Your SlideShare is downloading. ×
Tanduay black 7 day Social Listening Report v1.0
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Tanduay black 7 day Social Listening Report v1.0

264

Published on

Example social listening report we ran on Tanduay Black using Radian6

Example social listening report we ran on Tanduay Black using Radian6

Published in: Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
264
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. 20Listening ReportSpike 1Spike 2 Spike 3Volume of mentions over the last 7 daysSunday May 19 – Sunday May 26, 2013Report prepared bysocialmediariskSun May 19Tue May 21 Sat May 25SentimentKeywordsSpike 1Sun May 19 2013CAUSES:•  Several individual tweets / instagramsfrom the night before•  Complaints of hangovers or “Nahilo”caused by Tanduay Black•  Several people were drinking or wantedto drink Tanduay Black on Sunday nightRECOMMENDATIONS:•  Respond to hangover tweets withremedy advice•  Send high influence “positive” followersfree Tanduay BlackSentimentKeywordsSpike 2Tue May 21 2013CAUSES:•  Several Tweets of people that wantto drink, or are drinking TanduayBlack•  Some mentions said it was betterto mix rum/coke themselvesRECOMMENDATIONS:•  Thank all positive mentions andencourage them to drinkSentimentKeywordsSpike 3Sat May 25 2013Sentiment75.44.3from 30 day average75%%%How positive ornegative are thementions of you?276 59%from 30 day averageMentionsHow many peoplehave mentioned yourbrand or product?LOWTop Keywords1.  Tanduay (270)2.  Black (208)3.  Cola (61)4.  Kamikazee (30)5.  Parokya (26)6.  Masarap (14)What were the most frequently usedwords when people talk about you?Top SourcesWhere do people most talk about you?Last 30 daysLast 7 daysWhat is the trend over the last 30 days?%80%14%86%CAUSES:•  Several Tweets of people that wantto drink, or are drinking TanduayBlack•  A few mentions related to taste notbeing niceRECOMMENDATIONS:•  Thank all positive mentions andencourage them to drink•  Suggest complimentary food forTanduay Black to those thatcomplain about flavorblog25%14%86%
  • 2. Positive MentionsHappy FansReport prepared byRanked by Influencesocialmediarisk LOW
  • 3. Negative MentionsUnhappy FansReport prepared byRanked by Influencesocialmediarisk LOW

×