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  • Introduction

Twitter Twitter Presentation Transcript

      • The micro-blogging tool
  • What is Twitter? .... and our CUSTOMERS !
  • How does Twitter work?
    • INPUT:
        • website
        • mobile phone
        • IM / widget
    • OUTPUT:
        • twitter.com
        • twitter.com/ ttg
        • twitter.com/ follower
        • your website
        • widget
  • So what's all the fuss then? 1. Free 2. Simple interface 3. Easy to use: web, im, sms… 4. Very popular – many users 5. Add-ons/API’s – adaptable 6. Virtually ad-free (no business conflicts) 7. Engaging communities 8. Award-winning application And lots more…
  • Is Twitter easy to set up on your website? 1. Create an account (your identity) – it’s free! 2. Integrate the API / feed onto your website 3. Start your feed – 'tweeting'
  • The Twitter interface
  • 3rd-party app interface (IM/widget)
  • Business opportunities/benefits 1. Build communities 2. Website promotions 3. Content generation 4. Sponsorship opportunities 5. User engagement 6. Viral marketing 7. Wiki’s 8. Business Cards 9. Directories 10. Search Engines
  • Twitter 2.0 (3.0)
    • Directories, clients, search engines, plugins…
  • Case study - TTG the practical application Charlotte Walsh...