Acs Social Media Sales Presentation Products  Services
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An overview of the ACS Advertising social media service offering

An overview of the ACS Advertising social media service offering

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  • Invitation for a conversation People are talking about you anyway – you need to know what is being said Reflection of your image It’s overwhelming and hard to control
  • We offer a solution that Monitors the conversations about you, Allows us to submit (workflow) the conversations that need to be addressed to your team, and we report back to you – traffic, tone of conversations, origin of conversations, etc.
  • Your social media pages are a direct reflection of your image. ACS customizes your social media pages to reflect your image and guide your online conversations.  
  • Real-time monitoring of posts with relevant keywords within FB, Twitter, Blogs etc.  Allows you to see what is being said about your organization in the social networking world.  Describe what the image
  • Monitored posts are tagged based on key criteria including: classification, sentiment (positive or negative), action required etc. Describe image
  • Analytics are provided based on compiled information of tagging criteria, geography, keywords etc.  This gives you the big picture in a snapshot. Describe reports

Acs Social Media Sales Presentation Products Services Presentation Transcript

  • 1. Social Media Services ACS Advertising
  • 2. Social Media… Changing the way we do business
    • In the past advertising and marketing was a one way message from advertisers to consumers. Social Media has allowed for open, two-way conversations.
    • Your brand is the sum of all the conversations on the web. These conversations are a reflection of your image.
    • Participating in Social Media networks sends an invitation for a conversation, and forces you to make a choice…to ignore the conversation or to embrace and become a part of the conversation.
  • 3. The World of Social Media
  • 4. Facebook Statistics • More than 500 million active users • Average user has 130 friends • People spend over 700 billion minutes per month on Facebook • Average user is connected to 80 community pages, groups and events • About 70% of Facebook users are outside the United States source: pamorama.net
    • Twitter Specifics
    • Over 100 Million registered users on Twitter.com
    • Twitter's users are doing 55 million tweets per day
    • Twitter is getting 3 billion requests per day
    • Twitter search engine gets 600 million queries every day
  • 5. How are Businesses Using Social Media? Source: mashable.com
  • 6. ACS Solution
  • 7. Design & Develop
    • Building Brand Awareness
    • Consistent Message
    • Extension of Campaign
    • Establish Content Team
  • 8. Design & Develop
  • 9. Design & Develop
    • One Time Fee: Includes creative concept and development of custom Facebook and Twitter sites that reflect corporate brand, image and culture.
  • 10. Grow
    • Determine Strategy
    • Content Plan & Schedule – Topics / Channels
    • Assess Competitors
    • Grow Community – Identify Target Audience
  • 11. Grow
    • Monthly Fee: Includes Setting a strategy to grow your social community and build your following, this strategy includes the following.
    • 1 per month - Create / Distribute SEO Optimized Video
    • 4 per month – Optimized Blog Posts
    • 30 per month – Posts (Twitter, Linkedin, Facebook)
    • 4 per month - Re-Tweets of Industry Relevant Content
    • 1 per month - Optimized Press Release
  • 12. Listen
    • One Time Fee: Includes: Setup and Implementation
    • Keyword / Phrase Analysis
    • Topic Profile Building and Refining
    • Software License / Maintenance
    • Develop Account Playbook
    • Establish Weekly Snap-Shot Reporting.
  • 13. Monitor
  • 14. Monitor
  • 15. Monitor
    • Monthly Fee Includes:
    • Monitoring Facebook, Twitter & Blogs
    • Tagging Posts
      • Source Tag,
      • Post Tag
      • Classification level
      • Sentiment (positive, neutral, negative)
      • Engagement level and priority.
    • Routing posts to appropriate client personnel/department as defined in scope process.
  • 16. Measure
  • 17. Results
    • You control the conversation
    • Increased exposure
    • Consistent image
    • Clear view of public perception
    866-566-3481 3477218
  • 18. Social Media Services Products & Services – Price List ACS Advertising
  • 19. Social Media Services – Products & Services Price List
    • Design (One time fee) $5,000.00
    • Includes: Creative concept and development of custom Facebook site to reflect corporate brand, image and culture.
    • Build (Monthly fee) $4,500.00
    • Includes: Setting a strategy to grow your social community and build your following, this strategy includes the following.
    • Dedicated Account Manager
    • 30 Posts per month (Twitter, Facebook)
    • Quarterly Video Production
    • 4 Blog Posts & 4 Re-Tweets of Industry Relevant Content
    • 1 Optimized Press Release per month
  • 20. Social Media Services – Product & Services Price List
    • Listening (One time fee) $2,500.00
    • Includes: Setup and implementation, Keyword research, Topic profile building and refining on weekly/monthly basis, software maintenance and weekly snap-shot reporting.
    • Monitoring (Monthly fee) $3,200.00
    • Includes: Monitoring Facebook, Twitter, Blogs, tagging posts to include source tag, post tag, classification level, sentiment (positive, neutral, negative), engagement level and priority.
    • Engaging (No additional fee) **********
    • Includes: Routing posts to appropriate client personnel / department as defined in scope process.
    Monitoring Packages 5 Hr. Day 10 Hr. Day Additional Post Cost 5 Hr. Base Package - Includes 1,000 Posts Per Month $3,200.00 10 Hr. Base Package - - Includes 2,000 Posts Per Month $6,100.00 2,100 – 3,000 $1,000.00 3,100 – 4,000 $1,500.00 4,100 – 5,000 $2,000.00 5,100 – 6,000 $2,500.00 6,100 – 7,000 $3,000.00 7,100 – 8,000 $3,500.00