Lean Startup Methodologies
October 2013

Wednesday, October 30, 13
1) Lean
2) Business Model
Generation
3) Customer Development

Wednesday, October 30, 13
Lean Principles

“Startups are NOT smaller versions of larger
companies.” – Steve Blank

Wednesday, October 30, 13
Build – Measure - Learn

Wednesday, October 30, 13
Build – Measure - Learn

• Identify the largest risks
• Build experiments to test those risks

Wednesday, October 30, 13
Minimum Viable Product

• What’s the smallest piece of technology
that can test the risk?

Wednesday, October 30, 13
Landing Page Tests

Wednesday, October 30, 13
Split Test

Wednesday, October 30, 13
Split Test

Wednesday, October 30, 13
Business Model Canvas

Wednesday, October 30, 13
Customer Development
• Test the problem first
• Ask Questions that are objective and
measure things – not opinions
• Use th...
Conclusion

• Always ask, “Why am I building this?”

Wednesday, October 30, 13
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Makers Academy - Lean startup afternoon

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Slides from the Sep cohort's lean startup afternoon at Makers Academy.

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Makers Academy - Lean startup afternoon

  1. 1. Lean Startup Methodologies October 2013 Wednesday, October 30, 13
  2. 2. 1) Lean 2) Business Model Generation 3) Customer Development Wednesday, October 30, 13
  3. 3. Lean Principles “Startups are NOT smaller versions of larger companies.” – Steve Blank Wednesday, October 30, 13
  4. 4. Build – Measure - Learn Wednesday, October 30, 13
  5. 5. Build – Measure - Learn • Identify the largest risks • Build experiments to test those risks Wednesday, October 30, 13
  6. 6. Minimum Viable Product • What’s the smallest piece of technology that can test the risk? Wednesday, October 30, 13
  7. 7. Landing Page Tests Wednesday, October 30, 13
  8. 8. Split Test Wednesday, October 30, 13
  9. 9. Split Test Wednesday, October 30, 13
  10. 10. Business Model Canvas Wednesday, October 30, 13
  11. 11. Customer Development • Test the problem first • Ask Questions that are objective and measure things – not opinions • Use the mom test Wednesday, October 30, 13
  12. 12. Conclusion • Always ask, “Why am I building this?” Wednesday, October 30, 13

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