 </li></ul></ul></ul>Internet in the Air – What else ? Copywrite 2005, Robert C Young
  8. 9. <ul><li>Connexion, 2004: </li></ul><ul><ul><li>Lufthansa </li></ul></ul>Internet in the Air – Who & when? <ul><ul><li>JAL </li></ul></ul><ul><li>tbd : BA </li></ul><ul><ul><li>SAS </li></ul></ul><ul><li>2005: </li></ul><ul><ul><li>SIA </li></ul></ul><ul><ul><li>ANA </li></ul></ul><ul><ul><li>El Al </li></ul></ul><ul><li>coming soon: </li></ul><ul><ul><li>China AL </li></ul></ul><ul><ul><li>Korean Air </li></ul></ul>Copywrite 2005, Robert C Young
  9. 10. Internet in the Air – Who & when? <ul><li>OnAir </li></ul><ul><ul><li>KLM </li></ul></ul><ul><ul><li>NWA </li></ul></ul><ul><ul><li>Qantas </li></ul></ul><ul><ul><li>Virgin </li></ul></ul><ul><li>Tenzing </li></ul><ul><ul><li>Continental </li></ul></ul><ul><ul><li>UAL </li></ul></ul><ul><ul><li>US Air </li></ul></ul><ul><ul><li>Cathay </li></ul></ul><ul><ul><ul><li>Pacific </li></ul></ul></ul>Copywrite 2005, Robert C Young
  10. 11. Internet in the Air – Why? <ul><li>Benefits </li></ul><ul><ul><li>Improved productivity </li></ul></ul><ul><ul><li>Improved rest @ hotel </li></ul></ul><ul><ul><li>Reduced boredom </li></ul></ul><ul><ul><li>Stay connected </li></ul></ul><ul><ul><ul><li>Crucial deadlines and meetings </li></ul></ul></ul><ul><ul><ul><li>Family & friends </li></ul></ul></ul><ul><ul><li>Avoid competitive disadvantage ! </li></ul></ul>Copywrite 2005, Robert C Young
  11. 12. Internet in the Air – Why not ? <ul><li>Caveats </li></ul><ul><ul><li>Limited flight selection </li></ul></ul><ul><ul><li>Limited cities </li></ul></ul><ul><ul><li>Not avail. In flights over the N. Pole </li></ul></ul><ul><ul><li>Demand could reduce throughput </li></ul></ul><ul><ul><li>Not on all planes </li></ul></ul><ul><ul><li>Don’t forget power adapter ! </li></ul></ul>Copywrite 2005, Robert C Young
  12. 13. <ul><li>In-flight Internet access: </li></ul><ul><ul><li>Current options </li></ul></ul><ul><ul><li>Technologies </li></ul></ul><ul><ul><li>Costs </li></ul></ul><ul><ul><li>Why? </li></ul></ul><ul><ul><li>Encourage its use </li></ul></ul>Internet in the Air Copywrite 2005, Robert C Young
  13. 14. Thanks for flying… Copywrite 2005, Robert C Young

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