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Unusability
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  • 1. Mater of Arts in Communication Design WEB DESIGN UNusability
  • 2. UNusability WEB DESIGN NABA 2014 Roberto DADDA 2
  • 3. Symtoms UNusability WEB DESIGN NABA 2014 Roberto DADDA 3
  • 4. UNusability WEB DESIGN NABA 2014 Roberto DADDA 4
  • 5. UNusability WEB DESIGN NABA 2014 Roberto DADDA 5
  • 6. UNusability WEB DESIGN NABA 2014 Roberto DADDA 6
  • 7. UNusability WEB DESIGN NABA 2014 Roberto DADDA 7
  • 8. Affordance An afford is a property of an object, or an environment, which allows an individual to perform an action. UNusability WEB DESIGN NABA 2014 Roberto DADDA 8
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  • 17. The best solution? UNusability WEB DESIGN NABA 2014 Roberto DADDA 17
  • 18. UNusability WEB DESIGN NABA 2014 Roberto DADDA 18
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  • 27. Automatic? UNusability WEB DESIGN NABA 2014 Roberto DADDA 27
  • 28. Translations! UNusability WEB DESIGN NABA 2014 Roberto DADDA 28
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  • 51. UNusability WEB DESIGN NABA 2014 Roberto DADDA 51
  • 52. Why not a,b,c,d…? UNusability WEB DESIGN NABA 2014 Roberto DADDA 52
  • 53. The Kamasutra effect… UNusability WEB DESIGN NABA 2014 Roberto DADDA 53
  • 54. UNusability WEB DESIGN NABA 2014 Roberto DADDA 54
  • 55. UNusability WEB DESIGN NABA 2014 Roberto DADDA 55
  • 56. UNusability WEB DESIGN NABA 2014 Roberto DADDA 56
  • 57. Not always easy! UNusability WEB DESIGN NABA 2014 Roberto DADDA 57
  • 58. UNusability WEB DESIGN NABA 2014 Roberto DADDA 58
  • 59. Dear president Jackson, The canal system in this country is being threatened by spread of a new form of transportation known as “railroads”... If the canal boat are supplanted by “railroads” boat bilders would suffer... We for sure do not want people travel at a such breakneck speed! Sicerely Martin Van Buren, Governor State of New York The thirty-first of January, 1829 UNusability WEB DESIGN NABA 2014 Roberto DADDA 59
  • 60. Best one? Why? UNusability WEB DESIGN NABA 2014 Roberto DADDA 60
  • 61. UNusability WEB DESIGN NABA 2014 Roberto DADDA 61
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  • 63. UNusability WEB DESIGN NABA 2014 Roberto DADDA 63
  • 64. Testing UNusability WEB DESIGN NABA 2014 Roberto DADDA 64
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  • 68. Roberto Dadda www.dadda.it roberto@dadda.it +39 338 775 22 03 Twitter, facebook, linkedin: robertodadda UNusability WEB DESIGN NABA 2014 Roberto DADDA 68