ARE 

UXPERIENCED?
ROBIN SMAIL
RENEGADE ELEMENT
LAKE PLACID, NY SUNYCUAD ADIRONDACK SUMMIT 5 JUNE 2014
• OUTSPOKEN
• USER EXPERIENCE
• TECHNOLOGIST
• GENERALIST
• BROWNCOAT
YOU ARE 

NOTYOUR USER.
WHAT IS 

UX?
WHAT IS 

UX?
WHAT IS 

USER
EXPERIENCE?
IT’S ABOUT HAVING 

EMPATHY
!
MADE THEM FEEL.
!
!
— MAYA ANGELOU
PEOPLE WILL FORGET WHAT YOU SAID,
AND WHAT YOU DID, BUT THEY WILL
NEVER FORGET THE WA...
!
POSITIVE
RELATIONSHIP
BETWEEN HUMANS AND TECHNOLOGY.
!
!
— MITCH STEIN
WE HAVE RELATIONSHIPS WITH OUR TECHNOLOGY.
USER E...
EXPL AIN IT 

OLD SKOOL
!
CONTEXT IS KEY
!
— STEVE FISHER
EXPL AIN IT 

HIT THE ROAD
!
SEE IT FOR YOURSELF
SHOW AND TELL? NO. 

SHOW AND ASK.
!
CREATE YOUR SUCCESS
USER INTERVIEWS
PERSONAS
USER STORIES
WIREFRAMES
MOCKUPS
L AUNCH AN ITERATION
!
!
!
— MAILCHIMP
!
!
!
— MAILCHIMP
EVEN WHEN IT’S DONE 

IT’S NOT DONE.
!
OKAY. 

NOW WHAT?
!
5 THINGS TO DO
COMMUNICATE WITHOUT USING A MOUSE
HIT THE ROAD
SHOW EARLY AND OFTEN
MAKE IT A HABIT
SHOW THE ONLY CONSTANT ...
IMPORTANT TRAITS
EMPATHY
DIVERSE EXPERIENCES, INTERESTS
ABILIT Y TO DEAL WITH UNCERTAINT Y
PROFOUND L AZINESS
BAL ANCE OF ...
FAILURE
ISN’T AN OPTION. IT’S A REQUIREMENT.
!
PART OF A TRIBE,
TO CONTRIBUTE TO — AND TAKE FROM — A GROUP
OF LIKE MINDED PEOPLE.
!
!
!
— SETH GODIN
ONE OF THE MOST PO...
ROBIN SMAIL
RENEGADE ELEMENT
@ROBIN2GO
ROBIN2GO.NET
ROBIN2GO@GMAIL.COM
Are UXperienced? [SUNYCUAD]
Are UXperienced? [SUNYCUAD]
Are UXperienced? [SUNYCUAD]
Are UXperienced? [SUNYCUAD]
Are UXperienced? [SUNYCUAD]
Are UXperienced? [SUNYCUAD]
Are UXperienced? [SUNYCUAD]
Are UXperienced? [SUNYCUAD]
Are UXperienced? [SUNYCUAD]
Are UXperienced? [SUNYCUAD]
Are UXperienced? [SUNYCUAD]
Are UXperienced? [SUNYCUAD]
Are UXperienced? [SUNYCUAD]
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Are UXperienced? [SUNYCUAD]

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Are UXperienced? [SUNYCUAD]

  1. 1. ARE 
 UXPERIENCED? ROBIN SMAIL RENEGADE ELEMENT LAKE PLACID, NY SUNYCUAD ADIRONDACK SUMMIT 5 JUNE 2014
  2. 2. • OUTSPOKEN • USER EXPERIENCE • TECHNOLOGIST • GENERALIST • BROWNCOAT
  3. 3. YOU ARE 
 NOTYOUR USER.
  4. 4. WHAT IS 
 UX?
  5. 5. WHAT IS 
 UX?
  6. 6. WHAT IS 
 USER EXPERIENCE?
  7. 7. IT’S ABOUT HAVING 
 EMPATHY
  8. 8. ! MADE THEM FEEL. ! ! — MAYA ANGELOU PEOPLE WILL FORGET WHAT YOU SAID, AND WHAT YOU DID, BUT THEY WILL NEVER FORGET THE WAY YOU
  9. 9. ! POSITIVE RELATIONSHIP BETWEEN HUMANS AND TECHNOLOGY. ! ! — MITCH STEIN WE HAVE RELATIONSHIPS WITH OUR TECHNOLOGY. USER EXPERIENCE IS MORE THAN JUST AESTHETICS. IT PROMOTES A
  10. 10. EXPL AIN IT 
 OLD SKOOL ! CONTEXT IS KEY
  11. 11. ! — STEVE FISHER
  12. 12. EXPL AIN IT 
 HIT THE ROAD ! SEE IT FOR YOURSELF
  13. 13. SHOW AND TELL? NO. 
 SHOW AND ASK. !
  14. 14. CREATE YOUR SUCCESS USER INTERVIEWS PERSONAS USER STORIES WIREFRAMES MOCKUPS L AUNCH AN ITERATION
  15. 15. ! ! ! — MAILCHIMP
  16. 16. ! ! ! — MAILCHIMP
  17. 17. EVEN WHEN IT’S DONE 
 IT’S NOT DONE. !
  18. 18. OKAY. 
 NOW WHAT? !
  19. 19. 5 THINGS TO DO COMMUNICATE WITHOUT USING A MOUSE HIT THE ROAD SHOW EARLY AND OFTEN MAKE IT A HABIT SHOW THE ONLY CONSTANT IS CHANGE ! ! ! — PATRICK NEEMAN
  20. 20. IMPORTANT TRAITS EMPATHY DIVERSE EXPERIENCES, INTERESTS ABILIT Y TO DEAL WITH UNCERTAINT Y PROFOUND L AZINESS BAL ANCE OF CONFIDENCE AND OPEN-MINDEDNESS
  21. 21. FAILURE ISN’T AN OPTION. IT’S A REQUIREMENT.
  22. 22. ! PART OF A TRIBE, TO CONTRIBUTE TO — AND TAKE FROM — A GROUP OF LIKE MINDED PEOPLE. ! ! ! — SETH GODIN ONE OF THE MOST POWERFUL OF OUR SURVIVAL MECHANISMS IS OUR NEED TO BE
  23. 23. ROBIN SMAIL RENEGADE ELEMENT @ROBIN2GO ROBIN2GO.NET ROBIN2GO@GMAIL.COM

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