A Very Bad SlideA simple measurement of slide suckage is basedupon the amount of text and visual elements. Theworst slides are essentially text, and LOTS of it, likethis one. These kind of slides are basically just aword document, turned sideways and put in 20+ ptfont. If you have a compelling need to create slideslike this, please just print them out and give them tothe audience. These aren’t even visualpresentations, so why would you even projectthem? Having said that, it is perfectly fine if yourslides START this way as you are developing yourpresentation. Just don’t let them end this way!
Bullet points• PowerPoint defaults to bullet points• May help to reduce text• Can separate your ideas• Like posting your main speaking points
Good visual elements engagemore parts of thebrainvisual, social, emotional, face recognition, imaginationThe problem isexecution
Clipart is a problem• Is this slide any better with a “visual” element?• Clipart is small, cartoony, and usually trite• Most clipart does not appear professional• Consider photographic images instead
Image problems• Small images don’t help much• Images without emotion don’t help much
Big emotionalforce images more parts of the brain to pay attention
Ideally, the image illustrates a concept or acongruent emotion
Big images prevent stinky slides by encouraging less text per slide
Or, make multiplemirror image copies ofthe new piece, flipping One option: each to match theSplit the screen seams, like thisbetween image and text
It isn’t photoshopperfect, but it is quick and easy!
When might you want to use drawings orclipart instead of a single, large image?
For complex concepts with multiple simultaneouscomponents, you may want to build your own integrated illustration
Some complex conceptsmay be easier if seen allat once Insurance Inc. Creation or Transfer of New Policy Death Benefit to Charity2010 Gifts to be used for premiums Gifts aredeductible ifdonor keeps no rights in the policy 2011 2012 2013 2014 … Death
Visualize changes bychange elements fromthe base slide Insurance Inc. Creation or Transfer of New Policy Death Benefit to Charity2010 Premium Payments Gifts aredeductible ifdonor keeps no rights in the policy 2011 2012 2013 2014 … Death
If you need more roomfor text, put it onmultiple slides Insurance Inc. Creation or Transfer of New Policy Death Benefit to Charity2010 Premium Payments Gifts aredeductible ifdonor keeps no rights in the policy 2011 2012 2013 2014 … Death
For intimidating concepts,use illustrations to break it down into simple components
Example of illustrating an intimidating concept:The hemodynamicresponse function in functional magnetic resonance brain imaging
An fMRI picture of the brain is made up of thousands of boxes, called voxels, just like me!● ●
We voxelsare small – usually about thesize of one ● ●peppercorn
Inside each of us voxels are thousands of neurons● ●
When a lot of these neurons start to fire, the body rushes in● ● oxygen to help
This rush of oxygen comes through the blood and makes me● ● start to change color