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Toastmasters PP Training July_2012
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Toastmasters PP Training July_2012

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5 Insider Secrets to Publish Like a Pro

5 Insider Secrets to Publish Like a Pro

Published in: Business
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  • 1. Robin Riddell, DTM
  • 2. “If you always do what you’ve always done, you’ll always get what you’ve always got.”
  • 3.  Leverage your time & talent Toastmasters Standards of Success 5 Insider Secrets
  • 4. InfluenceEngageCollaborate
  • 5.  Brand manager Web manager Media relations ◦ Write & distribute press releases Social media manager
  • 6.  Attract 8 new members by 6/30/2013 ◦ 30% of your members will leave this year Maintain current membership level Add new members ◦ Healthy club environment ◦ Meetings are more fun ◦ Earn DCP points
  • 7.  Important dates ◦ Club Contests ◦ Special Events  Elections  Training  New Member Orientation  Open House Toastmasters Membership Contests District Calendar
  • 8. You don’t have to go it alone! Form a PR committee ◦ Teach ◦ Delegate ◦ Collaborate ◦ Train your successor
  • 9.  Protect the Toastmasters brand ◦ Make sure Toastmasters emblems, logos and trademarks are used appropriately ◦ Review TM policies & protocol
  • 10.  Update site as necessary Assure club meeting time, location, contact info is correct Weekly/monthly ◦ Promote upcoming events ◦ Recognize member achievement ◦ Recognize club achievement
  • 11.  Publish club newsletters ◦ Important news ◦ Upcoming events ◦ Member accomplishments
  • 12.  Publishclub meeting times, locations & events ◦ Local newspaper event calendars ◦ Business publications ◦ Meetup.com ◦ Facebook ◦ Linkedin
  • 13.  Make personal contact with the media in advance Be accessible when they call
  • 14.  SHARE your stories on your personal social media pages Connect with District 48 Groups SHARE your published links LIKE others posts
  • 15.  Members Area Clubs Division District
  • 16.  Duplicate your success ◦ Teach others  Join District social media pages  Publish their own stories online Ask members to LIKE & SHARE your posts Form committee Acknowledge their efforts publicly
  • 17.  Communicate your plans to AG’s and DG’s Ask for help Participate in District PR Webinars
  • 18.  October is District 48 Open House Month Make plans now
  • 19.  “The only place where success comes before work is in the dictionary.” ~Vidal Sassoon

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