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Brands As Publishers - Digital Brand Strategy at iCrossing, a Hearst Company
 

Brands As Publishers - Digital Brand Strategy at iCrossing, a Hearst Company

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This is a document and concept written and developed by myself and other strategists at iCrossing. It focuses on the big shift in digital publishing, and the marketing imperative of brands becoming ...

This is a document and concept written and developed by myself and other strategists at iCrossing. It focuses on the big shift in digital publishing, and the marketing imperative of brands becoming publishers to better connect in a highly interactive society.

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    Brands As Publishers - Digital Brand Strategy at iCrossing, a Hearst Company Brands As Publishers - Digital Brand Strategy at iCrossing, a Hearst Company Document Transcript